A virtual press conference from Sound & Video Contractor

DAMN RIGHT HE’S STILL GOT THE BLUES

Buddy Guy The World is Buddy Guy’s Stage with Shure UHF-R® Wireless

CHICAGO, IL, August 6, 2008 — Five-time GRAMMY®-winning blues legend Buddy Guy has been an inspiration to luminaries including Jimi Hendrix, Eric Clapton, Jeff Beck, and Stevie Ray Vaughan. Widely revered for his musicianship, his showmanship remains within a league of its own, marked over the years by wild leaps off amplifier stacks, playing his guitar with his feet, teeth, a handkerchief, drumstick, or behind his back while hanging upside down from the rafters, and during walkabouts into the audience at the end of a 150 ft. cord.

“Matter of fact I used to even go outside at the end of a cord,” Guy recalls of days past. “One night at a show in Buffalo I actually walked out, got on a bus, and drove off. The driver was kind enough to stop and let me off before I stretched the cord too tight.”

Guy’s offstage adventures with his guitar have been abetted in the present tense thanks in no small part to the addition of Shure UHF-R wireless to his repertoire. Now, having effectively cut the cord, he has given added range to his journeys and gained the benefit of superior sound quality and reliability as well.

“Well, without Shure…I don’t know,” Guy admits with earnest thoughtfulness. “There are a lot of things I’m doing that I just couldn’t do. They’re the best you have ever seen, y’know. I’m always confident when I’m using this stuff, and I’m not just saying that. It works.”

Guy may be assured of his wireless going on with the show night-after-night, but looking at the bigger picture, one can’t help but marvel at how he keeps his place in the show when he’s playing outside of a venue on the street or in other areas distant from the stage without in-ear personal monitors.

“Well, sometimes I might get lost,” he confides with a laugh and wry grin. “Then I have to just play a fake game and stop until I hear some kind of beat coming off the stage. You can’t rehearse this, but if you play with a band long enough, they know. If I lose time and come back into the building, they’ll start right off when they see me. If you’re in my band, you have to really be paying attention to what I’m doing and be ready to pick up and play at any time.”

On Sunday, July 20, Guy was presented with the first-ever Great Performer of Illinois Award at a ceremony in Chicago at the Jay Pritzker Pavilion in Millennium Park, which he held up and dedicated to “Muddy Waters, Howlin’ Wolf, Little Walter, Sonny Boy Williamson, the late, great Junior Wells — all the guys who helped make Chicago what it is today with the blues.? This award came just two days before the release of his latest album, Skin Deep.

About Shure Incorporated

Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as the world’s leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure’s diverse product line includes world-class wired microphones and wireless microphone systems for performers and presenters, award-winning earphones and headsets for MP3 players and smartphones, and top-rated phonograph cartridges for professional DJs. Today, Shure products are the first choice whenever audio performance is a top priority.

Shure Incorporated corporate headquarters is located in Niles, Illinois, in the United States. The Company has additional manufacturing facilities and regional sales offices in China, Germany, Hong Kong, Japan, Mexico, The United Kingdom, and the United States.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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