A/E Toolkit to focus on helping contractors expand their outreach

CEDAR RAPIDS, IA, July 10, 2008 — NSCA added new content surrounding emerging digital signage technology trends to its building information resource Web portal, the A/E Toolkit™. With more than 300 articles on best practices, this online resource helps NSCA members increase sales.

“The AE Toolkit should be an essential resource for any NSCA member interested in improving their relationships with architects, engineers and contractors in the industry,� said Chuck Wilson, NSCA Executive Director.

Two of the recently released articles focus on digital signage implementation and were added to the “Needs Analysis/Design Guidelines� section of each member area of the Web portal. A third article — added to the “Marketing & Business Development� section — outlines components of a successful digital signage team.

The updated Calendar, a feature of the AE Toolkit site, contains three new digital signage industry events. It also provides a new link to the industry’s professional trade association as well as six new industry links to building industry publications.

“The new content focuses on how architects and their consultants in the low-voltage field can help designers better incorporate digital signage into their facility design,� said Craig Park, president and chief marketing officer for LEO A DALY. “Knowing more about this important emerging technology helps them create designs that better meet the needs of our clients.�

Unique to NSCA, the A/E Toolkit provides essential resources for systems integrators and contractors, independent design consultants, equipment manufacturers and independent representatives. Anyone who registers has access to free content. NSCA members have additional access to premium content.

About NSCA
NSCA is the leading not-for-profit association representing the commercial electronic systems industry. With more than 2,500 member companies worldwide, the National Systems Contractors Association is a powerful advocate of all who work within the low-voltage industry, including systems contractors/integrators, product manufacturers, consultants, sales representatives, architects, specifying engineers and other allied professionals. NSCA is dedicated to serving contractor members and all channel
stakeholders through education, advocacy, outreach and member services. NSCA University offers a variety of courses on topics such as project management, business, sales, design and technical knowledge. Courses are delivered through a variety of methods including conferences, regional trainings, online learning and webinars. NSCA works in conjunction with a variety of industry partners to provide relevant and meaningful education and certification programs. It also provides leading industry research and market intelligence, insurance solutions, the industry’s most comprehensive manual of practice, Essentials of Systems Integration™ and other business tools. For more information, visit www.nsca.org.