A virtual press conference from Sound & Video Contractor


Built in London‘s East End in 1933, the Troxy has been many things–one of the largest cinemas in England, a World War II air-raid shelter, a Mecca bingo hall–but recently it has been restored to full theatrical glory by new owners Lali Enterprises, and is now available for private and corporate receptions, as well as live music events.

The Grade II-listed building has retained its original 1930s art deco features but now also contains a stage, dance floor, four bars and a full kitchen. With a capacity for up to 2,600 people, it provides a great venue for large-scale parties, awards ceremonies, conferences and exhibitions. The addition of a high-specification Electro-Voice XLC line array sound system with full digital control, along with an impressive lighting rig from Halo Lighting, has expanded the Troxy‘s potential even further.

London-based audio specialist Systems Etc completed the design and installation of the powerful EV PA, working with John Ellis from EV distribution agents Shuttlesound. “The spec is to the highest standard,” says Systems Etc MD Bernard Mani. “Using newly-launched line array cabinets–the XLCi127DVX–we have given the Troxy the infrastructure to handle high-profile live concerts, and a lot of music promoters and event organizers are keen to explore this.”

With capacity for 2,600 people, spread over the ground-floor and a full-width deep balcony level, the Troxy is one of London‘s largest function rooms and, as such, required a comprehensive house PA design. “It‘s a great-sounding room,” says Mani, “but in terms of audio design and equipment, we had to start from scratch; we couldn‘t incorporate any of the existing sound equipment.”

Entering the Troxy through its glamorous marble-floored reception foyer, with hallmark art deco lamps and wall-paneling, the first element of the Electro-Voice installation comes in the shape of six Zx1i wall-mounted speakers presented in white to harmonize most effectively with the surrounding aesthetic.

Inside the vast auditorium, with its distinctive color scheme of turquoise, green and gold, the left and right arrays of the Electro-Voice XLC line array have been flown above the spacious dancefloor. Each contains nine XLCi127DVX cabinets, which provide even coverage to the furthest seat in the back row of the balcony. Up to eight Xsubs are available for use on the ground. To service the area under the balcony, Systems Etc have installed a delay system of six more EV Zx1i cabinets.

Although the line array components are the very latest to be released by Electro-Voice, the secret advantage of the Troxy‘s system lies in the use of EV‘s NetMax audio processing and matrix system. At the heart of the Troxy audio installation is the N8000, a fully programmable DSP (digital signal processor) engine with an extensive array of audio processing devices available. The open platform N8000 connects directly to the venue‘s digital audio mixing consoles and controls the bank of EV Tour Grade power amplifiers, all of which have been fitted with the new RCM-26 network cards, facilitating complete processing, control and supervision under the IRIS-Net software suite.

Bernard Mani is one of the early adopters of NetMax functionality in the UK, and is quick to reel off the practical advantages of using the N8000 to manage the audio components. “NetMax can control all the amplifiers directly. We can control the whole system via wi-fi from a laptop; in fact we can control it from any location in the building, or indeed even from my office on the other side of the River Thames. It allows us to define user areas and to set passwords, and if anyone‘s fiddled with the system, we can reset to the default settings. Using NetMax completely removes the need for any external devices because it has a complete range of all the usual toolbox items like multiple parametric and graphic EQ filter options, crossovers, delays, and compressors.”

The first private function to be held at the Troxy was the wedding of one of the Sharma family (which runs Lali Enterprises). Troxy manager Mohit Sharma says that there has been interest in the venue for a wide range of events, and bookings so far include Asian weddings, fashion shows, and a beauty pageant, and the Troxy has already become the new home for the “Cage Rage” fight series!






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August 2007
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