A virtual press conference from Sound & Video Contractor

HARMAN Professional Institutes Direct Distribution In India

BANGALORE, India — Underscoring its determination to support growth in the India market and serve its professional audio and systems integration communities more comprehensively, HARMAN Professional today announced the immediate implementation of a direct distribution model in India. The announcement follows an extensive investment by HARMAN Professional in India-based R&D, operations sales and support and — according to HARMAN Professional President, Blake Augsburger — reflects his determination to serve customers with the best products, the best programs and the most appropriate channel strategy for that market.

“Having invested so much time and resources into developing a strong product offering for the India market, we are determined that as many potential customers as possible get access to this winning lineup,” Augsburger said today. “Our distribution strategy is to act as the market dictates and, in doing so, to provide a broad array of professional customers with the best possible systems and support.”

HARMAN’s switch to direct distribution includes the opening of new regional sales offices to support audio professionals with application engineering and sales support; new service centers across the subcontinent to ensure optimal deployment and customer service; project design and application support to address increasing convergence system sophistication and comprehensive warehousing to ensure availability of the right products in the correct region at the appropriate time. The net gain to customers in the Indian professional audio community is that HARMAN will be easier to work with and there will be greater availability of product and better, more expansive support.

Leading HARMAN Professional operations for India is David McKinney, who was recently appointed Senior Director, India Operations for the Professional Division. McKinney, a 12-year veteran of HARMAN Professional with a demonstrated capacity to build and lead organizations in emerging markets, previously established HARMAN Professional’s Asia Regional Sales office in Kuala Lumpur where he achieved significant success at establishing the organization and growing the business.

HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands, including AKG, Harman Kardon, Infinity, JBL, Lexicon and Mark Levinson. The company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 13,400 people across the Americas, Europe and Asia, and reported sales of $4.4 billion for the fiscal year ended June 30, 2012.

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: Company Announcements, News

Wohler Products at CCW 2014
Easy Access Distribution’s 15th Annual Emerging Technologies & Home Awareness Expo Draws 185 Integrators
Christie Interactive Visual Solutions Light Up Smartweek 2014
Christie’s Revenue-Generating Experiential Digital Signage Delights ShowEast Attendees
Yamaha Presentation Room Set for Parsons Audio Expo
DANLEY DOES DOUBLE DUTY FOR RICHWOODS CHRISTIAN CHURCH AND SATELLITE LOCATION
BenQ Now Shipping RP551+ Interactive Multitouch Panel
Christie Displays Broad Advanced Technology Solutions for Government Sector at GTEC 2014
Pexip Infinity Expands Remote Education Capabilities of Texas Education Telecommunications Network
Triad Speakers Introduces R-Series – it’s Most Cost-Effective In-Ceiling Line to Date

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

October 2012
M T W T F S S
« Sep   Nov »
1234567
891011121314
15161718192021
22232425262728
293031  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication