We have launched our new site! The Wire backend has moved to www.svconline.com. Your can log on now with your e xisting credentials. For your reference, posting instructions have been sent to your email. Note: postings made to the old backend will be redirected through Thursday Feb 19th. Please make the switch to www.svconline.com as soon as possible.


If you have questions please email thewire@svconline.com.


Looking forward to seeing you on the new site!

A virtual press conference from Sound & Video Contractor

Casio Revolutionizes Storefront Advertising With New Digital Signage Business at DSE 2013

CASIO REVOLUTIONIZES STOREFRONT ADVERTISING WITH NEW DIGITAL SIGNAGE
BUSINESS AT DSE 2013

Casio Signage Drives Business and
Offers Infinite Applications

 

LAS VEGAS, NV (FEBRUARY 27, 2013) — Coming off the cusp of a successful Consumer Electronics Show, Casio America, Inc. is pleased to showcase its new digital signage business with its ground-breaking approach to storefront advertising at the Digital Signage Expo. As the hero application of Casio’s new digital signage business, Casio Signage takes a revolutionary new approach by leveraging optimum advertising tools and cloud services to attract new customers and increase repeat business. Casio Signage will be exhibited in Casio’s booth (#147) at the Digital Signage Expo at the Las Vegas Convention Center, February 27-28, 2013.

“Storefront advertising must be attractive, interesting and versatile in order to entice consumers to enter an establishment,” said Shigenori Itoh, Chairman and CEO of Casio America, Inc. “Casio Signage offers retailers and business owners a unique way to make consumers feel welcome, while delivering relevant content in a personal manner. We have no doubt that Casio Signage will
set a new standard for storefront advertising and change the industry as a whole.”

Casio Signage is a cutting-edge storefront advertising tool with the ability to captivate passers-by with a realistic-looking character that talks to them. Using a custom designed screen shaped like a character, content is created to match the characteristics needed to bring people into a store. The character’s appearance and voice can be easily changed to keep customers from losing interest and increase store traffic. Casio Signage is compact and requires no installation work, making it easy to place nearly anywhere. It also offers multilingual support or multifunctional options creating a fully customizable system with content that is most relevant for the customer base.

Together with innovative cloud services such as the distribution of digital coupons, stores with Casio Signage will enjoy an edge
over the competition.

Main Features of Casio Signage

  • Realistic images help captivate passers-by and attract new customers – The screen itself is shaped like a character or person, and speaks to visitors to get their attention and invite them in.

 

  • Content is easily updated to increase store traffic  – Retailers simply provide Casio with a still image and text. Casio then animates the image and adds the voice. No video production is required for stores. This process makes it easy to edit the animation for future use.

 

  • Compact size that can fit almost anywhere – It features a small 18” x 21.10” footprint. No installation work is required.

 

  • Multilingual support – Available languages include English, Chinese, Korean, Spanish, and more. Customers can select the language they want to hear.

 

  • Cloud services are available for unique retail promotions – Casio can provide cloud services such as digital coupons for customers with smartphones.

 

  • Long-lasting light source – The originally developed Laser-LED Hybrid Light Source by Casio delivers approximately 20,000 hours of life.

 

###

About Casio America, Inc.

Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

Platinum Tools Makes Cable Tracing Easy With New Tone & Probe Set
Masque Sound Takes Audiences on Engaging Journey to Celebrate American Folk Music in Lonesome Traveler
API’s BOX Hits the Road
Spider Ranch Utilizes Vue Audiotechnik Al-4 System for Clint Eastwood at At&T Pebble Beach
Shotoku Expands With New Corporate Headquarters
DPA Microphones Spices it up for Grammy-Nominated Brazilian Sound Engineer Gabriel Pinheiro
Christie Solaria Series 2K/4K Projectors ans Christie Vive Audio Power the New Larry H. Miller Megaplex Theaters in Vineyard, Utah
Christie celebrates the opening of its Mexican office
WSDG CREATES RUSTIC OWL CITY STUDIO FOR PLATINUM ARTIST ADAM YOUNG
TDC announces partnership with NIDA – Australia’s National Institute of Dramatic Art

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

March 2013
M T W T F S S
« Feb   Apr »
 123
45678910
11121314151617
18192021222324
25262728293031

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication