Miramar, FL–November 2007–SIM2, the company whose visually stunning, top-performing HD home theater projectors accepted around the world as a standard of video and design excellence, has announced a new program calculated to emphasize the company‘s renewed cooperation with, and commitment to, its U.S. dealer network. SIM2 USA‘s new Partnership Promise seeks to redefine the standard for manufacturer-dealer/installer cooperation in the high-end custom-theater market, so that SIM2‘s reputation for responsiveness and service will complement its well-deserved eminence in technical excellence.

“SIM2‘s global reputation of excellence, both in pure video performance and in design concept and execution, is the envy of the industry,” says SIM2 USA president, Giorgio Corazza. “With ‘Partnership Promise‘ our intention is to duplicate that kind of respect and admiration by delivering the best buyer and ownership experience in the industry.” Corazza continues, “Partnership Promise gives shape to our conviction that SIM2‘s luxury products absolutely require premium service and support. We appreciate the challenge this represents, but we will accept nothing less of ourselves or our partners. Our standards, and the expectations of our dealers and customers demand it.”

SIM2‘s Partnership Promise is incorporated into the company‘s redesigned 2007 service policy, which has already launched to dealers and custom installers. Among its highlights are immediate access to seven-day telephone service and technical expertise, with extensive after-hours and weekend contact, and a universal 48-hour turnaround on any necessary returns. Equally important is a new range of factory-supported advance-replacement and repair options. These have been designed to provide dealer/installers factory support and flexibility to address any situation which will help to significantly reduce customer downtime. Finally, the Partnership Promise includes a new demo warranty program that significantly reduces dealer costs while encouraging customer access to the eyes-on demonstrations that so reliably present SIM2‘s unexcelled performance. Partnership Promise also incorporates SIM2‘s aggressive and extensive training offerings. The coming year will see substantial expansion of the already-numerous roster of ISF, CEDIA, and SIM2 factory training sessions and courses that the company made available to its dealer/installers in 2007.

SIM2‘s USA‘s Partnership Promise and new service policy are effective immediately.

About SIM2 USA Inc. and SIM2 Multimedia

Since their entrance into the US home theater market in 1999, SIM2 USA, under the guidance of its parent SIM2 Multimedia (established in 1995), has dedicated its resources to designing, developing and marketing products that meet the demands of the US market. SIM2 Multimedia is a worldwide leading manufacturer of home theater products and leading provider of high-end professional video wall solutions to the retail, public large venues and institutional markets. Over the years, SIM2 has gained a reputation for meeting the industry‘s demands for new, emerging technologies, offering high-quality and reliable products that meet the customer’s need in any application. The marketing policies of the company are world-oriented, with a direct presence in Italy (headquarters), the USA, UK, China, Germany (subsidiary), and in over 45 countries worldwide through partnerships with qualified distributors. For more information, visit www.sim2usa.com