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Mirror Image Internet Taps Wowza for Multi-Protocol Streaming

New York, NY, May 11, 2009 – Mirror Image® Internet, a leading provider of content delivery solutions powered by a patented global network, today announced its partnership with Wowza Media Systems®, an emerging leader in streaming media software, to deliver high-performance streaming via Wowza Media Server® Pro Advanced. Wowza Media Server Pro Advanced is a high-performance, extensible and a fully interactive multi-protocol media server for live and on-demand streaming, chat, and recording. The product enables companies to use streaming protocols that work with Microsoft Corporation’s Silverlight™, Apple Incorporated’s iPhone™, RTMP for Flash®, RTSP/RTP for QuickTime™, and MPEG-TS for IPTV set-top boxes.

“Wowza gives us the ability to support our customers’ streaming needs in a number of ways, regardless of budget, bandwidth, protocol, or future content plans,? said James G. Hart, Vice President of Sales and Marketing for Mirror Image Internet. “Reliability, scalability, and exceptional support are must-haves for any CDN to effectively manage content for client sites; Wowza enables us to deliver on all three and in doing so puts us in a great position to service current and future customers’ requirements.?

As live, on-demand, and interactive media streaming becomes widely deployed across a broad range of websites for a variety of purposes (i.e. advertising, entertainment, news, etc.), Mirror Image recognizes the importance of offering its customers flexibility and choice. This includes providing a range of platforms including Wowza, Adobe® Flash, Microsoft Windows Media/Silverlight, Apple QuickTime, RealNetworks RealVideo and others to meet the growing demands of the company’s client base. By deploying Wowza Media Server Pro Advanced, Mirror Image will benefit from the new generation of Wowza products and a risk-free, flexible model for managing licensing costs according to customers’ streaming media demands.

“Since the launch in February 2007, Wowza Media Server Pro software has become the streaming media server solution of choice for more than 20,000 licensees globally,? said David Stubenvoll, CEO and Co-founder, Wowza Media Systems. “Our Wowza Media Server Pro Advanced server is unique from others on the market because it gives service providers the ability to stream to the web, mobile and living room screens from a unified industrial-strength platform. We are excited to be working with Mirror Image to provide multi-protocol streaming and interactive capabilities to its customers.?

“The ability for CDNs to offer a variety of streaming options to its customers is imperative,? said Jim Davis, Senior Analyst for Tier 1 Research. “At the same time, service providers are mindful of the costs of serving a growing array of formats and devices. A flexible server infrastructure is an indispensable tool for CDNs to have.”

Mirror Image has already deployed Wowza Media Server Pro Unlimited software network-wide for Flash streaming and will be offering multi-protocol streaming with Wowza Media Server Pro Advanced in the second half of this year.

To see the live preview of the Wowza Media Server Pro Advanced platform and to meet with representatives from Wowza and Mirror Image, visit Wowza at Streaming Media East, booth #500, May 12-13, 2009 at the New York Hilton.

About Mirror Image Internet
Mirror Image® Internet, Inc. combines a patented global network with results-driven content delivery solutions to help customers deploy, monitor and refine online strategies. The company’s track record of success has given leading retailers, advertisers, media companies and enterprises the control they need to maximize assets and reduce costs while enhancing the visitor experience.

Recognized by Internet Retailer magazine as the 2008 Vendor Leader in the Content Delivery Network Category, and a 2008 finalist in the Streaming Media magazine Readers’ Choice Awards in the Global Content Network Delivery category Mirror Image is a U.S.-based company incorporated in Delaware and headquartered in Tewksbury, Mass. Mirror Image was founded in 1997. For additional information, please visit www.mirror-image.com or call +1 866 374 4113.

About Wowza Media Systems
Wowza Media Systems is a leader in streaming media server software. With the February 2007 introduction of its award-winning product, Wowza Media Server® Pro, Wowza has taken a leadership position in redefining Flash streaming. Wowza has not only radically changed Flash streaming economics, it has also revolutionized online media by introducing innovative and exclusive capabilities that make live, on-demand, and interactive multi-protocol media streaming a reality for a broad range of customers. Deployed by more than 20,000 global licensees in entertainment, social media, advertising, enterprise, education, government, and Internet commerce, Wowza customers include such well-known companies as Macy’s, Sun Microsystems, Mirror Image, Interoute, RAINet, Astral Media, and T-Systems. For more information, visit Wowza Media Systems at www.wowzamedia.com.

Mirror Image and Content Access Point are registered trademarks of Mirror Image Internet.
Wowza, Wowza Media Systems, Wowza Media Server and related logos are either registered trademarks or trademarks of Wowza Media Systems, Inc. in the United States and/or other countries. Adobe and Flash are registered trademarks of Adobe Systems Incorporated in the United States and/or other countries. Silverlight is either a registered trademark or trademark of Microsoft Corporation in the United States and/or other countries. QuickTime and iPhone are trademarks of Apple, Inc. in the United States and/or other countries.
All other trademarks are the property of their respective owners.

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