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SE2 LABS PARTNERS WITH NEAL FEAY COMPANY FOR THE ULTIMATE IN DESIGN

Industry Leader to Manufacture Chassis of Revolutionary Integrated Theater Console

DRAPER, UTAH – January 9, 2008- SE2 Labs announced today that the chassis for the company‘s revolutionary ITC One (Integrated Theater Console) will be manufactured by Neal Feay Company, a leader in high-end audio, video and home theater design and manufacturing. The ITC One is the world‘s first personalized, fully-integrated, one-box home entertainment solution. More than a new product launch, the introduction of SE2 Labs‘ ITC One will result in an entirely new category in home electronics.

“In developing the ITC One, we always had the vision of a high-end, sleek and stylish product that people would be blown away by,” said Michael Pyle, president and CEO of SE2 Labs. “With their experience and portfolio of products, we knew Neal Feay was the way to go for the manufacturing of the ITC One‘s framework.”

The ITC One was created to become a mainstay of high-end home theater products. SE2 Labs‘ mission has been to keep quality at a superior level in all facets of its development. This is true for the many best-in-breed components that are included in each ITC One, as well as the actual manufacturing of the product, its parts and its design. Neal Feay fits the bill in all respects with their industry-wide well-known manufacturing prowess and award-winning industrial design team.

Neal Feay was founded in 1944, and the company has come a long way in its 63 year history. How wide of a range of products could a manufacturing company possibly have on its record? Well, they have certainly grown from their jewelry and slide-rules manufacturing days in the 1950‘s!

Continuing to evolve throughout the 1970‘s, which even included the manufacturing of skateboards and medical instruments, the company got involved in the manufacturing of high-end audio, video and home theater products in the 1990‘s. Known for their distinctive industrial design, mechanical engineering and rapid prototyping, Neal Feay can now also add the new category of “integrated theater consoles,” created by the ITC One, to their repertoire.

The ITC One‘s modular design allows consumers to personalize their entire system just how they want it. Consumers can select from the following components to be included in their one-box home theater console: Microsoft X-Box 360, X-Box 360 HD DVD Player, Nintendo Wii, DirecTV, High-Def TiVo, Dish Network DVR, national cable providers DVR, including Comcast, Time Warner, Cox Cable and many more, AMX Netlinx Control System, High-End Digital Surround Processor, Bryston Pre-Amp Processor with full digital outputs, IcePower High-End D-Class Amplifiers, High-End Video Processor, Front Touchpanel Screen, Apple Video iPod with Dock, proprietary Remote Control, Power Conditioning, Transparent Cabling and Cable Harness and an Anti-Noise and Vibration System. They get a house full of electronics slimmed down to a small console – 18” wide x 21” high x 20” deep.

All final assembly and electronic work will be done at SE2 Labs‘ manufacturing facility in Draper, Utah.

With seven patents pending, the ITC One is the only high-end, all-in-one home entertainment system of its kind on the market today. The ITC One will be sold through custom installers starting at an MSRP of $24,995.

In Brief: Release Summary
• SE2 Labs announced today that the chassis for the ITC One will be manufactured by Neal Feay Company, a leader in high-end audio, video and home theater design and manufacturing.
• All final assembly and electronic work will be done at SE2 Labs‘ manufacturing facility in Draper, Utah.
• The ITC One is the world‘s first personalized, fully-integrated, one-box home entertainment solution.
• Neal Feay was founded in 1944 and has manufactured everything from jewelry, slide-rules and skateboards to high-end audio, video and home theater products and medical equipment.
• SE2 Labs‘ mission has been to keep quality at a superior level in all facets of its development, including the individual components in each ITC One as well as its manufacturing and design.
• The ITC One‘s modular design allows consumers to personalize their entire system just how they want it.
• The ITC One will be sold through custom installers starting at an MSRP of $24,995.

About SE2 Labs

SE2 Labs is the innovator behind the ITC One (Integrated Theater Console), the world‘s first personalized, compact, all-in-one, plug-and-play home entertainment system. Designed to simplify the installation and enjoyment of high-end home theater systems, the ITC One integrates a variety of best-in-breed components, including a high-def player, audio, video, gaming, control devices and more — all built-in a single, compact box. Coupled with a patented cooling system, revolutionary mechanics and a streamlined console design, the ITC One creates an entirely new product category in home electronics. ITC One‘s are also available with displays, speakers and other peripherals for a complete home entertainment setup. The brainchild of Michael Pyle, former owner of high-end custom installation firm Aurant, SE2 Labs is headquartered in Draper, Utah.

For more information about SE2 Labs and its breakthrough products, please visit www.se2labs.com or call (801) 523-2600.

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