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Chyron Extends BlueNet(TM) Workflow With MediaMaker

Turnkey Graphics Rendering Solution for File-Based Workflow Production Enhances Collaboration While Reinforcing Branding Consistency

MELVILLE, N.Y. — March 29, 2012 — Chyron today announced that MediaMaker, a turnkey solution that seamlessly integrates Chyron graphics with file-based workflows, is now available and shipping. This new addition to Chyron’s CAMIO newsroom workflow product line uses Lyric(R) file-based rendering to create graphics for use in editing systems such as Apple(R) Final Cut Pro(R), Adobe(R) Premiere(R) Pro, and Adobe(R) After Effects(R).

By equipping the editing suite with the Chyron BlueNet(TM) workflow, including Chyron’s LUCI template fulfillment and Axis World Graphics content creation and order management system, MediaMaker gives video editors and graphic designers access to the same graphics and animations that are being used live on the air.

“Consistent branding and use of common resources across all devices and applications is a top priority for broadcasters, especially in the editing suite,” said Peter Morrone, senior vice president of product engineering at Chyron. “Leveraging the same workflow tools and templates in both the news and edit workflows, MediaMaker is an efficient file-based rendering solution that increases collaboration, reduces training of editors and producers, and lowers the footprint required on edit stations.”

The MediaMaker system’s server/blade-based architecture is scalable to fit any size of operation and is designed to grow easily with the needs of the operation. As more users come online, MediaMaker blades can be added to improve cycle time to air.

Chyron will debut the all-new MediaMaker at the 2012 NAB Show at booth SL1510.

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About Chyron
Chyron (NASDAQ: CHYR) is a leading provider of Graphics as a Service for on-air and digital video applications including newsrooms, studios, sports broadcasting facilities, and corporate video environments. An Emmy(R) Award-winning company whose products have defined the world of digital and broadcast graphics, Chyron’s graphics solutions include the Axis World Graphics online content creation software and order management system, on-air graphics systems, clip servers, channel branding, and graphics asset management solutions, all of which may be incorporated into the company’s BlueNet(TM) end-to-end graphics workflow. More information about Chyron products and services is available on the company websites: www.chyron.com and www.axisgraphics.tv. The company’s investor relations information is at www.chyron.com via the “Investors” link.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

Photo Link: www.wallstcom.com/Chyron/MediaMaker.zip

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