Miramar, FL—June 2008—SIM2 USA is pleased to announce the appointment of The Performance Group, Inc. effective immediately. Based in Ohio, the team led by president, Craig Otter, will represent SIM2 in the territories of Ohio, West Virginia, and Western Pennsylvania.

“The Performance Group has an excellent reputation in the Ohio/Western Pennsylvania/West Virginia area,� said Charlie Boornazian, SIM2’s VP of Sales and Marketing. “Their extensive experience in both audio and video is a great fit for SIM2. The Performance Group brings a strong technical background along with the capability to conduct effective trainings and seminars. The combination of these traits should result in significant growth within the territory.�

“We are thrilled to be working with SIM2,� said Craig Otter, President of The Performance Group. “SIM2’s home theater product line is rich with comprehensive solutions for the dealers. We are ready for the challenge to expand the dealer base and increase sales in our territory.�

About SIM2 USA Inc. and SIM2 Multimedia

Since entering the US home theater market in 1999, SIM2 USA, under the guidance of its parent, SIM2 Multimedia (established in 1995), has dedicated its resources to designing, developing, and marketing products that meet the demands of the US market. SIM2 Multimedia is a worldwide leading manufacturer of home theater products and a leading provider of high-end professional video wall solutions to the retail, public large venues, and institutional markets. Over the years, SIM2 has gained a reputation for meeting the industry’s demands for new, emerging technologies, offering high-quality and reliable products that meet the customer’s need in any
application. The marketing policies of the company are world-oriented, with direct presences in Italy (headquarters), the USA, UK, China, Germany (subsidiary), and in over 45 countries worldwide through partnerships with qualified distributors.