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ADVANCED BROADCAST SOLUTIONS ANNOUNCES STRATEGIC ALLIANCE WITH ADVANCED SYSTEMS GROUP

Companies Improve Operating Efficiencies for File-Based Production Facilities

SEATAC, WA, March 22, 2010 – Premier systems integration firm Advanced Broadcast Solutions (ABS) and Advanced Systems Group (ASG), an integrator based in Emeryville, Calif., today announced a strategic alliance between the two companies. ABS and ASG are now working together as a single resource to provide file-based solutions for broadcast, post production, high-end corporate video, and house of worship clients.

Today’s video systems are difficult to deploy and maintain. The blending of traditional hardware with file-based acquisition, storage, and distribution and repurposing is extremely complex. According to ABS and ASG, video production facilities need more than design and integration services – they need a liaison to work with equipment manufacturers, as well as an experienced team to support and maintain the technical infrastructure after the installation is complete.

“Broadcasters and other video professionals are shifting to a file-based workflow for recording, storing, and delivering content,? explained Mark Siegel, President of ABS. “Newsrooms in particular are looking for ways to reduce overhead and improve operating efficiencies. This alliance provides the opportunity to combine the hardware integration expertise of ABS with ASG’s data-centric video solutions.?

“ASG is known for our file-based video and film workflow expertise, SAN and NLE integration with software-based tools from Apple, Autodesk and others, and our digital asset management and archiving solutions,? said Dave Van Hoy, President of ASG. “ABS is a leader in the world of traditional video, known for integrating various components into a complete system. Together, our companies will be able to provide end-to-end solutions and service that is unmatched in the industry. Our companies share a common philosophy of putting our customers first by providing the best solutions for their budgets.?

A data-centric workflow also requires ongoing support. “With today’s complex infrastructures, it’s not enough for an integrator to just design and install a solution,? Siegel added. “Our combined knowledge and experience can help our clients avoid the pitfalls of software upgrades, new file formats, compatibility issues, and other potential problems. The ABS and ASG alliance delivers top industry experts for ongoing service and support for both hardware and software tools.?

About Advanced Broadcast Solutions:

Based in SeaTac, WA, Advanced Broadcast Solutions (ABS) specializes in personalized broadcast services such as consulting, project budgeting, workflow analysis, feasibility studies, project management, system and architectural design and engineering, equipment specifying, procurement and installation, maintenance support and training. ABS boasts a technical staff with over a century of practical experience in television operations, automation, traffic implementation, multiple program stream management and signal distribution by fiber, microwave and satellite. ABS clients include: Fisher Communications, Cowles California Media, Real Networks, Cisco Systems, and Microsoft Studios.

For more information about ABS, call 206-870-0244 or visit our Web site at www.advancedbroadcastsolutions.com.

About Advanced Systems Group:

Advanced Systems Group, LLC of Emeryville, Calif., with offices in Southern California, has

has provided engineering, systems, integration, support and training to the broadcast, creative and corporate video markets since 1997. With unmatched experience in Apple-based newsroom systems, shared storage, archiving, editing, finishing and VFX systems, ASG has become one of largest installers of shared storage systems on the West Coast. ASG’s team is highly focused on customer success, and has installed and supported more than 175 SANs, production and post production systems over the last five years for customers including KCBS-TV, KTVU, Cox Media, Google, Fireman’s Fund, The Orphanage and The Rock Church.

For more information about Advanced Systems Group, call 510-654-8300 or visit www.asgllc.com.

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