A virtual press conference from Sound & Video Contractor

Testronic Unveils New Brand Identity


(Burbank, CA/London, UK) Testronic, the global leader in quality assurance services for film and television, games, hardware, and software, today revealed its new brand identity. The new look provides a complete overhaul of the company brand and positively promotes the services that Testronic supplies and industries that it serves.

Last year was a record year for Testronic, and this year is expected to be even better. The new brand has been created to communicate the quality and integrity of the company’s business lines and services, in order to support further growth. The logo is simpler than the old identity, but creates more impact with a distinctive emblem and a bold use of color. The emblem is formed by color coded ticks, each representing one of the four Testronic business lines. The company has for a long time internally referred to Games, Film & TV, Digital TV and Software, but now this will also form part of the external communication message to Testronic customers.

The supporting tagline, ‘Our assurance is your guarantee,’ is more than a simple statement; it is a positive commitment to the customer. It is also a promise of quality. Testronic has an impeccable customer retention record and therefore the bold statement is not without merit.

Mike McGarvey, Testronic CEO, commented, “This is an exciting time in Testronic’s history. We are restructuring for further growth, and the new brand development is an important part of this. It will allow us to clearly communicate the range of services that Testronic offers and assist internal communication across our business lines.”

About Testronic
Testronic’s high standards have been protecting clients and safeguarding the consumer experience since 1998. As the leading global provider of quality assurance, compliance, and localisation services for a notable array of industries; including media, entertainment, games, education, e-commerce and consumer electronics, Testronic ensures efficient and secure delivery of the highest quality consumer deliverables. Based in Burbank, CA; London, UK; Diepenbeek, Belgium; Warsaw, Poland; and Tokyo, Japan, Testronic offers an unparalleled history of next-generation innovation and service excellence across the entire digital media industry. For further information, visit www.testroniclabs.com.

# # #

Media Contact:
Chris Purse, +1.818.980.3473
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: Company Announcements, News

Trinity Christian Centre, Singapore Is A New Nighttime Icon with HARMAN’s Martin Professional Lighting
Veracruz, Mexico’s Museum Naval Reopens with Alcorn McBride Equipment Powering New Exhibits
Solotech Increases Yamaha NUAGE Awareness In Canada
Samsung Adds High-Brightness Displays to Smart Signage Lineup
NewBay Media relaunches AV-iQ
2015 HPA Tech Retreat(r) Announces Power-Packed Schedule
Australian Dance Mix and Mastering Engineer Klaus Hill Relies on a Metric Halo 2882 Interface and Metric Halo Plug-Ins
U.K.’s Steve Robson Joins Ranks of API BOX Enthusiasts
Danley Delivers Clarity and Punch at Alabama’s Iron City Music Venue
Ashly Amps and Processors Team with Danley Outdoor Loudspeakers at One of the Largest U.S. Private Schools

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

July 2013
M T W T F S S
« Jun   Aug »
1234567
891011121314
15161718192021
22232425262728
293031  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication