We have launched our new site! The Wire backend has moved to www.svconline.com. Your can log on now with your e xisting credentials. For your reference, posting instructions have been sent to your email. Note: postings made to the old backend will be redirected through Thursday Feb 19th. Please make the switch to www.svconline.com as soon as possible.

If you have questions please email thewire@svconline.com.

Looking forward to seeing you on the new site!

A virtual press conference from Sound & Video Contractor



As a touring band, Of a Revolution (or O.A.R. as it is more commonly known) is still a campus favorite. Formed in 1996 by frontman Marc Roberge and drummer Chris Culos, the band took root within college life in its early years, penning hit songs based on the collective experiences of its members at Ohio State University, and growing on the strength of online distribution and word-of-mouth alone.

With the fundamental structure of the band taking shape when Roberge and Culos were in the eighth grade, the pair were juniors in high school in 1996 when O.A.R. became an official entity. “When we were young, we struggled to find meaning in what our songs had to say,? Culos recalls. “Really, at 16 years old, we hadn’t experienced real life, love, and all that kind of stuff, so we didn’t feel right singing about those kinds of things.?

oar-5.jpgTo compensate for their inexperience, Roberge took a literary approach, writing songs from the viewpoint of characters he had written about in short stories. “I think it was a way for him to address certain topics without having to feel like he was older or more experienced than anyone else our age,? Culos adds. “I feel like we’ve matured a lot as songwriters since we started, but the basic foundation of just trying to be honest in what we’re saying is the same.?

Onstage, O.A.R.’s technical evolution has brought them to a point where Shure UHF-R® wireless is a primary player among the components responsible for capturing its sound.

“I love the wireless systems, and it’s funny…? saxophonist and guitarist Jerry DePizzo says, “we did a small club show at the end of our summer tour last year, and my guitar tech handed me a hardwired guitar. I played it for half the show unplugged because I’m so used to being wireless. Plugging in a cable is just too much work for me these days. It was a funny moment and extremely embarrassing, but very liberating. I’ve been using the UR stuff and Beta 98 for years. It’s really been a part of my sound for almost the entire time I’ve been in the band.?

Back on the drum riser, Culos confides that Shure maintains a regular presence there as well for O.A.R.’s live performances.

“It seems like anything made by Shure has been on my drum set,? he points out, struggling to take mental count of all the mics he’s used over the years. “We’ve been using Beta 98s on toms for the past couple of years, and we’ve had great results with 57s on snares, both top and bottom, forever. We just haven’t missed with that. They come through our in-ears just sounding as natural as they do when I play in a room.?

O.A.R. will tour extensively across North America through spring and summer this year, finally coming to a halt on September 5 in Toronto, Ontario. Supporting the notion that allowing fans to record their live shows is a positive thing, a thriving tape-trading community follows the band wherever it goes. Using USB wristbands as a medium for distribution of its own live recordings, when asked to explain the logic behind the marketing move, Culos says simply that “USB headbands were sold out.?

About Shure Incorporated
Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as the world’s leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure’s diverse product line includes world-class wired microphones and wireless microphone systems for performers and presenters, award-winning earphones and headsets for MP3 players and smartphones, and top-rated phonograph cartridges for professional DJs. Today, Shure products are the first choice whenever audio performance is a top priority.

Shure Incorporated corporate headquarters is located in Niles, Illinois, in the United States. The Company has additional manufacturing facilities and regional sales offices in China, Germany, Hong Kong, Japan, Mexico, The United Kingdom, and the United States.

Mike Lohman
Shure Incorporated

Greg DeTogne
Gregory A. DeTogne Public Relations

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: Microphones, News, Video

Train Your Employees with Style…Corporate Car Leasing Training Center Goes Interactive!
Platinum Tools® Debuts Net Prowler™ PRO Test Kit
BrightSign Unveils Plans for 2015 Digital Signage Expo
Canterbury Church Gains Invisible Intelligibility with Renkus-Heinz Iconyx
Symetrix’ Busy 2015 Training Program to Highlight Advantages of Dante-Based DSP
AV Concepts Pushes Envelope with Dante Media Networking for Live Event Production
Masque Sound Helps Audiences Explore The Mystery of Love & Sex
Metric Halo Supports SCA Spring Fling
Sergio Mendes and will.i.am have a (Governors) Ball with DPA Microphones
StrandVision Offers Personal Finance Tips in Latest Set of Employee Digital Signage Communications Animated Templates


Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.


June 2009
« May   Jul »

Your Account


Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication