A virtual press conference from Sound & Video Contractor

Harman Pro Group Sound System Provides Voice For Sweden’s Most Popular Hamburger Chain

AMSTERDAM, THE NETHERLANDS, 29 January, 2008 — In an example of how Harman Pro Group commercial audio components can be combined by chain operators into a winning template the company today announced that it had supplied MAX Hamburger restaurants in Sweden with JBL Control Contractor Series loudspeakers, Crown amplification and dbx ZonePro control for each of the chain‘s 11 outlets. The Harman Pro Group solution was selected for easy installation and management, superior sonic integrity and standardized, intuitive operation and control.

MAX Hamburger, Sweden‘s oldest and most popular hamburger chain recently underwent a comprehensive chain-wide renovation to improve the efficiency, brand impression and overall atmospherics of each outlet. They turned to Swedish HPro Distributor Septon to provide the highest quality sound system that would remain durable and cost effective throughout its use.

Each MAX restaurant contains 16 JBL Control 24CT micro ceiling-mount speakers that are compact and provide full, high quality sound for background music and music plus paging systems. In addition, there are 4 Control 19CS in-ceiling speakers subwoofers for filling out the low frequency range. To extend paging and music to the outdoor section of the restaurants, Septon specified 2 Control 24CT ceiling mount speakers, each featuring titanium-coated tweeters, and capable of delivering maximum sound level over a wide coverage area.

The loudspeakers are powered by 2 Crown CDi1000 amplifiers that deliver up to 700 watts per channel of clean output power and feature intuitive front panel LCD screens for quick and easy configuration. Onboard digital signal processing includes crossovers, EQ filters, delay, and output limiting. Control for the system is provided by a dbx ZonePro 641 controller with two easy to use panels for extended access to the system within the restaurant.

“The MAX owners are really interested in high quality sound,” said Jan Hedlund of Septon audio in Sweden. “So we looked for the best, most fully integrated sound system we could find and the Harman technologies ideal because they‘re designed to work best together.”

Echoing this sentiment, Mark Bailey, Harman Pro Group Applications Engineer, noted, “The management at MAX Hamburger understands that they‘re providing not simply fast food, but also somewhere for their customers to meet and be sociable. To achieve his goal, the restaurant environment is designed to be vibrant and welcoming and audio plays a big part in creating this effect. Septon‘s task was to create a system template that would achieve the audio goals but would also be easily replicated chain-wide and would enable just the right levels of localized adjustment and control. We‘re pleased that our components allowed Septon to do this effectively and cost efficiently.”

About the Harman Pro Group:
Headquartered in Northridge, California, the Harman Pro Group is part of Harman International Industries, Incorporated (www.harman.com), a leading manufacturer of high-quality, high fidelity audio products and infotainment systems for the automotive, home and professional markets. The Company’s stock is traded on the New York Stock Exchange under the symbol: HAR. Harman Pro Group companies include AKG Acoustics, BSS Audio, dbx, Crown International, JBL Professional, Lexicon, Soundcraft, and Studer.
###

Sepura Plc Streamlines Development and Testing of Radio Technologies with HARMAN’s Soundcraft Si Expression 1
RCF and Thunder Audio provide heavenly sound on Tyler Perry’s “Hell Hath No Fury Like a Woman Scorned” tour
Andrea Taglia Captures New Notes for Andrea Bocelli with HARMAN’s AKG K812 Headphones
ESP/SurgeX Continues to Grow by Acquiring SurgeX International
AV Vegas Rocks Marathon With HARMAN’s JBL Professional VTX Line Arrays and Crown I-Tech HD Amplifiers
HRS Control’s UDC Provides Custom Control Solution For Alford Media Services’ Innovative Breakout Pods at Client’s Annual Meeting
Opticomm-EMCORE to demonstrate Video Wall driven by Eclipse HD at InfoComm
Sennheiser’s Integrated Systems Division Appoints New Area Sales Managers
Inaugural Pensado Awards to Honor Today’s New Brand of Music Professional
Biamp Systems’ Five-Year Warranty Honored by 2014 SCN Stellar Service Award as ‘The Ultimate Reputation Saver’

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

January 2008
M T W T F S S
« Dec   Feb »
 123456
78910111213
14151617181920
21222324252627
28293031  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication