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A virtual press conference from Sound & Video Contractor

BTX Supplies Gefen HD Digital Signage Players to Help the Healing Process at Florida Hospital for Children

Gefen Players Deliver HD Nature Footage to Hallway Displays on Three Themed Hospital Floors

HAWTHORNE, N.Y. — June 26, 2012 — BTX Technologies, a value-added distributor and manufacturer of interface, integration, and system products, today announced that the company has supplied 30 Gefen HD Digital Signage Players (DSPs) for use in the Walt Disney Pavilion at Florida Hospital for Children, located in Orlando, Fla. Purchased and installed by A/V integrator Sound Stage Inc., the DSPs are helping to create a stress-free and emotionally healing environment by driving nature footage to displays on three themed hospital floors.

A highlight of the Walt Disney Pavilion is the Disney-themed lobby featuring popular characters from “The Lion King(R),” “The Jungle Book,” and “The Little Mermaid.” The themes are also reflected in three of the pavilion’s floors, which offer savanna, jungle, and ocean themes. In addition to distinct lighting, color, and even smell, each floor features 10 flat-panel monitors in its hallways, each playing HD nature footage that corresponds to its theme. Content is driven to the displays using the Gefen HD DSPs purchased from BTX.

Gefen’s HD DSP is able to play back multiple HD A/V formats, allowing for connections to all standard displays. The HDMI(R) output supports video content up to 1080p full HD, and the VGA cable supports video content up to 1280×1024. The player also features a mini-stereo analog output in case audio needs to be routed to an external audio amplifier or listening device.

The included Gefen DSP Server Pro software suite provides all the tools needed to create playlists and schedules properly, as well as manage all the devices in a digital signage application. Content can also be scheduled and updated over an external USB drive. This is an important feature for the Florida Hospital for Children, as the hospital does not use a server to manage the Gefen players.

“The reliability of Gefen and the unmatched customer service from BTX made this a very smooth installation,” said Chet Neal, vice president of Sound Stage. “There haven’t been any issues at all. The hospital has been very pleased with the video quality provided by the players and how simple and quick it is to change out content. As more themed floors are added, we will continue to rely on Gefen and BTX to make sure that the needs of the children and the hospital are being met.”

“The themed displays have proven to be a very popular attraction. The nature content provides a welcome distraction for families placed in a very stressful, and often painful, situation. It is gratifying to see them walk down the halls and be calmed by the atmosphere we have created,” said Tim Burrill, vice president of construction for Florida Hospital. “With Gefen’s HD Digital Signage Players, we’ve been able to accomplish this without adding to the busy schedules of hospital staff. And if we ever do experience any issues, it’s reassuring to know that we can count on support from BTX.”

# # #

About Gefen:
Gefen supplies a wide selection of signal switchers, splitters, extenders, scalers, converters, KVMs, digital signage, and home theater accessories that enable audio/video and computer systems to be integrated, extended, distributed, and optimized easily to maximize performance. Continual product innovations ensure the company maintains its reputation as a reliable resource for installers and integrators. The GefenTV line offers professional-quality home theater accessories for plug and play operation. The Gefen ToolBox line delivers portable, wall-mounted solutions for the nuts and bolts of system integration. The GefenPRO line supplies 24/7 technical support and valuable features for demanding professional industries. All products include lifetime support from technical representatives and engineers available for consultation. Detailed product information is available at www.gefen.com.

About BTX Technologies, Inc.
BTX manufactures and distributes the industry’s finest interface and integration products for audio, video, security, digital signage, and many other applications. Providing its customers with value-added “Beyond Distribution” services, the company backs every product it sells with a rigorous in-house testing program and highly trained customer support team. The company has been certified as an InfoComm International(R) Sapphire Certified Audiovisual Solutions Provider(R) (CAVSP(R)) since 2007. In business since 1967, the company’s products are available online at www.btx.com, by calling 800-666-0996, and from a selection of international distributors listed on the company’s website.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

PR Link: www.ingearpr.com/BTX/120626.zip

Image Link: www.ingearpr.com/BTX/Florida_Hospital.zip

ENDS

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