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ELECTROGRAPH SIGNS ON EK3 AS NEWEST DIGITAL SIGNAGE PARTNER

The EK3 Digipost Plug-and-Play Digital Signage Product Shown Exclusively in the Electrograph Booth at InfoComm 08

June 19, 2008 – HAUPPAUGE, NEW YORK – Electrograph Systems, Inc. (InfoComm Booth #C1230), a leading national distributor of display technology products and services, is partnering with EK3 Technologies, Inc., a global leader in in-store digital merchandising, to give systems integrators a profitable opportunity to sell an easy-to-manage, cost-effective digital signage system for small to medium-sized businesses. The new EK3 Digipost digital signage product is now available from Electrograph and will be shown exclusively in the Electrograph booth during InfoComm 08, June 18-20, in Las Vegas, NV.

“It usually takes considerable effort and resources for smaller businesses to deploy digital merchandising strategies,? said Jeff Jerome, director of product management for Electrograph Systems, Inc. “But the EK3 Digipost product is simple yet amazingly powerful because it can control and schedule the content of hundreds of media players via the Web, and it’s easy to manage the network.?

“We selected Electrograph to supply the Digipost system in the U.S. because of its well-known standing as the nation’s top digital signage distributor,? said Richard Inniss, VP of business development and marketing for EK3 Technologies, Inc. “Integrators can add considerable value to their digital signage installs with Digipost and now that the system is available through Electrograph, it’s easier than ever to deliver a complete digital signage solution for small to midsized companies.?

Digital Signage Statistics
Most advertisers are looking for a better way to reach consumers, and digital signage clearly fits the bill by creating a unique opportunity for systems integrators. According to research firm KPMG, 70 percent of buying decisions are made at the point of purchase, while Forrester Research reports that stores with in-store digital media programs have shown sales lifts of 15 to 60 percent, which is far more cost-effective than standard TV ads.

Digipost Digital Signage Product
Digipost integrates the power of an enterprise solution with an easy-to-use interface by giving users the ability to quickly create, edit and distribute professional messages to digital displays without leaving their desks.

A perfect solution for corporate internal communications, retail, education and hospitality environments, Digipost improves a company’s image in a compelling, attractive way and provides complete control over messaging imparted to a range of audiences. It’s easy to use and ready to set up right out of the box with a friendly, intuitive interface that is Web-based, so it has no impact on existing IT infrastructures. The Digipost system includes everything needed to distribute content — customizable templates, an image library, news feeds and a time-of-day scheduler — while allowing users to organize media to play when and where they choose.

About EK3 Technologies, Inc.
Founded in 1998, EK3 is a global leader in in-store digital merchandising. Its narrowcasting products are driven by sophisticated software that chooses and delivers marketing messages at the right time to the right location. EK3 provides complete end-to-end digital merchandising solutions for businesses. EK3 has one of the largest installation networks in North America in more than 4,000 locations worldwide. Headquartered in London, Ontario, EK3 provides worldwide installation, maintenance and support for its products. ShopCast, a subsidiary of EK3, is a full-service digital media provider that offers customers a nontraditional media buying opportunity through its EK3 narrowcasting network. ShopCast enables vendors to target their communication through the purchase of advertising space specific to their product/category in identified zones of national retail stores. For more information, visit the company’s Web site at www.ek3.com.

About Electrograph
Founded in 1982, Electrograph Systems, Inc. is a leading national distributor of display technology solutions, including plasma displays, LCD displays, LCD and DLP™ projectors, and other specialty displays. In 2006, the company acquired ActiveLight, CineLight and International Computer Graphics, all leading national distributors of A/V products. With 11 regional offices, nine distribution centers, and a network of more than 5,000 reseller partners and integrators, Electrograph is one of the largest plasma display distributors in the U.S. and is the only distributor to operate a certified InfoComm-trained nationwide sales and service network. The company specializes in display, audio, connectivity and other complementary technologies for both the consumer and commercial markets. For more information, visit the company’s Web site at www.electrograph.com.

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