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Almo Professional A/V to Host DSCE Training Course at E4 AV Chicago

Full-Day DSCE Training Led by Alan Brawn and Jonathan Brawn; Worth Four InfoComm Renewal Units

Philadelphia, PA — March 11, 2010 — Almo Professional A/V, the nation’s fastest growing audiovisual distributor, today announced that it will host a full-day of Digital Signage Certified Expert (DSCE) training in conjunction with the Chicago leg of its E4 AV Tour. Scheduled to take place April 6, the day before E4 Chicago, the full day DSCE program is being led by the Digital Signage Experts Group, a subsidiary of Brawn Consulting LLC, and is worth four InfoComm CTS renewal units (RUs).

“This is an enormous addition to the E4 tour and breaking news for our Chicago-area dealers who will be among the first to have access to DSCE certification through Almo,? said Sam Taylor, executive vice president and COO for Almo Professional A/V. “Our entire sales force is DSCE-certified so it is a privilege to be able to extend this training to our partners. We can now work in unison to implement the most effective digital signage systems to ensure successful project deployments for our resellers and ultimately their customers.?

“With the rapid expansion of the digital signage market it is more important than ever before for people who want to immerse themselves in their own quest for success to become familiar with the key elements and fundamentals that each digital signage application and project entails,? explained Alan Brawn, a principal of Brawn Consulting LLC. “With the adoption of the DSCE program, there is no better place to begin the journey than with Almo and its E4 events.?

The DSCE training will be held from 9 a.m. to 5 p.m. at the Hyatt Conference Center, the same location as the E4 AV event taking place April 7. Partners who register by March 31, 2010 will receive an early-bird discount of $50.

DSCE Training
The DSCE program is an impartial foundations course developed in conjunction with digital signage experts and the commercial AV and IT industries. It is dedicated to providing a solid foundation and understanding of the complex digital signage industry, focusing on the market, needs analysis, design, applications, technologies, software, content, and the business practices, driving it. The DSCE course culminates with a tutorial on selling value in digital signage and how to translate the investment into a tangible benefit for the providers and the viewers of the digital signage system.

E4 AV Tour
The E4 AV tour, which debuted last December in New York City and stopped last month in Anaheim, Calif., is a full-day program that allows partners to earn valuable InfoComm International CTS RUs while networking with the industry’s top manufacturers. The E4 AV event can also be accessed on demand during and after each event for instructor videos, copies of the course presentations, video product reviews and live Twitter updates.

Along with the opportunity to earn InfoComm CTS RUs, Almo’s E4 AV Tour affords partners coveted one-on-one time with the industry’s top manufacturers, including NEC, Panasonic, Samsung, Canon, LG, Sanyo, Hitachi, Sharp and others. For more information, go to www.e4avtour.com.

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About Almo Professional A/V
Founded in 2009, Almo Professional A/V is the nation’s fastest growing distributor serving the needs of professional audiovisual integrators, dealers and consultants. With a highly skilled sales team, reseller education programs, 12 distribution centers across the U.S. and product lines specifically for the Pro A/V channel, customers can expect the full distribution experience on a local and a personal level.

The entire Almo Professional A/V sales team is Infocomm-trained, and the vast majority is CTS-certified. The team is also the first to complete the Digital Signage Certified Expert program. Almo Professional A/V teams with InfoComm International to offer certified courses that enable partners to stay ahead. At the same time, the division works with industry vendors to bring live and online product training opportunities directly to channel partners.

Almo Professional A/V distributes all the leading displays and peripherals, with new manufacturers and products being added each day. Markets served include bar and restaurant, corporate, digital signage, education, government, healthcare, home theater, hospitality, house of worship, and rental & staging.

Almo Professional A/V is a division of Almo Corp., the nation’s leading independent distributor of consumer electronics and major appliances. For more information about Almo Professional A/V, please call 410-560-2890 or go to www.almoproav.com. Almo Professional A/V can also be followed on Twitter at http://twitter.com/almoproav.

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