A virtual press conference from Sound & Video Contractor

TRUE’S P-SOLO DELIVERS BIG STUDIO FIDELITY TO ESESSION.COM

esession_logo.JPGLAS VEGAS, NEVADA – JANUARY 2008: As the professional recording industry continues its decades-long transition from a centralized oligarchy dominated by big studios and big session professionals to a diffuse democracy peopled by home studios and musicians, songwriters, engineers, and producers, a new technology has arrived that arguably captures the best aspects of both worlds: eSession.com.

For a modest fee, eSession.com connects professionals in all aspects of the recording industry from around the world and uses high-speed internet to stand in place of the few paces from control room to live room that used to separate the techies from the talent. eSession.com’s CEO and tireless champion Gina Fant-Saez travels the country and world spreading the news of her service with a laptop, an M-Box, and a TRUE Systems P-SOLO mic pre… the P-Solo to demonstrate how affordable “big studio fidelity” can be these days!

Although still in its infancy, eSession.com boasts over 9,000 active members and an exponential rate of growth. Members can view online profiles of other members to hire and collaborate, and the site takes care of all the niggling details of arranging bids and billing so that members can focus on the creative exchange. Remarkably, that exchange can take place with equal fluidity online, via eSession.com’s “Virtual Glass” plug-in (available for every major music recording software) or offline.

“As a former commercial studio owner with the big SSL and all that, I’ve been in the thick of this transition from the start,” commented Fant-Saez. “I sold it all to build eSession.com because all my former clients started working from their project studios. Although that freed them up monetarily and creatively, it cut them off from connections to other talent that the big studio era engendered. eSession.com is the solution to that problem.”

Nevertheless, big studio fidelity is still the goal with eSession.com. No one wants to hire the world’s best guitarist if all he has to record his outrageous solos with is a Radio Shack mic and a boom box! As part of a project with ASCAP dubbed, “Digital Songwriter,” Fant-Saez travels the country helping musicians and songwriters bone up on their technical chops so that they can comfortably exchange material with other professionals using eSession.com.

“As I travel the country showing people how to collaborate online, I emphasize that they don’t need to spend a fortune on a big console to get the sort of professional sound they want,” she said. “Apart from the mic, the mic pre is the most important link in the chain, and the P-SOLO makes professional sound affordable. To my knowledge, it is the least expensive high-end preamp you can get and makes a big difference in the sound of any microphone.”

TransAudio Group founded by industry veteran Brad Lunde, has quickly become the premier U.S. importer/distributor and/or U.S. sales and marketing representative for high-end audio. Success hinges on TransAudio providing dealers and end users with a higher standard of product expertise and support far beyond the norm.

www.transaudiogroup.com

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