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Sony to Unveil More Than 10 New Products at InfoComm

PARK RIDGE, N.J., June 11, 2007 – Sony is introducing more than 10 new professional display and presentation products at InfoComm. Each is being publicly unveiled worldwide for the first time at InfoComm and each is designed for an array of commercial applications, from classrooms to conference rooms to hospitality, and others.
Sony‘s new LCD projector introductions are a combination of entry-level and compact units, and continue Sony‘s efforts to offer a high level of flexibility and options. Two of the new models are entry-level units that deliver advanced capabilities, and are the successors to Sony‘s VPL-ES3 and VPL-EX3 units.
“These new projectors are very quiet, highly secure, and include a variety of interfaces,” said John Kaloukian, director of Sony Electronics‘ professional display group. “Also, their low fan noise allows audiences to concentrate on the speaker during presentations.”
Sony is also unveiling a family of six new projectors, each with a different feature set to meet specific presentation requirements in conference rooms and classrooms. Several of the new models will also offer network capabilities, and a number of functions on these models can be performed remotely via a web browser.
Each of the eight new projectors will use 3LCD technology, which, according to Kaloukian, “helps to make projected images brighter and more natural. This type of system provides high light transmission, excellent color reproduction and smooth gradients in dark areas. It can even help to prevent color break-up.”
A major part of Sony‘s exhibit will also be devoted to large-format LCD and plasma displays for digital signage and hospitality guest-room applications, with the highlight being the first public debut of Sony‘s new 50-inch plasma display (viewable area, measured diagonally).
These flat-panels will be shown alongside Sony‘s range of plug-in network cards for digital signage in hotels, stadiums and airports, among others. Sony‘s plug-in cards include the BKM-FW50, ICS-FW40 and ICS-FW40D, which can be used to drive a complete IP-based digital signage network.
In InfoComm‘s Large Venue Gallery area, Sony is featuring its SXRD™ 4K projector, showing ongoing demos of film-originated and computer-generated footage, as well as multi-window HD image configurations.
The SXRD technology, LCD projectors and public displays, as well as Sony‘s newly re-designed LUMA™ LCD monitors and new BVM-L230 LCD reference monitor – making its first InfoComm appearance – all combine to form what Kaloukian terms, “essentially a ‘one-stop shop‘ for virtually any professional presentation application.”
Visitors to the Sony exhibit will be able to experience all these technologies through a variety of interactive and simulated “real-world” scenarios, all designed to highlight the practical benefits and applications of Sony‘s display systems.

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