A virtual press conference from Sound & Video Contractor

Haivision’s Giacalone to Speak on Understanding the Real Costs of Digital Signage at Digital Signage Expo 2011

MONTREAL and CHICAGO — May 12, 2011 — Haivision Network Video, leading provider of the most advanced video networking, digital signage, and IP video distribution solutions, today announced that Louis D. Giacalone, founder of CoolSign, will be presenting “TCO: Understanding the Real Costs of Digital Signage” at 1 p.m. on Tuesday, May 24 at Digital Signage Expo 2011. Giacalone, a well-known innovator in digital media, joined Haivision with the company’s purchase of CoolSign and its digital signage technology. Digital Signage Expo 2011 will take place May 24-26 in Messe Essen, Essen, Germany.

“When starting and running a digital signage network, operators need to think about the costs and implications of maintenance, network operations, telecommunications, and, perhaps most important, content,” said Giacalone. “These areas involve labor-intensive tasks that must be performed every day to support network operation, and their cumulative costs can add up to staggering sums. If these aspects of running a digital signage network are not properly accounted for, project ROI calculations can be misleading and potentially disastrous for both supplier and buyer. In this case, even a successful deployment can quickly turn into a failed program.”

Understanding the total cost of ownership (TCO) of a signage network is critical in determining the viability of the project. In his presentation, Giacalone will go beyond the obvious up-front capital costs to examine the ongoing costs that begin after deployment and often wind up being the largest overall cost of the system. His session will examine all cost components in a signage system, from hardware to labor and everything in between, and discuss how technology selection can have an impact on the downstream costs of digital signage networks.

As founder of AdSpace Networks in 1998, Giacalone pioneered the deployment of digital advertising networks, launching what is now the largest network in shopping malls, and invented the CoolSign digital signage software suite. As an independent consultant, he helped the Pentagon and the Playboy Club to deploy digital signage networks. At Titan Worldwide, he developed and launched digital initiatives including cutting-edge network deployments on buses, trains, and rail stations. At Silicon Gaming, Giacalone designed the first high-volume multimedia slot machine, and at Electronic Arts, he developed 3D graphics creation tools.

Giacalone also founded Infinidisc Corporation, developer of a CD jukebox; Solid Ideas, developer of computer graphics software; and Advanced Entertainment Associates, producer of 3D computer graphics and animation. He studied computer engineering at the University of California, Berkeley, and at Polytechnique Montreal. He holds seven patents.

Information about Haivision products and solutions is available at www.haivision.com.

# # #

About Haivision Network Video
Haivision delivers advanced technology for streaming, recording, managing, and distributing secure IP video and interactive media within the enterprise, education, medical/healthcare, and federal/military markets. Haivision is a private company based in Montreal and Chicago with a global sales and support organization distributing its products through value-added resellers, system integrators, distributors, and OEMs worldwide.

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: News

Extron Shipping MediaLink Plus Controller with Ethernet Device Control
Women in CE Inducts 2015 Class of Legacy Award Honorees
Digigram IQOYA *LINK IP Audio-Over-IP Transport System Earns Critical Embedded Solution 2014 Honor
QUANTUM TO SPEAK AT STORAGE VISIONS 2015
Archimedia CMO to Address Media Collaboration Workflows at Storage Visions 2015
Kelly Fair Named Wohler Vice President of Sales
BenQ Unveils World’s First Professional Photography Monitor
Revolabs ISE 2015 Preview
RTI ISE 2015 Show Preview
Pro Control ISE 2015 Show Preview

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

May 2011
M T W T F S S
« Apr   Jun »
 1
2345678
9101112131415
16171819202122
23242526272829
3031  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication