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BTX Selected as Value-Added Distributor by Just Add Power

BTX Offers Entire Line of HDMI(R) Over IP Transceivers, Backed by Unmatched Technical Support

HAWTHORNE, N.Y. — May 2, 2012 — BTX Technologies, a value-added distributor and manufacturer of interface, integration, and system products, today announced that the company has signed a distribution agreement with Just Add Power. Under this agreement, BTX will distribute the complete line of Just Add Power HDMI(R) over IP transceivers, as well as provide system configuration and technical support.

Just Add Power’s HD/IP(TM) technology allows an HDMI signal to be sent simultaneously to one or more HDMI displays over a single CatX cable Ethernet infrastructure, allowing installers to distribute digital content from multiple sources to practically any number of remote displays on a LAN. Sources can be rack centralized, decentralized, or a mixture of both. Cascading multiple Ethernet switches allow displays to be located far away from the source devices, while sustaining consistent 1080p video and sound quality.

Ideal for digital signage and other commercial applications, Just Add Power’s cost-effective first-generation (1G) HD/IP transmitters/receivers use JPEG compression to fit the signal onto a 100BT network with minimal impact on image quality. Second-generation (2G) HD/IP transmitters/receivers use a patented process to send visually lossless 1080p video — virtually identical to a direct HDMI cable connection — across a 1000BT network. In addition, 2G models are bolstered with 2-way RS-232 communication capabilities for powerful system control of individual source and display functions.

“Our HDMI over IP transceivers are recent additions to our product line-up, so many in the commercial market are not aware of the benefits these solutions provide when it comes to distributing HD content,” said Ed Qualls, president of Just Add Power. “BTX was an easy choice to change that. With their extensive dealer network, the company exposes our product line to a much wider range of integrators. In addition, with BTX’s reputation for exceptional technical support, our customers can rest assured that their systems will always be configured correctly.”

“Just Add Power’s HDMI over IP solutions are changing the way installers think about HD content in commercial installations by bringing the flexibility, scope, and scalability of everyday Ethernet networks to the world of A/V distribution,” said Greg Schwartz, president of BTX Technologies. “We are pleased to offer these unique solutions to our customers, which allow them to build their HDMI matrix as big as they like with no limitations.”

BTX will debut the Just Add Power solutions at InfoComm 2012 on June 13-15, in booth C7342.

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About Just Add Power
The Just Add Power company was founded in 1992 by a group of former employees from the IBM Corporation. The motivation behind the company and the name was to come to the market with an intention to totally support customers with applications that were easy to use. The company has navigated through the years as a specialty hardware device company for niche markets. With the recent introduction of the HD over IP(TM) solution for distributing HDMI(R) over IP networks, the Just Add Power brand is expected to become well known across many new markets. Some of the most notable users of its flagship training system for computer labs include Lockheed, Research in Motion, the Starbase math and science initiative, and the Royal Saudi Air Force. Users will also find Just Add Power solutions in schools, universities, and churches all over the world.

About BTX Technologies, Inc.
BTX manufactures and distributes the industry’s finest interface and integration products for audio, video, security, digital signage, and many other applications. Providing its customers with value-added “Beyond Distribution” services, the company backs every product it sells with a rigorous in-house testing program and highly trained customer support team. The company has been certified as an InfoComm International(R) Sapphire Certified Audiovisual Solutions Provider(R) (CAVSP(R)) since 2007. In business since 1967, the company’s products are available online at www.btx.com, by calling 800-666-0996, and from a selection of international distributors listed on the company’s website.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

PR Link: www.ingearpr.com/BTX/120502.zip

ENDS

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