Orange, CA (February 3, 2009) — Radian Audio Engineering, a leading Southern California-based manufacturer of loudspeaker systems and speaker components for permanently installed and touring live sound applications, has appointed new factory representatives for the Upper Midwest region of the United States. The company has appointed Next Generation Marketing for the N. Illinois and Greater Wisconsin regions and Mitron Marketing to cover North Dakota, South Dakota, Minnesota, parts of western Wisconsin, Iowa and Nebraska.

Commenting on Next Generation Marketing, which is headquartered in Lake Zurich, Illinois and under the leadership of Tom Parnell, Timothy Thornton, Director of Sales and Marketing at Radian Audio, says, “I worked with Tom Parnell ‘many moons’ ago with another manufacturer. Tom has an extensive list of industry contacts and successful projects where he has had direct involvement. It is great to be working with someone so plugged into the local market and we look forward to a great 2009 with Tom on the team.”

Thornton says of Mitron Marketing, which is based in Forest Lake, Minnesota and is led by Don Wierman, “Based in one of the most remote and coldest territories in the USA — this time of the year, anyway — Don is a seasoned professional who knows his market and is well liked in the territory. We are looking forward to working with Don throughout his six-state territory.”

Based in Southern California, Radian Audio Engineering is a leading manufacturer of loudspeaker systems and speaker components for permanent installed and touring live sound applications. To learn more about our products telephone (714) 288-8900, visit www.radianaudio.com or e-mail us at info@radianaudio.com.