Miramar, FL—August 5, 2008—Italian manufacturer SIM2, whose striking high-performance home-theater projectors are known worldwide for their pristine video, is pleased to announce the opening of its second US Support Center, in Studio City, California.

SIM2 constantly strives to serve the needs of its dealers, and the West Coast Support Center will supplement the company’s main US office, in Miramar, Florida. The new center will offer authorized SIM2 dealers on the West Coast a full-service support facility staffed by a technician available Monday through Friday, from 9:30 am to 6:30 pm PST. With its convenient location, the Studio City site is also well positioned to serve Hollywood film studios and postproduction services, an area in which SIM2 is strengthening its market share through its professional series projectors.

“The key to SIM2’s success is a well-balanced combination of quality, performance, design, and customer service,� said Alberto Fabiano, Regional Marketing and Sales Manager for SIM2 USA. “As a true Italian company, we recognize the value of this winning recipe, and the addition of this location offers 13 hours a day of uninterrupted US technical and customer support.�

The facility was officially opened July 25 with an inaugural luncheon attended by SIM2 executives, local reps, dealers, and members of the press.

About SIM2 USA Inc. and SIM2 Multimedia
Since its entrance into the US home theater market in 1999, SIM2 USA, under the guidance of its parent SIM2 Multimedia (established in 1995), has dedicated its resources to designing, developing, and marketing products that meet the demands of the US market. SIM2 Multimedia is a worldwide leading manufacturer of home theater products and leading provider of high-end professional video wall solutions to the retail, public large venues, and institutional markets. Over the years, SIM2 has gained a reputation for meeting the industry’s demands for new, emerging technologies, offering high-quality and reliable products that meet the customer’s need in any application. The marketing policies of the company are world-oriented, with a direct presence in Italy (headquarters), the US, UK, China, Germany (subsidiary), and in over 45 countries worldwide through partnerships with qualified distributors.