Miramar, FL—July 27, 2009—Italian manufacturer SIM2, whose cosmetically striking, high-performance home-theater projectors are known worldwide for their pristine video, is thrilled to announce that it has been chosen as a preferred manufacturer by the prestigious Home Theater Specialists of America (HTSA), a $500 million buying group comprising 62 of the finest system integrators in the United States.

Charlie Boornazian, SIM2’s Vice President of Sales and Marketing, stated, “The agreement between SIM2 and HTSA will give these premium integrators an opportunity to sell one complete line of projectors from $4,999 to over $100,000.�

“HTSA is pleased to engage in a relationship with SIM2, as their products represent high performance and luxury styling, delivering an exceptional value,â€? said Richard Glikes, Executive Director of HTSA. “SIM2 also has a great management team, making it a pleasure to do with business with them.â€?

About HTSA
HTSA is a national association of custom home theater experts that design, sell, install, and service ultra high-performance music, home theater, lighting and home automation products. HTSA helps its members reach their potential customers by developing and implementing a tailored marketing program that includes a highly targeted direct mail and on-line campaigns.

About SIM2 USA Inc. and SIM2 Multimedia
Since entering the US home theater market in 1999, SIM2 USA, under the guidance of its parent, SIM2 Multimedia (established in 1995), has dedicated its resources to marketing and servicing products that meet the demands of the US market. SIM2 Multimedia is a leading worldwide manufacturer of home theater products, and the leading provider of high-end-performance large-screen systems (for control rooms, information, communication, and simulation), and professional projection systems for E–cinema applications. Over the years, SIM2 has gained a reputation for meeting the industry’s demands for new, emerging technologies, offering high-quality and reliable products that meet the customer’s need in any application. Products are designed and manufactured in Italy. The marketing policies of the company are world-oriented, with a direct presence in Italy (headquarters), the USA, UK, China, Germany (sister companies), and in over 60 countries worldwide through partnerships with qualified distributors.

For more information visit www.sim2usa.com.