TODAY’S PANASONIC PLASMA TV’S MIGHT OUTLAST OWNERS
PANASONIC 11 SERIES AND 103-INCH PLASMAS RATED TO LAST UP TO 100,000 VIEWING HOURS UNTIL HALF BRIGHTNESS
Could Take Almost 23 Years to Reach Half-Brightness Based on Standard Commercial Usage
Secaucus, NJ, November 19, 2008 – Panasonic Professional Display Company (PPDC), a unit of Panasonic Corporation of North America, the industry leader in professional Plasma displays, announced that its 11 Series line of 720 and 1080p Plasmas, as well as its industry leading-sized 103-inch Plasma HDTV, have been rated to last 100,000 hours before reaching half their original brightness. This means, based on 12 hours of constant viewing in a business or commercial establishment, 7 days a week, 365 days a year, the 11 Series models and 103-inch Plasma could, on average, take almost 23 years (22.8 years exactly) to reach half of their original brightness level. more









