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A virtual press conference from Sound & Video Contractor

Nationwide Distribution Network Catalyst AV Now Offering Atlona Media Distribution Products

Catalyst AV Enters into Nationwide Distribution Agreement with Atlona

Comprehensive assortment of media distribution products meets Catalyst AV’s standards for performance and value

Burlington, MA – May 14, 2013 – Catalyst AV, a nationwide distribution network of specialty AV products that serves more than 10,000 integrators from 17-locations stateside — with emphasis on dealer support before, during and after the sale — today announced Atlona® as its media distribution products partner.

Established in 2003, Atlona is a leading provider of AV switchers, distribution amps, extenders, converters and scalers, cables and adapters, testing equipment and accessories. Effective this month, all 17 Catalyst AV distribution outlets began stocking Atlona’s media distribution solutions, ready for next-day delivery and where applicable, same-day to its dealer base.

”Atlona is a leader in signal distribution and we are fortunate to have another partnership with a leader in a category served,” says Wally Whinna, Catalyst AV board member and principal of Allnet Distributing. “We’ve begun rolling-out the line to our dealers via special events as well as one-on-one dealer presentations and trainings.”

“We have a strong relationship with the members of this group and work very well together to bring the best products, support and complementary offering to the CEDIA market. The Catalyst AV distribution group has positioned Atlona as the premier connectivity line and with their national reach we will continue to see the growth of their dealer network,” says Mike Grubb, Atlona Senior Sales Manager, Americas.

The Catalyst AV member companies are:
• Allnet Distributing (www.allnetdistributing.com) (Midwest)
• Audio Video Warehouse (www.av-warehouse.com) (Nevada, Arizona)
• Custom Plus Distributing (www.customplusdistributing.com) (Pacific NW / Alaska)
• Easy Access Distribution (www.easyaccessdistribution.com) (Northeast)
• Electronic Lane Distributors (www.electroniclane.com) (Southwest) (commercial / and pro AV channels)
• Electronics Source (www.electronics-source.com) (Florida and Southeast)
• Electronic Stockroom (www.electronicstockroom.com) (California)
• HCA Distributing (www.hcadist.com) (Rocky Mountains)
• Pioneer Music Company (www.pioneermusicinc.com) (Plains States)
• SPD (www.spmreps.com/sound-product-distributing) (Upstate NY)
• Tech Source Distributors (www.techsourcedist.com) (Mid-Atlantic)

Please direct all Catalyst AV media inquiries to Paul Muto at paul@mutocomm.com; 631.849.4301.

About Catalyst AV
Founded in 2012, Catalyst AV is a network of 11 independent consumer electronics distributors serving the residential and professional AV channels in the U.S. Catalyst AV grants manufacturers a consistent and cohesive nationwide distribution model to more than 10,000 professional integration specialists. Catalyst AV benefits integrators by delivering all the products and support necessary to execute the demands of job specifications with confidence. The Catalyst AV Board of Directors consists of Mike Hench (Electronics Source); Steve Presti (Easy Access Distribution) and Wally Whinna (Allnet Distributing). www.catalystav.com

About Atlona
Atlona® is a leading provider of innovative, reliable AV and IT connectivity solutions. Since 2003, the company has been designing and engineering award-winning products for a diverse range of residential and commercial AV and IT markets, including education, business, government, entertainment, and healthcare.

Atlona’s products and services enable system designers, integrators, consultants, and installers to simplify installation, minimize maintenance, and maximize the versatility of premier automated control solutions. Atlona’s vision is simple: deliver customer-driven products designed and developed with the features, performance, and reliability that industry leaders demand; and deliver the best value in the industry.

More information about Atlona is available at www.atlona.com.

© 2013 Atlona Inc. All rights reserved. Atlona and the Atlona logo are registered trademarks of Atlona Inc. in the U.S. and other countries. All other names and marks are trademarks of their respective holders.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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