A virtual press conference from Sound & Video Contractor

ACOUSTICS ON KEY AT VOCOMOTION

vocomotion-freddie-feldman.JPG

WSDG Provides World-Class Environment for Dedicated A Cappella Studio

SKOKIE, IL: A cappella, one of the most idiosyncratic of all performing techniques, presents the ultimate challenge in precision vocalizing. Recording performances which rely exclusively on the human voice for instrumentation as well as lyrics and melody is a unique art. VOCOMOTION Studio owner Freddie Feldman is a master of the genre.

Opening his original studio in Evanston, just outside of Chicago in 1998, Feldman quickly developed a core client base that ranged throughout the U.S., and into Europe and South America. “I got into a cappella in High School, and continued to perform and record it exclusively at Northwestern U,? he says. “There are less than half a dozen studios in the world which specialize in this style. That provides us with a fairly steady workload. When I was ready to move to a new location I made a list of all the things I hated about my first studio. Then I called John Storyk at the Walters Storyk Design Group and we went to work.?

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WSDG Project Manager Matt Ballos describes VOCOMOTION as a technological and acoustic ‘gem.’ “We had under 500 sq. ft. to work with, but John Storyk designed a spacious control room reminiscent of a mastering suite. Freddie wanted as little between him and the monitors as possible. So we placed the racks of gear behind him and went with a small clear acrylic console table to give the space a more open feeling. Feldman adheres to the philosophy that a studio recording is ‘an illusion’ and he prefers the method of massive overdubbing to “live” tracking. This gives him maximum control over the mix,? Ballos says.

“VOCOMOTION definitely falls into the new ‘vest pocket’ studio category we’ve done so much work in over the past few years,? Storyk adds. “But this studio has a spacious feel that belies its physical limits.? Minutes from downtown Chicago, the studio’s new home is in the landmark Bronx Building, circa 1927, which formerly housed a pool hall, a Civil War memorabilia museum and an auto showroom.

Beneath a handsome ambiance designed to put the talent at ease and enhance Feldman’s comfort level during extended mixing sessions, lies a true green superstructure. The most visible elements are a handsome yet ecologically correct bamboo floor, recycled carpets and local fabric-wrapped acoustic panels and ceiling clouds. Unseen, but equally green are UltraTouch recycled denim sound insulation and a Split Inverter HVAC system which runs quietly and efficiently on environmentally friendly refrigerant.

In addition to a ProTools/HD3 Accel, Lynx Aurora 16, On and Off-Site Redundant Audio Backups, Focal TwinBE (x2) Monitors and Crane Song Avocet Monitor Control System, Feldman has compiled an impressive collection of Compressors/Limiters, EQ’s, Outboard Processors, and vintage mics including RCA 74 and SK-46 ribbons. VOCOMOTION also features gear which Feldman personally designed, such as the VOCOMOTION Labs Thumper TH60 & TH70 Throat Microphones which he created specifically for vocal-percussion music performance, singing bass and ‘beatboxing.’

“I earned Bachelor Degrees in both vocal performance and engineering at Northwestern, and have always been interested in developing technical innovations,? Feldman says. “In addition to the Thumper mics, I’m working on a new concept compressor/limiter and other prototypes. I consider my new WSDG-designed studio a laboratory as well as a recording/mixing facility. We’re into experimenting, and I look forward to introducing some worthwhile new ideas.?

For a sample of VOCOMOTION recording/mixing artistry visit http://www.darksidevoices.com/ an a cappella version of Pink Floyd’s Dark Side of the Moon.

Photos:

1. VOCOMOTION owner/engineer Freddie Feldman
2. VOCOMOTION control room (horiz) designed by John Storyk, WSDG

For high res versions of these images please visit www.wsdg-ftp.com User Name: Freddie; Password: vocomotion Folder 090928 or, contact hshermanpr@gmail.com

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The Walters-Storyk Design Group www.wsdg.com has designed over 3000 media production facilities in the U.S., Europe, the Far East and Latin America. WSDG credits range from the original Jimi Hendrix Electric Lady Studio in Greenwich Village to NYC’s Jazz At Lincoln Center performance complex, broadcast facilities for The Food Network, Interlochen Public Radio, CBS and WNET, and corporate clients such as Hoffman La Roche. Recent credits include private studios for the Goo Goo Dolls, Jay-Z, Timbaland’s Tim Mosley, Tracy Chapman, film composer Carter Burwell, Aerosmith; Green Day, Jay-Z, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk, Beth Walters, and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications. WSDG is a six-time winner of the prestigious TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Argentina, Brazil, Beijing, Mexico City and Switzerland.

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