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STARBAK ADDS HIGH DEFINITION DIGITAL SIGNAGE TO ITS GLOBALLY DEPLOYED ENTERPRISE VIDEO COMMUNICATIONS PLATFORM

New HD Display Engine Enables Global Enterprises to Extend Video Communications Reach to Common Areas Including Campuses, Factory Floors, Cafeterias, and Lobbies

BURLINGTON, MA — July 20, 2009 — Starbak, the leading provider of enterprise video portals and integrated networks for the Education, Corporate, Healthcare and Government markets, today announced the availability of a new Display Engine, offering HD (High Definition) support to its digital signage application. The new HD Display Engine, available with Starbak’s award-winning V3 platform, enables organizations to extend their existing desktop-based video communications to reach audiences in high traffic, common areas. Leading organizations including Lockheed Martin and Westpac Bank have already deployed Starbak’s Digital Signage network to provide passive viewing of training classes, public service announcements, CEO addresses, and other vital corporate communications. By deploying digital signage as part of an integrated video communications platform, organizations can leverage the same Starbak solution in use for employee video training and video streaming of corporate meetings, to provide centrally controlled displays at multiple branches or locations.

Starbak V3, launched in May of 2008 (see news release), is the industry’s first fully integrated Enterprise Video Portal and Integrated Network Solution for the delivery of rich media, capable of scaling to support small college campuses as well as global corporate networks. Starbak V3 includes the Video Portal, Video Capture, Enterprise Content Delivery Network – and now HD Digital Signage. In addition, Starbak V3 is compatible with the company’s patented solutions for capturing and streaming video from any IP-based videoconferencing endpoint. With this application, publishers can create playlists of live and on-demand video assets and allow distribution to any number of TVs, LCDs and plasma screens for passive, “anywhere? viewing including lobby areas, factories, cafeterias and conference rooms.

“Digital signage is one of the fastest growing applications for our customers in the corporate, education and healthcare markets, ensuring that important video messages reach the intended audience, where ever they may be.? said Greg Casale, CEO of Starbak. “By adding high definition support, Starbak has made this important communications medium even more effective for its customers.?

Starbak’s innovative video portal solutions are currently used by such leading national and global organizations as Government of India, U.S. Dept. of Homeland Security, Auburn University, Cleveland Clinic, Lockheed Martin, and Dow Chemical Company to deliver unique enterprise video capabilities including video on demand (VoD), live event streaming, video conference recording and streaming, and digital signage.

To learn how Fortune 500 Company, Dow Chemical uses Starbak to improve communications, decrease information distribution time, improve access to corporate content, and expand reach to its global offices, visit Dow Case Study.

About Starbak

Starbak is a leading global provider of enterprise video networks and portals that allow organizations to reach employees, partners and customers with “always on” live and on-demand video programming. Starbak’s solutions are used by hundreds of companies worldwide, including Fortune 500 corporations, colleges and universities, public schools, hospitals and government agencies. Starbak solutions are available worldwide through a network of value-added resellers and full-service integrators. Starbak is a fully authorized, licensed and certified partner for Microsoft Windows Media. For more information, visit http://www.starbak.com.
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Company Contact:
Jackie Abramian (Media Relations for Starbak)
BridgeView Marketing
207-439-0963
jackie@bridgeviewmarketing.com

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