A virtual press conference from Sound & Video Contractor

Sunfire® Rocks the World With Dynamic Series Subwoofers Delivering Bigger Bass Performance for Budget Conscious Consumers

Leading Luxury Home Theater Brand Tunes Subs For Thunderous Theater and Mega Bass Music With Dual Drivers And Up To 600 Watts of Peak Power

CARLSBAD, CALIFORNIA, December 7, 2010 — Sunfire®, a specialist in the design, manufacturing and marketing of luxury home theater products for the worldwide custom specialist and retail markets, today announced the worldwide introduction of its powerful, yet budget-friendly Dynamic Series of subwoofers. Tuned for both low frequency Home Theater Effects and powerhouse musical bass lines, these new subwoofers boast up to 600 Watts Peak Power.

The Sunfire Dynamic Series’ 8?, 10? and 12? Subwoofers are the perfect blend of form and function and the ideal choice for systems where small size and high output are required. Sunfire’s new digital amplifier delivers from 400 to 600 Watts of cool running peak output in the three models, with unprecedented performance at this price point. Each subwoofer features a Sunfire-designed woofer and acrostically matched passive radiator – twice the speakers for twice the bass. The DS family is also the first in the Sunfire line built around energy efficient Class-D amplification, dynamically adjusting the output of the subwoofer’s power supply to suite the requirements of the incoming audio signal. Add a low-power standby mode with signal-sensing power on/off and you have a solid performer over time, while continuously variable phase, crossover and volume controls mean fast and precise setups. An optional 2.4GHz wireless transmitter and receiver make “no-new-wires? possible, even in challenging environments. Up to 4 receivers and subwoofers are supported from a single transmitter.

“For the last fifteen years, Sunfire’s customers have been obsessed with performance,? said Mark Weisenberg, Sunfire General Manager. “Our new Dynamic Series builds on our pedigree of subwoofer excellence and delivers unsurpassed bass-for-the-buck. Now more enthusiasts than ever will be able to enjoy the Sunfire experience in their homes.?

Other products found in this price range simply focus on the quantity of output over a limited frequency range, limiting the quality of performance to only a few kinds of material. Today’s consumer watches and listens to a wide variety of content – TV, movies, music, games, etc. – using the same system, which demands both quality and quantity. Sunfire engineers designed these speakers with the company’s proprietary Frequency Filtration Design™ (FFD), preserving a spectral balance across the entire bass frequency range to deliver superior balance and definition PLUS high output no matter what source material is being used. In subwoofer terms, music demands definition over a wider range of bass frequencies, while movies are equalized for optimum performance at slightly different frequencies to accentuate the special effects— the Sunfire Dynamic Series achieves both. Small rooms, big bass – no problem!

The Sunfire Dynamic Series is available in three sizes, the SDS-8 8? driver, at 32Hz-150Hz, with a peak power of 400W, the SDS-10 10? driver, at 30Hz-150Hz, with a peak of 500W and the SDS-12 12? driver, at 28 Hz-150Hz, at 600W peak power. The SDS-8 lists for a US MSRP of $350, the SDS-10 for $450, the SDS-12 for $550 and the optional 2.4 GHz wireless kit for $150. The speakers are available for immediate delivery.

Sunfire Dynamic Series:
• Front firing active woofer, down firing passive radiator
• Fiber composite, poly-coated woofers
• Sealed cabinet with low distortion, computer-optimized woofers
• Optional 2.4GHz wireless transmitter and receiver for no-new-wires installation
• High efficiency Class-D digital amplifier
• Low-power standby mode with signal-sensing power on/off
• Continuously variable phase, crossover and volume controls
• High-pass, line-level outputs
• Gold plated connections
• Black ash cabinet
• SDS-8 8? driver, 32Hz-150Hz, Peak 400W
• SDS-10 10? driver, 30Hz-150Hz, Peak 500W
• SDS-12 12? driver, 28 Hz-150Hz, Peak 600W

About Sunfire:
Founded by renowned audio innovator Bob Carver, Sunfire designs, develops, manufactures and markets the smallest, most powerful speakers, subwoofers and amplifiers in the world. Sold in over 65 countries, Sunfire combines unconventional thinking with precision engineering to create innovative theater products that deliver exceptional performance – whenever, and wherever, they are heard. Carver’s thirty five years of scientific research have resulted in numerous patents including the Tracking Downconverter™ power supply used in the company’s receivers and amplifiers; and High Pressure, High Back-emf technology found in the company’s speakers. Complete information on Sunfire, its products and technology, is readily available at www.sunfire.com

About The AVC Group, LLC:
Headquartered in Carlsbad, California, The AVC Group, LLC is a portfolio of pre-eminent manufacturers and marketers of state-of-the-art consumer and commercial audio, video, and control system solutions. The AVC Group is comprised of the following industry leading brands: NILES® Audio (www.nilesaudio.com), ELAN® Home Systems (www.elanhomesystems.com), Xantech® (www.xantech.com), ATON® (www.atonhome.com), and Sunfire® (www.sunfire.com). The AVC Group, LLC is a subsidiary of Nortek, Inc.’s (www.nortek-inc.com) Home Technology Group.

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