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Raycom Media to Roll Out Chyron BlueNet(TM) Graphics Workflow Across 31 News-Producing Stations

MELVILLE, N.Y. — May 9, 2011 — Chyron today announced a major purchase by Raycom Media, one of the largest broadcasters in the United States, who will be implementing the new Chyron BlueNet(TM) graphics workflow at all 31 of its news-producing stations. In a complete overhaul and HD upgrade of its graphics systems, Raycom is outfitting each of these stations with Chyron solutions including two dual-channel LEX3 on-air graphics systems, a CAMIO server, and the iSQ remote monitoring and playout application.

“Chyron’s close work with us — on both the corporate level and with our individual stations — was critical to the design of an efficient and cost-effective unified graphics workflow for our news-producing stations,” said Paul McTear, CEO at Raycom Media. “In addition to providing powerful and sophisticated graphics tools, Chyron offered unique expertise in engineering and an end-to-end solution that could meet our current and future requirements. We feel that the company’s commitment to ongoing support and training as we roll out BlueNet also will be valuable in helping us maximize the value of this significant upgrade to our news operations.”

BlueNet leverages Chyron’s acclaimed suite of graphics tools to enable complex broadcast graphics workflows, from the moment a graphic requirement is identified through creation of that graphic to the management and fully automated playout of the completed asset. BlueNet workflows streamline ordering and graphics asset management, collaborative graphics creation, and real-time playout. Integration with AXIS, Chyron’s cutting-edge cloud-based services offering, extends the power of BlueNet workflows in getting even the most sophisticated graphics to air quickly and efficiently.

“Designing an effective unified workflow for a broadcaster the size of Raycom Media is no small task, and the involvement and commitment of key staff throughout the company’s engineering, news, creative services, and promotions departments was vital to this project,” said Michael Wellesley-Wesley, president and CEO at Chyron. “We received valuable input from everyone engaged in the process, and we’re confident that the resulting BlueNet workflow will yield a dramatic improvement in Raycom’s ability to incorporate striking graphics into their live productions and, in turn, deliver an even more competitive on-air product.

Chyron designed and specified the BlueNet system in collaboration with Raycom’s Paul McTear, president and CEO; Dave Folsom, chief technology officer; Susana Schuler, vice president, news; and Anne Adkins, vice president, marketing.

Raycom will roll out its new Chyron BlueNet workflow at 26 stations in 2011 and at the remaining five stations in 2012. The broadcaster will implement an AXIS layer in a second stage of its BlueNet implementation.

More information about the Chyron BlueNet workflow and the company’s graphics solutions is available at www.chyron.com.

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About Raycom Media Inc.
Raycom, an employee-owned company, is one of the nation’s largest broadcasters and owns and/or operates 45 television stations in 36 markets and 18 states. Raycom stations cover 12.7 percent of U.S. television households and employ nearly 3,500 individuals in full- and part-time positions. In addition to television stations, Raycom owns Raycom Sports (a marketing, production, and events management and distribution company in Charlotte, N.C.), Raycom Post (a post-production facility in Burbank, Calif.), and Broadview Media (a post-production facility based in Montgomery, Ala.).

Further information about Raycom can be found at the corporate website, http://www.raycommedia.com.

About Chyron
As the pioneer of graphics as a service for all digital video media, Chyron (NASDAQ: CHYR) continues to define the world of digital and broadcast graphics with Web, mobile, HD, 3D, and newsroom integration solutions. Winner of numerous awards, including two Emmy(R) Awards, Chyron has proved itself as the undisputed leader in the industry with sophisticated graphics offerings that include Chyron’s AXIS Graphics online content creation software and order management system, on-air graphics systems, clip servers, channel branding, and graphics asset management solutions. More information about Chyron products and services is available on the company websites: www.chyron.com and www.axisgraphics.tv. The company’s investor relations information is at www.chyron.com via the “Investors” link.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

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