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Archive for August, 2012

133rd AES Convention Tutorials – From ‘Noise On The Brain’ To Getting the Sound Out of (And Into) Your Head

Social Media For Engineers – Large & Small Room Acoustics – Mastering For Vinyl

SAN FRANCISCO: “The 133rd AES Convention is focused on ‘Listening, Learning and Connecting,’ reports Convention Co-Chair Valerie Tyler. Our Tutorial Program is particularly attuned to that goal. Co-Chairs Vene Garcia and Mike Wells have devoted extensive time and energy to developing a diverse and vigorous program. Their work is bound to have a lasting impact on attendee careers.”
“Our game plan was to cover as many significant issues as time would allow,” Vene Garcia remarked. “We also tried to balance the presentations with traditional and contemporary subject matter. This approach is exemplified by Bobby Owsinski’s Social Media event and Scott Hull’s Vinyl Mastering presentation.”

“Presentations on Large and Small Room Acoustics and Sound System Intelligibility actually represent a mini-track on room acoustics,” Mike Wells adds. “We believe this year’s Tutorials will genuinely benefit attendees.”

133rd AES Convention Tutorials Include:

Social Media For Engineers And Producers: Bobby Owsinski (producer/best-selling author) – Facebook, Google+, Twitter and YouTube are important for developing a fan base or client list, but without the proper strategy they can prove time consuming and ineffective. Engineers, producers, and musicians will find invaluable techniques for efficiently utilizing social media as a promotional tool. Topics include: Your mailing list – old tech, new importance; Social Media management strategies; Optimizing your YouTube presence; The secret behind successful tweets and …What’s next?

Small Room Acoustics: Leading acoustic consultants Peter Mapp and Ben Kok will discuss basic small room acoustics. Issues related to absorption, reflection, diffraction, diffusion and how to use it, along with details on low frequency treatment. Recording and control room specifics and differences will be identified, including considerations for loudspeaker and microphone placement.

Large Room Acoustics: Diemer de Vries, Delft University of Technology Netherlands, (ret) & AES past president: Traditional and modern methods for describing the acoustical properties of ‘large rooms’ will be discussed. Theoretical models, measurement techniques, and the link between objective data and human perception will be covered. What issues need be addressed for a superior assessment? Reverberation time, the impulse response? Or, is there even more to take into account?

Sound System Intelligibility: Peter Mapp. Ben Kok – This comprehensive assessment of speech intelligibility and measurement will encompass how room acoustics can affect intelligibility, and measures that can optimize sound system intelligibility. Practical real world problems and solutions will be discussed in depth.

Mastering For Vinyl – Today’s Challenges: Scott Hull, owner Masterdisk: What has to be considered when you mix/master your music for vinyl? This Tutorial will dig deep into quality control issues and introduce sure ways to sound great on your first pressing. Topics include: Why contemporary CD mastering techniques do not produce the best sounding vinyl records; Long Sides; The relationship between Volume, Duration and Quality; The Turntable; Quality control: mixing – mastering – pressing; and, the realities of the current vinyl market.

Binaural Auditory Models: Ville Pulkki, Aalto University, Helsinki: The principles of brain mechanisms of binaural hearing have been debated extensively. In the 1990′s, common thinking was, that human binaural decoding is based on delay lines and coincidence counters. Subsequent neurophysiological findings questioned the existence of such delay lines. This tutorial will introduce the basic principles of most common binaural auditory models, and review recent improvements in the models.

Noise on the Brain Part II – Higher Fidelity: Poppy Crum: Did you know that drinking a glass of orange juice every day may protect your hearing? Most discussions of hearing damage focus on what happens to the cochlea and inner ear. While this understanding is crucial to predicting and avoiding trauma that can lead to hearing loss. Acoustic and chemical stimuli can have significant effects on higher brain areas. While this understanding is crucial to predicting and avoiding trauma that can lead to hearing loss, acoustic and chemical stimuli can have significant effects on higher brain areas. This session will explore new research into acoustic and chemical trauma, how this damage manifests as changes in hearing sensitivity, cognition, and the experience of tinnitus.

Getting the Sound Out Of (And Into) Your Head – The Practical Acoustics of Headsets: Christopher J. Struck (CEO/Chief Scientist CJS Labs, SF: Exploring the electroacoustics of headsets and other head-worn devices, this presentation will review issues ranging from Insertion Gain, to appropriate instrumentation, including ear and mouth simulators. Boom, close-talking, and noise-canceling microphone tests will be addressed, as will relevant standards, and USB, and Bluetooth wireless devices.

An overview of Audio System Grounding And Interfacing: Bill Whitlock, President/Chief Engineer, Jensen Transformers, Inc: Equipment makers like to pretend the problems don’t exist, but unbalanced interfaces are exquisitely vulnerable to noise due to an intrinsic problem. Although balanced interfaces are theoretically noise-free, they’re widely misunderstood by equipment designers, which often result in inadequate noise rejection in real-world systems. Also discussed are unbalanced-to-balanced connections, RF interference and, power line treatments. Some “cures” are both illegal and deadly.

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Photo 1 AES 133rd Convention Tutorial Co-Chair Vene Garcia
Photo 2 AES 133rd Convention Tutorial Co-Chair Mike Wells

The 133rd AES Convention will be held in SF’s Moscone Center, Oct. 26-29.

The Audio Engineering Society was formed in 1948 by a group of concerned audio engineers. The AES counts over 14,000 members throughout the U.S., Latin America, Europe, Japan and the Far East. The organization serves as the pivotal force in the exchange and dissemination of technical information for the industry. For additional information visit http://www.aes.org

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Ferro Productions Adds JVC GY-HM790 ProHD Camera for High-End Video Projects

WAYNE, NJ – JVC Professional Products Company, a division of JVC Americas Corp., today announced that Ferro Productions in New York is using the JVC GY-HM790 ProHD camcorder to record high-profile live events and reality programming. The production company purchased the camera in December, and plans are in place to purchase two additional units before the end of 2012.

Primarily, Ferro Productions handles production duties for networks and production houses. Until recently, it had been a Sony house almost exclusively, but new developments in digital technology prompted Joseph Scacciaferro, executive producer for Ferro Productions, to consider new options.

While producing some reality programming and a series of celebrity interviews, he decided it was time to improve the company’s overall workflow. “The complexity had gotten ridiculous. We figured there had to be a better way,” Scacciaferro said. “But we still needed to be budget conscious.”

Last fall, Ferro Productions began to research new HD cameras, and the staff literally filled a whiteboard with requirements. After they saw a GY-HM790 in action on the sideline during an NFL game, Scacciaferro decided to test it on location while covering the New York Giants during the playoffs and Super Bowl victory festivities. “We gave it to our ‘B’ and ‘C’ camera operators to experiment,” he recalled, “and everyone said, ‘This is it.’”

Recently, Ferro was hired to produce behind the scenes footage of the Van Halen / Kool & the Gang tour, which was produced exclusively with GY-HM790 cameras. “We were so impressed with the image, ease of operation, and all around superior engineering quality that we opted to leave our Sonys home,”Scacciaferro said.

The shoulder-mount GY-HM790 provides Ferro’s shooters with professional features in a light, compact package. “We’re in a lot ofhigh-profile areas,”Scacciaferro explained, “and when you’re walking around with bigger broadcast cameras, you get more attention than you need. The JVC cameras have a perfect balance between size and functionality. Our camera operators love the gear and the images are great.”

The production team quickly adjusted to capturing footage on inexpensive, non-proprietary SDHC cards. However, to manage the admittedly “chaotic” environment of live production, Ferro Productions developed its own system to keep track of the cards using color-coded Beta tape cases with cut-out foam inserts.

JVC’s native Final Cut Pro recording has been a big hit with Ferro’s post-production team, which maintains four edit stations. “Our post guys love it,” Scacciaferro said. “They take the SDHC card and drag and drop footage right into Final Cut Pro. It has saved us umpteenth hours.”

ABOUT FERRO PRODUCTIONS

Established in 1993, Ferro Productions has received nine Emmy nominations and five Emmy Awards for video and music production. The company has produced programming for many major broadcast and cable networks – including NBC, HBO, MTV, VH1, and Lifetime – and is the exclusive provider of broadcast programming for the New York Giants on MSG and My9 Network. Visit www.ferroproductions.com for more information.

ABOUT JVC PROFESSIONAL PRODUCTS COMPANY

Headquartered in Wayne, New Jersey, JVC Professional Products Company is a division of JVC Americas Corp., a wholly-owned subsidiary of JVC Kenwood Corporation. JVC is a leading manufacturer and distributor of broadcast and professional video and audio equipment. For further product information, visit JVC’s Web site at http://pro.jvc.com or call (800) 582-5825.

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HARMAN’s Soundcraft Launches Si Performer Digital Console Range, The Only Audio Console With Integrated DMX

POTTERS BAR, United Kingdom — It takes something completely different to make a digital audio console stand out from the crowd these days, but Harman’s Soundcraft has done exactly that with the launch of the Soundcraft® Si Performer range of mixers, which, thanks to the integrated DMX functionality, adds lighting control options to an already impressive and powerful audio feature set.

The Si Performer builds upon the successful Si Compact range to which it bears a likeness, providing almost twice as much DSP power and increased functionality, with an input capacity of 80 inputs to mix on all models. The built-in I/O does not disappoint: Si Performer 2 with 24 mic and eight line inputs, and the Si Performer 3 with 32 mic and eight line inputs, plus the four FX return channels. The provision of two option card slots allows I/O expansion via any of the Soundcraft stageboxes and option cards from the Soundcraft® ViSi Connect range, giving the possibility of patching up to 80 inputs to mix, or from CobraNet, AVIOM or AES inputs via the appropriate cards.

The unique integration of a DMX512 port offers core lighting control. The first release of software provides four scene masters (A-D) with associated slave channels on the ALT fader layers, individual colour intensities or parameters are set on the slave faders with an overall master level fader, which itself may be assigned to any of the main fader layers for simultaneous access to audio and lighting levels. To automate the process, DMX settings may be stored alongside audio settings in the snapshot system, so both may be recalled automatically by a single button press or via an external MIDI command. With selective isolation, snapshots with just audio or lighting parameter changes may be recalled.

A feature-packed audio console with fully-parametric 4-band EQ as standard on all input channels, and as usual on Soundcraft’s digital range, BSS graphic EQs on all bus outputs. This is in addition to the already standard filters, gates, compressors and delays on all inputs, compressors and delays on all outputs, which when calculated delivers the equivalent of over 220 rack units of processing in a tiny footprint. Unlike many other digital consoles at this price point, all this processing is fully available all of the time, there are no compromises on the amount of DSP in use.

Fourteen mixes may be configured in various combinations of mono and stereo to a total of 20 mix busses; great for mixing in-ears and wedges in a monitor situation. These busses are supplemented by four stereo matrix mixes, four dedicated FX busses, and three master Mix busses which offer true LCR mode mixing make the buss structure immensely powerful.

Users will be delighted by the addition of eight VCA Groups and eight mute groups, which now start to show the absolute power of this new console from the Soundcraft stable.

Each channel features a custom LCD screen to show identifications such as channel name, assignments, graphic EQ frequencies and DMX data, plus signal metering.

The Si Performer will be controllable from the Soundcraft ViSi Remote iPad® app along with the Soundcraft Vi Series, Vi1 and Si Compact consoles.

HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands, including AKG, Harman Kardon, Infinity, JBL, Lexicon and Mark Levinson. The company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 13,400 people across the Americas, Europe and Asia, and reported sales of $4.4 billion for the fiscal year ended June 30, 2012.

App Store, Apple, iPad, iTunes are trademarks of Apple Inc.

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HydraConnect LLC Debuts New HDMI Matrix Processors With Built-in HDBaseT HDMI Transmitters – Also Now Available for Crestron, iRule, and RTI in addition to Control4

DENVER (8/23/12) — HydraConnect LLC, a Denver-based manufacturer of HDMI matrix processors has introduced its new HSS-3 Matrix Processor for Control4 systems. They have also announced system drivers that will also enable HSS-2 and HSS-3 products to integrate with Crestron, iRule, and RTI home automation systems.

HydraConnect LLC’s new HSS-3 Matrix Processor provides 8 HDMI inputs and 8 outputs with built-in HDBaseT transmitters, enabling cost effective installation to connect video displays up to 330 feet away using CAT5e cables. The companion HDBaseT receivers are unique in that they do not require power supplies, reducing installation headaches. Alternatively up to two of the HDBaseT outputs can be used as local HDMI connections. The HSS-3 retains all of the HSS-2 features such as an integrated audio matrix and CEC control to replace IR flashers.

In addition the HSS-2 and HSS-3 now include HydraConnect LLC’s new Dynamic 2D/3D protocol to automatically resolve EDID conflicts with mixed 2D/3D sources and displays.

“We are excited to now offer our Control4 dealers an integrated HDMI video, audio, and control processor with built-in HDBaseT transmitters to simplify their custom installations. Additionally, we are now able to make our products available to Crestron, iRule, and RTI home automation system installers,” said HydraConnect CEO, David Schanin. “We’ve learned a lot by keeping our efforts focused on Control4 systems over the past few years, but all the HDMI integration and CEC automation tools we have developed are equally applicable to these other systems. Installers will greatly appreciate the simplicity, and set-up automation of our systems, and the ability to all-but eliminate IR flashers.”

The HSS-3 will connect and individually switch up to eight HDMI sources with eight HDMI video displays, switch eight stereo sources among 16 remote speaker zones, and control this equipment using CEC without IR flashers, all seamlessly integrated with a home automation system. The HydraConnect HSS-3 and the earlier HSS-2 models use cloud-based software support that provides automatic upgrades and tech support without customer intervention. The most recent upgrade was the addition of the company’s patent-pending Dynamic 2D/3D display management system, which automatically maximizes viewing options and performance in environments with mixed 2D and 3D components. With the exception of HydraConnect LLC’s HSS family of products, present day switches do not have the capability to dynamically adapt to the 2D/3D environment properly.

“It’s all about systems integration and ease of installation,” continued Schanin. “Customers don’t realize that a major system upgrade, like Dynamic 2D/3D, happened two weeks ago at 3 AM without discs, dongles or a visit from their dealer. Our cloud based update system did this automatically. With the HSS-3 we are adding the greater range and flexibility of built-in HDBaseT extender technology to the HSS-2’s patented CEC control functions and largely automated setup. The HSS processors provide the installer with a simple HDMI and HDBaseT technology solution.”

Since long runs of conventional HDMI cables are not possible, many custom installers use accessory HDBaseT HDMI extenders and CAT5e for long cable runs. By building eight HDBaseT transmitters into the HSS-3, installers can speed installation and set-up by eliminating one more connection in the chain. These extenders use Power Over Ethernet (POE), so there is no need for a “wall wart” power supply on the receiver end of the cable, which allows flush mount of flat screen TVs. To support local AV Receivers in the HSS rack, two of the output channels can be selected to use local HDMI connectors instead of HDBaseT.

The HydraConnect LLC HSS-3 also eliminates the need most IR blasters and extra controllers, thanks to its fully-integrated CEC control for nearly all sources and displays, plus it provides integrated IP support for DirecTV satellite receivers. Automatic EDID set-up and management ensures maximum video resolution and all audio format support. There are no HDCP key limitations on number of simultaneous displays. The company’s FlashConnect™ technology ensures near instantaneous video switching and no picture loss when adding or removing displays to or from a video stream. The HSS-3 supports 3D, resolutions up to 1080p, HDMI 1.4a-pass-through, 36/30/24 bit deep color (225 GHz), automated EDID and CEC processing, and is HDCP 1.4 compliant. It also supports all the latest HDMI audio formats including Dolby TrueHD and DTS-HD. A/V remix allows the viewing of one video source while listening to a separate audio source. For Control4 installations, HSS-3’s fully integrated Control4 Composer support includes bidirectional volume control feedback for Control4 Navigator.

The HSS-3 will be available to authorized HydraConnect dealers in October. The new HydraConnect System Drivers for Crestron, RTI, and iRule will be available to dealers in October.

About HydraConnect LLC
HydraConnect manufactures and sells systems that integrate HDMI functionality and connectivity into Control4, Crestron, RTI, and iRule home automation environments. HydraConnect was founded in 2010 by Schanin and Tony Anzelmo, two A/V professionals with over 60 years of combined electronics design, development, and manufacturing experience. For more information, visit www.hydraconnect.com or call 720-583-4364.

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Contact: David Schanin
Tel: 720-583-4364
Email: david_s@hydraconnect.com

Electrosonic Installs Interactive Exhibits At Brooklyn Botanic Garden Visitors Center

With the opening of the Brooklyn Botanic Garden’s (BBG) new Visitor Center and gateway, visitors can now orient themselves to the garden, learn about its current blooms and plantings, and browse the event schedule via a series of interactives supported by Electrosonic for exhibit fabricator Hadley Exhibits.

Founded in 1910, BBG is an independent, non-profit institution committed to education, science and horticultural display. BBG has served communities in New York City and around the world through its extraordinary gardens and living collections, and by pioneering educational and community programs. Situated on 52 acres in the heart of Brooklyn and originally laid out by the Olmstead Brothers landscape design firm, BBG is home to more than 12,000 types of plants and hosts more than 725,000 visitors annually.

The unique design of the new Visitor Center – a grass and tree-covered berm tucked into the natural setting – seamlessly melds architecture and landscape. The energy-efficient structure from the firm of Weiss/Manfredi features a glass wall, which stretches from the entryway to enclose the pavilion and house exhibition space where visitors access an array of interactive exhibits to get a feel for how to visit the BBG. Thinc Design was the exhibition designer for the new space.

Electrosonic faced numerous challenges in the Visitor Center. Working on a very tight schedule, the project required extensive coordination with Hadley Exhibits to ensure that all equipment fit smoothly and tightly inside wall-mounted and table-style interactives. Since the exhibits were designed to feature content that’s easily modified and updated, the AV components were selected to be flexible and easily maintained by BBG staff. For proper viewing of the content, Electrosonic also specified monitors offering optimum performance in the bright ambient light emitted by the new structure’s glass wall.

“The interior space is actually a window onto the gardens, so there’s a lot of ambient light streaming in and a lot of glare,” says Electrosonic account manager Bryan Abelowitz. “We revised our monitor selection to Samsung DX series high-brightness monitors, which have sensors that automatically adjust to light levels.”

Planning the Visit with Interactive Maps

Visitors are welcomed by a three-screen interactive garden map depicting a graphical aerial layout of BBG, which will help them plan their visit. Electrosonic provided three ultra-narrow mullion Samsung UD55A displays to create one continuous map image. On a shelf beneath the wall-mounted map, a Dell interactive PC offering Links & Information resides alongside colorful printed info panels.

Adjacent to the map is a portrait-mode 46-inch Samsung LCD monitor displaying Today’s Events, an ever-changing roster of BBG happenings. A graphical Bloom Calendar is mounted perpendicular to the events schedule with another Dell interactive PC on the shelf below.

Two similarly-configured exhibits, one explaining BBG’s mission statement and the other tailored to update the frequent visitor, feature angled 40-inch Samsung LCD displays fed by Adtec signEdje HD MPEG media players triggered by motion sensors as visitors approach.

A portrait-mode 27-inch Samsung LED display with mount, which appears to float against the glass wall, features a video of BBG employees challenging visitors to a plant identification quiz. The display is fed by another Adtec signEdje HD MPEG player.

Sensing the Garden with Interactive Exhibits

Perhaps the most innovative interactives are three peek-a-boo tables detailing different areas of the garden and how visitors can explore by using their senses. Hinged, three-dimensional photos of trees, plants and birds can be lifted by small knobs to reveal 6-inch LCD screens; short films about the image in the photograph begin to play when the hatches are lifted.

“Small, solid-state Technovision MPEG players in the tables are triggered by a magnetic switch built into the hinge,” says Abelowitz. Additional push buttons on the tables enable visitors to hear the sounds of the garden and sniff the fragrances of the blooms.

Electrosonic also provided a custom AMX control system to streamline operations and allow non-professionals to maintain efficient control of the system. BBG purchased a small back up roster of equipment, which Abelowitz calls “a very smart thing to do,” as the Visitor Center’s interactives experience daily wear and tear.

The control room is housed in the basement under the exhibit area. Two equipment racks are outfitted with source, control and monitoring equipment; centralized control allows for remote monitoring. Electrosonic furnished systems training for BBG staff and will be providing onsite maintenance and technical support for the first year of the Visitor Center’s operation.

“Electrosonic was wonderful — very attentive, very knowledgeable and willing to help. Everyone was great,” commented Sonal Bhatt, director of interpretation and exhibitions at Brooklyn Botanic Garden.

Richard Lewis Media Group designed the interactive content for the Visitor Center.

At Electrosonic, Ellen Simich was the project manager and Ed O’Connor project engineer.

About Electrosonic
Electrosonic is an international audio-visual company that creates tailored, state-of-the-art solutions for a wide range of markets including theme parks, museums, video conferencing and control rooms. Since its founding in 1964, Electrosonic has built a strong reputation for working on complex projects, both large and small, and has developed lasting partnerships with customers and suppliers. Beyond complete integrated systems, Electrosonic provides a comprehensive scope of services including technical design, projector lamp sales, maintenance and operational support.

Learn more about Electrosonic. Visit http://www.electrosonic.com

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133rd AES Convention Tech Tours – Fantasy To Electronic Arts

TRI, 25th Street, Ex’Pression, + Fenix, The Bay Area’s Hottest New Club

SAN FRANCISCO: “A Bay Area native with a solid background in all things audio, 133rd AES Convention Tech Tours Chair Jessica Livingston has proven herself an invaluable resource in ferreting out our town’s most interesting and ‘happening’ highlights,” says Convention Co-chair Valerie Tyler. “The depth of Jessica’s connectivity, coupled with her instinctive grasp of what would most appeal to our Tech Tour aficionados has shaped a particularly well rounded schedule this year,” Tyler adds.

“My goal was to profile the diverse range of SF’s pro audio community,” Livingston says. “From a cutting edge video game creative campus, to a top-flight school and SF’s latest live performance venue, these tours are designed to be instructive, colorful and entertaining.”

133rd AES Convention Technical Tours include:

Tamalpais Research Institute (TRI) Created by Grateful Dead founding member Bob Weir, TRI is a $5+ million, state-of-the-art recording and broadcast facility located in San Rafael. The 11,500-square-foot complex features a 2,000-square-foot main studio, a smaller studio, two mixing rooms and five additional isolation rooms. The entire facility is interconnected, for audio and HD video recording. In addition to its broadcast and recording capabilities, the complex is a showcase for the Meyers Sound Constellation System, a revolutionary new concept in public audio.

Electronic Arts: The world’s largest video game publisher, features a host of high tech development and production studios. In addition to sophisticated design and production technology, the 22-acre campus-like environment is equipped with a number of employee-friendly amenities including sports fields, and basketball courts. The tour will visit each of EA’s four buildings and include a presentation in their state-of-the-art auditorium, a ‘Visceral Studio’ demonstration illustrating the audio focus of game development. And, a web audio API sound engine demo.

25th Street Recording: Distinguished by a 1,400 square-foot tracking room, and 17-foot-high ceilings, this new Fran Manzella-designed complex represents a rare example of a large-scale studio launch in our current ‘project studio’ era. Outfitted with a massive collection of analog outboard gear and a 64-channel API Vision console, 25th Street also boasts a number of cool (and green) aesthetic accoutrements, including floors fashioned from wood reclaimed from stadium benches.

Polarity Post Production: This 5-studio, full service, audio post house represents the penultimate environment for creative sound design and mixing. Clients range from Disney Channel, to many national ad campaigns. Outpost Studios: Creators of Sound Design, Music, Dolby Mixing, Voice-Over/ADR and Foley for feature films, TV and Gaming. Recent Outpost projects include the new Robert Redford feature “The Company You Keep,” and Kiefer Southerland’s “Touch” for FOX. Thanks to dual occupancy in the same Embarcadero District building, participants may attend both tours concurrently.

Ex’Pression College For Digital Arts: One of SF’s largest and most comprehensive cutting edge educational campuses, Ex’Pression features an Interactive Audio Program focused on preparing students for careers in video games, mobile phone technology, hand-held multimedia devices and many more contemporary creative options. The ultra modern school features multiple studios, control rooms, editing suites, gaming stations, a theater, MDG Labs and a Stop Motion Room. Among the guides for this tour will be legendary multi-Grammy-winning producer/engineer Jack Douglas, who is now a guest lecturer on Sound Arts for Ex’Pression.

Fantasy Recording Studios: is celebrating its 40th year as one of the world’s premiere studios. With credits ranging from Creedence Clearwater to U2 and Estelle, Fantasy continues to attract crème de la crème artists and producers. The three-studio complex boasts a total Studio D upgrade, completed early this year.

The Fenix Club: The latest addition to San Rafael’s cool but low key night life scene, this new, 200 seat, 8600 sq. ft. showcase performing venue/restaurant features outstanding acoustics. Just 25 minutes from the Moscone Center, The Fenix is distinguished by a whimsically elegant design, and accented by a striking backlit wall. This tour will be conducted by architect/acoustician, John Storyk, whose Walters-Storyk Design Group designed the club.

Dolby Atmos Demo: Considered the most significant new development in audio since surround sound, Dolby Atmos delivers a more natural and realistic soundfield. It transports the audience into the story with a ‘lifelike sensory experience.’ Developed with input from highly respected feature film professionals, this new concept in sound represents a dynamic reinvention of traditional surround sound methodology. This demo will be held at the Dolby Headquarters Theater in SF.

*PLEASE NOTE: Tickets for Technical Tours are only available on site at the Moscone Center. A Preliminary Calendar of Event dates and times will be posted on the www.aes.org website soon. Tickets will be sold at the Reception Desk in the main lobby well in advance of departure.

Photos: 1. Electronic Arts
2. 25th Street Studios Live Room
3. TRI Studios Control Room

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The Audio Engineering Society was formed in 1948 by a group of concerned audio engineers. The AES counts over 14,000 members throughout the U.S., Latin America, Europe, Japan and the Far East. The organization serves as the pivotal force in the exchange and dissemination of technical information for the industry. For additional information visit http://www.aes.org

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Waves MaxxAudio Technologies Employed on the New ASUS N Series

— Multimedia notebooks now feature studio-quality sound enhancement by Waves MaxxAudio —

TEL AVIV, ISRAEL, August 15, 2012 — The Consumer Electronics Division of Waves, the industry leader in professional audio digital signal processing and recipient of a Technical GRAMMY® award, is proud to see its MaxxAudio technologies employed on new ASUS N Series notebook computers. This line of premium portable PCs will now have the audio experience to match, as the same award-winning Waves processors that are utilized to improve sound quality in the creation of the world’s most popular music, television, gaming, movies, and multimedia titles are now available for studio-quality sound at home, in the office or on the go. A major point of focus for ASUS is its unwavering dedication to customer satisfaction with every product. This commitment holds true with the new N Series of multimedia notebooks, which deliver ASUS SonicMaster Premium audio technology to ensure the utmost sound quality. It uses enhanced hardware alongside professional Waves MaxxAudio processing tools, further enhancing audio capabilities and taking sound experiences to the next level. In terms of aesthetics, an elegant ripple-effect speaker mesh conveys the flow of lifelike, high-quality sound, emphasizing the elegant design and powerful technology offered by the new ASUS N Series to consumers worldwide.

“We are pleased to be working with ASUS on their new product line,” stated Tomer Elbaz, General Manager of the Waves Consumer Electronics Division. “The new N Series models truly live up to the ASUS reputation as a trailblazer in the new digital era, and we are proud that Waves MaxxAudio technology can help take their audio to the next level.”

Jeff Yang, Marketing Director of the ASUS System Business Group, added, “As audio is becoming increasingly important in computing, we felt it important to work with Waves, the proven leader in the professional audio recording industry, for our new N Series. Now customers are able to get larger than life, immersive sound from their notebooks at home or on the go.”

For more information, please visit www.maxx.com.

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Extron Announces New Fiber Optic RS-232 Control Inserter

Extron Electronics is pleased to introduce the new FOX RS 104, a four port RS-232 inserter for long-haul transmission of control signals to remote source and destination equipment over fiber optic cabling. Each port provides a bidirectional fiber optic connection to an Extron FOX Series transmitter and receiver for the insertion and extraction of control data, while maintaining a continuous pass-through link for video and audio. The FOX RS 104 is ideal for use in applications with a centralized control system that require the long-haul transmission of AV and control signals over fiber optic cabling. more

Gail Kasper to Deliver Keynote Address at Women in CE’s Fourth Annual CEDIA EXPO Breakfast Event

Author of ‘Another Day Without a Cage’ to Share Personal Story of Success Achieved Through Adversity

HOLLYWOOD, Calif. — Aug. 22, 2012 — Women in Consumer Electronics (CE) today announced that Gail Kasper, author of “Another Day Without a Cage: My Breakthrough From Self-Imprisonment to Total Empowerment,” will be the keynote speaker at the organization’s fourth annual breakfast event at CEDIA EXPO 2012. Kasper will present “Breakthrough,” a candid insight on overcoming odds in order to achieve personal success. The Women in CE event will be held on Saturday, Sept. 8, from 7:30 to 8:30 a.m. at the Indiana Convention Center, Sagamore Ballroom 1. more

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GUITAR CENTER OPENS NEW COLLEGE STATION, TEXAS STORE

— 233rd Guitar Center location features on-site lessons and repair services, along with GC’s vast inventory selection —

Westlake Village, CA (August 21, 2012) – On the evening of Thursday, August 9, 2012, Guitar Center held the grand opening of its new location in College Station, Texas, located at 1003 Harvey Rd. Ste 100, College Station, TX 77840-3752. Guitar Center College Station is Guitar Center’s 233rd retail location.

Guitar Center College Station’s grand opening introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. To celebrate the store opening, Guitar Center hosted a Grand Opening Weekend celebration featuring exclusive savings, gear giveaways and free events catered to local musicians. The grand opening events will also include a free performance and workshops throughout the next two months.

Guitar Center’s newest College Station location features showrooms equipped with the latest products for musicians — from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. The new store features Guitar Center Studios, an in-house, state-of-the-art lesson facility, which is creating unrivalled opportunities for area musicians of all ages and skill levels. Guitar Center Studios provides music lessons from beginner to advanced featuring certified instructors teaching world-class curriculum as well as one-on-one courses on Pro Tools, Logic Pro and GarageBand. Guitar Center Studios is now the most modern and affordable lessons facility in the area. Guitar Center College Station also features GC Garage, Guitar Center’s on site guitar repair service.

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, Guitar Center College Station will offer unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry will be able to come to the store to interact with and pick the brains of several industry leaders. College Station shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless aisle” include the College Station store’s extensive inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of GC stores and warehouses across the nation. Customers have the ability to combine a myriad of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience.

In addition to special programs at the new College Station store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. College Station residents will now be able to participate in these ongoing national events from their hometown:

Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crüe, KISS and Jane’s Addiction.
Guitar Center Singer-Songwriter is an artist discovery program which aims to find the nation’s best unsigned singer-songwriter. Last year’s winner received a career-altering prize package which has included recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash.
Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player and The grand prize package is valued at over $50,000.
Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center College Station is open seven days a week. Store hours are 11:00 a.m. – 7:00 p.m. Monday-Thursday; 11:00 a.m. – 8:00 p.m. Friday; 10:00 a.m. – 7:00 p.m. Saturday; and 12:00 p.m. – 6:00 p.m. Sunday.

Upcoming event:
Monday, August 27: Guitar Workshop with Dave Elitch (Drummer for The Mars Volta, Daughters of Mara) (7:00pm)

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