A virtual press conference from Sound & Video Contractor

Scharff Weisberg Supports Production Glue On AOL Road Show Kick Off

aolScharff Weisberg partnered with Production Glue on the kick off of AOL’s five-city road show to promote its ad business. Dubbed “The Wider Web: Achieving Growth in a Fragmented Market,” the event was held November 17 at the American Museum of Natural History in New York City where it showcased AOL’s web properties and the capabilities of its Platform-A ad division.

Scharff Weisberg supported the kick off with an array of lighting fixtures, which were installed and readied in the eight-hour window before show time. The company participated in a similar road show in 2007 as part of AOL’s First Look digital upfront promoting its original programming lineup.

Production Glue was hired by AEG Live Events to act as the base of operations for the New York event. “We implemented the design and the concept for the show providing the labor and executing the design developed by our technical manager Tim McDevitt and AOL,” notes Production Glue production electrician Lucas Zimmerman.

Production Glue was challenged to meet the power requirements of the venue and maximize a limited budget. “We chose LEDs and moving lights very carefully,” Zimmerman recalls. “To create as much branding for AOL as possible we went with Rosco Image Pros, which enabled us to give the client everything they wanted and more than they hoped for.”

Among the lights provided by Scharff Weisberg were six-foot Color Blazes; Chromacore 12-inch Color Blasts; Martin Mac 700 and 250 spots; pinspots; EDLT 19-degree, 26-degree, 36-degree, 90-degree, and 70-degree lekos; and Rosco Image Pros. The rig was controlled by grandMA and City Theatrical wireless DMX consoles.

“Scharff Weisberg came through with flying colors,” Zimmerman declares. “They gave us excellent service fulfilling all our requests, assisting us with solving problems and helping us organize for the event.”

Production Glue’s Daniel Marcus teamed with colleague Zimmerman on the project. Erik Perry was Scharff Weisberg’s project manager.

About Production Glue

A technical consultancy for the live entertainment industry, Production Glue, LLC has experience spanning landmark events, sales meetings, awards shows, upfronts and upfront parties, live concerts, industrials, press events, Broadway and Off-Broadway theater, street festivals and outdoor events, and a wide range of corporate and social celebrations.

About Scharff Weisberg

Scharff Weisberg and Video Applications, firms with extensive histories in the presentation and staging markets, recently announced a co-ownership agreement. While continuing to operate independently, the two companies work together strategically to provide clients with state-of-the-art audio, video, lighting equipment and services. With a strong presence on both coasts, Scharff Weisberg and Video Applications are able to deliver a large array of cost-effective services on a national level. For more information, call 212-582-2345 or visit our website at www.scharffweisberg.com. For more information on Video Applications, visit www.videoapps.com.

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: News, Product Applications

BenQ’s All-New Pro AV Projector Series Now Available
University of Sydney Launches “X-Lab” with Dante Media Networking
Biamp Systems’ UC Product Manager to Present in Next Video Conference at GV Expo
Encompass Digital Media Chooses DigitalGlue for Middleware Solution to Enhance Media Server
Sonnet and Audinate Partner to Certify PCIe Sound Cards for Sonnet Thunderbolt 2-to-PCIe Expansion Systems
NEG EARTH’s Lighting Crew Speaks of Life on the Road and Working With HARMAN’s Martin Professional
ATC Labs Integrates Digigram Sound Cards Into Attractively Priced High-Performance Audio Processors and IP Codecs
PESA Showcases Streaming Solutions, JITC-Certified Distribution Gear at GV Expo
Red TX Standardises HARMAN Studer Consoles in OB Vans for 96kHz Format
Planar Systems and BrightSign Team to Create World’s Tallest Planar Mosaic Video Wall

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

January 2009
M T W T F S S
« Dec   Feb »
 1234
567891011
12131415161718
19202122232425
262728293031  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication