DT Research Advances Digital Signage System with Proximity Advertising
WebDT Signage System Improves Customer Service and Speeds Sales Cycles through Event-triggered Advertising
KioskCom Self Service Expo – NEW YORK – October 15, 2008 – DT Research™, Inc., an industry leader in the development of information appliances for vertical markets, today announced the immediate availability of the WebDT Event Trigger Digital Signage System. This innovative system extends current interactive digital signage capabilities from touch screens to events that occur in close proximity. The system detects when a customer picks up a product, walks up to a product display or enters into a demo zone. This motion triggers a multimedia advertisement or product information to begin playing on a nearby digital sign. One of the leading U.S. mobile operators is currently piloting the system in nearly 100 stores across the country. more








