New Milford, CT, August 18, 2009 – Magenta Research, a recognized leader in video, audio and control signal distribution over structured cabling, announces the addition of Sally Halpin to the company in the newly created position of Northeast Regional Sales Manager.

Reporting to National Sales Manager Dan Smith, Halpin will lead sales efforts in the Northeast and is tasked with expanding Magenta’s market and mind share in the region. Halpin brings over 20 years of Sales and Marketing experience in the computer hardware industry. Prior to joining Magenta, Sally was Business Development Manager at NEC Display Solutions for New York and New England with a focus on Digital Signage.
“With the growth of digital signage, digital video applications and IP solutions on top of Magenta’s existing business, resource expansion was necessary,� stated Smith. “Combining Sally’s wealth of experience and contacts in this region with our existing manufacturer rep firms, we are well positioned to take even greater advantage of our rapid market and technology expansion.�

About Magenta Research:
Magenta Research is an industry-recognized leader in the adaptive distribution and switching of video/audio/control signals over CatX cable, DVI over fiber and/or CatX and HDMI over CatX. Over eleven years, Magenta has developed the highest-performance, broadest and most flexible video-over-CatX product line, the MultiViewâ„¢ Series. The company utilizes proprietary technologies to enable WUXGA/1080p video distribution at 2,000 feet (610m). Magenta’s Mondo Matrixâ„¢ CatX switch remains the largest and most flexible switch of its kind on the market, with the ability to be configured in increments of 16 inputs/outputs from 16×16 to 256×512. Magenta’s Opto Matryx digital video switch provides the unique ability to switch and extend digital video, audio, serial and USB signals over fiber and/or UTP cable, while maintaining modularity and field-upgradeability. Magenta transmitters, receivers, switchers and distributive systems have been installed in a large variety of A/V applications, especially dynamic signage for retail, airport, fast food, museum, casino, theatre, courtroom and corporate applications.

http://www.magenta-research.com