A virtual press conference from Sound & Video Contractor

AVAD Expands into Pro AV

VAN NUYS, Calif. – June 1, 2009 – AVAD LLC, North America’s leading distributor of custom electronics, announced it is expanding its product offering to include a full array of pro AV solutions—reinforcing its commitment to addressing the unique needs of custom installers. AVAD’s new lineup of commercial AV products includes the latest from industry leaders Bogen, Crown International, Denon Professional, JBL Pro and Speco Technologies, along with a mix of products from several of its existing partners.

In addition to the new vendors, AVAD’s offering of pro AV products will include a fully-stocked assortment of products from leading brands such as Aprilaire, Chief, Draper, Gefen, JVC Pro, Key Digital, Lutron, Middle Atlantic, Netstreams, Omnimount, Panasonic Pro, Panasonic Phones, Peerless, Remote Technologies Inc. (RTI), Sirius and Sivoia.

Dedicated to serving the ever-changing needs of its dealer base of over 10,000 custom installation professionals, AVAD’s expansion into the commercial AV industry marks a significant movement for the distributor that has primarily served the needs of the residential installer. Since its inception in 1998, AVAD’s dedication to quality, its committed group of specialists, complete catalog of the top brands and its comprehensive approach to customer support and training has made it the leading distributor of custom home electronics. AVAD’s successful combination of expert staff and ground-breaking programs has made the company one of the leading authorities within the residential AV industry and will help lead the distributor into the commercial market.

“With many dealers looking beyond the residential markets, we feel that this is the perfect opportunity to help our dealers expand their sales channels throughout the commercial AV industry,? said Jim Annes vice president and general manager of AVAD. “AVAD has always prided itself on helping our dealers successfully manage and grow their businesses. As part of this launch, we will help guide those dealers looking to expand into new markets, as well as augment the capabilities of dealers already working within the commercial AV industry, through in-depth sales and product training, technical support and system design assistance.

“Now, with a complete and up-to-date offering from the market leaders in both the pro AV and residential categories we will continue to provide our dealers with the convenience of coming to AVAD for all of their custom installation needs,? added Annes.

AVAD will provide dealers access to the industry’s most frequent and in-depth product training and business management workshops to include the pro AV products and services it now carries. Professional installers will also have the opportunity to demo first-hand that latest technologies from these leading commercial AV manufacturers at each of AVAD’s 26 US facilities.

AVAD dealers will benefit from unique dealer events such as Vend-O-Palooza—a one-day event held at AVAD branches across the nation that connects area dealers with leading manufacturers in an efficient, interactive forum.

For more information on AVAD and its offering of residential and pro AV products and services, please visit http://www.avad.com.

Talking Points
• AVAD has announced it is expanding its product offering to include a full array of pro AV solutions.
• AVAD has partnered Bogen, Crown International, Denon Professional, JBL Pro and Speco Technologies, along with a mix of products from several of its existing partners, to offer dealers the top brands and products in the pro AV industry.
• Accommodating dealers looking to move into the commercial AV industry, the expansion is a result of AVAD’s commitment to helping dealers grow their businesses by developing new profit centers.
• Dealers will have now have access to the expert, in-depth training, in-depth training opportunities, unique dealer programs as well as on-site Experience Centers for the latest in commercial AV at each of AVAD’s 26 US branches.

About AVAD LLC
AVAD LLC, a wholly-owned subsidiary of Ingram Micro Inc., is the most complete custom electronics provider in North America. Offering customers the most trusted brands, AVAD stocks complete systems solutions for home theater, pro AV, lighting controls, distributed audio/video, central vacuum and more. Further, the company is dedicated to dealer education, training and skill advancement, as evidenced by AVAD University’s over 450 online and classroom continuing education classes held each year. AVAD ensures just-in-time delivery from each of its 28 North American facilities.

Product lines that AVAD distributes and supports include: APC, Aprilaire, Artison, Atlantic Technology, B&K Components, Bogen, Bose, Carlon ChannelPlus, Chief, Crown International, Denon Pro, H-P Products/Dirt Devil, Draper, Dymo/RhinoPRO, Escient, Exceptional Innovation/Life|ware, Gefen, Global Cache, HAI, InFocus ScreenPlay, iPort, ITC, JBL Pro, JDSU, JVC Professional Products Company, Key Digital, Labor Saving Devices, Lutron, Marantz, MartinLogan, Middle Atlantic Products, Inc., Midlite, MuxLab, NetStreams, Niles Audio, OmniMount, Onkyo, OnQ Technologies, OpenHouse, Optoma, Panamax, Panasonic Phones, Panasonic Professional, Pantel, Peerless, Philips Pronto, Polk Audio, PROconnect, ProFlex, RepairMaster, RTI, Rockustics, Samsung, Satellite USA, Sharp, SharpVision, Terk, Toshiba, Universal Remote Control, Velodyne and more.

In July 2005, AVAD was acquired by Ingram Micro Inc., making its parent company the leading distributor for solution providers and custom integrators serving the fast-growing consumer electronics and home automation markets in the United States.

For more information about AVAD, visit http://www.avad.com.

Company Contact:
Wally Whinna, Executive Vice President of Sales and Marketing
AVAD
Tel: 847-434-0888 x1101
Email: wally.whinna@avad.com
Web: http://www.avad.com

Media Contact:
Scott Moody, PR Account Supervisor
Marketing Matters
Tel: 954-925-1511
Email: scott@marketingmatters.net
Web: http://www.marketingmatters.net

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