A virtual press conference from Sound & Video Contractor

Chief® Launches a Flat Panel Wall Mount Module for MOUNTBUILDER™ – The Industry’s First Online Mount Configurator

mbv2-shot1.jpgMinneapolis, MN. — (October 2008) – www.chiefmfg.com – Chief Manufacturing, the industry leader in projector, monitor and flat panel TV mounting solutions, as well as progressive online tools, is excited to announce the launch of the next phase of MOUNTBUILDER. In addition to building configurations for projector and flat panel ceiling mounted applications, users can now build configurations for flat panel wall applications. Several enhancements to MOUNTBUILDER’s user interface are also included with the launch.

MOUNTBUILDER is an online tool that revolutionizes the way mounts are selected and specified. The tool simplifies the building and specifying process by walking the user through a logical sequence of steps for building a mount configuration. As the user makes selections from a menu of Chief products and accessories, the configuration visually appears before them on screen. The application also builds a parts list that can be saved for proposals or future jobs; and auto-calculates weight capacities, drop distances, and distance from the wall.

With this latest launch, MOUNTBUILDER visually configures flat panel TV wall mounts and accessories with many improvements to the module that focus on speed and usability. With the new additions, users can:
• Zoom in and out of the configuration to get a closer look at the specific parts
• Edit parts lists at any time
• Highlight individual parts by rolling over the interactive parts list
• Turn on or off a generic display image that provides an example of how the mount configuration will look with a TV or projector attached
• Switch from ceiling to wall configuration modules with a single click

Historically, Chief leads the industry with innovative tools, including its popular MountFinder™ Manufacturers Cross Reference Database that is updated daily,
and has the largest selection of flat panels and projectors in the industry.

MOUNTBUILDER currently offers two modules, one for projector and flat panel TV ceiling mounted applications, and the new module for flat panel wall applications. Future phases of MOUNTBUILDER are planned throughout 2009. Visit www.chiefmfg.com or www.mountbuilder.com for more information.


About Chief

Chief Manufacturing is a division of Milestone AV Technologies, a Duchossois Group Company, and has more than 30 years of proven product and service excellence. Committed to responding to industry needs in the Pro AV, Residential and Office markets, Chief offers a complete line of mounts, lifts and accessories for flat panel displays and projectors.

Chief continues to design innovative mounting solutions that complement the technology they support. With multiple product awards and patented designs, Chief provides unique mount features, and is recognized for delivering not only quality products, but knowledgeable, helpful customer service.

U.S. and Europe sales offices support a global network spanning the Americas, Europe, the Pacific Rim and beyond. Chief distribution centers are located in Minnesota and the Netherlands. www.chiefmfg.com.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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