WARSAW, IN – May 14, 2010 – Da-Lite Screen Company is pleased to announce the promotion of Rachael Conley to the newly created position of Director of Social Media. As social media becomes more prevalent in business advertising and applications, Da-Lite is expanding its marketing efforts to include resources such as Facebook, Twitter, LinkedIn and YouTube. Ms. Conley will be responsible for creating and maintaining Da-Lite’s mobile web site and disseminating information through blogging to these social media channels.

Ms. Conley is a graduate of Indiana University with a Bachelor of Arts in Journalism. In her three years experience at Da-Lite, Ms. Conley has held positions in the Internal Sales Department and Materials Procurement. Prior to her tenure at Da-Lite, Ms. Conley worked in the telecommunications industry.

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Founded in 1909, Da-Lite Screen Company is the leading producer of high quality commercial and residential projection screens worldwide. With headquarters in Warsaw, Indiana and additional operations in the U.S. and Europe, Da-Lite manufactures projection screens and accessories to Fortune 500 companies, entertainment and major broadcast networks, education systems and governments around the globe. Today Da-Lite’s proprietary screen technologies are specified for the most demanding installations from military training simulators to boardrooms and classrooms to home theaters. Da-Lite has become the “First Name in Projection Screens.� For more information, visit Da-lite.com.