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Archive for July, 2013

Matrox at IBC2013 — Product Preview

New additions and updates to all Matrox product lines will be highlighted including video streaming and recording appliances, 4K video monitoring cards, multiviewers, live production streaming systems, scan converters, OEM products, KVM extenders and video over IP encoders/decoders

Matrox® Video and Matrox Graphics Inc. will be sharing stand 7.B29 at IBC2013 (Amsterdam, Sept. 13-17). Matrox Video will showcase video streaming and recording appliances, 4K video monitoring cards, multiviewers, live production streaming systems, scan converters and developer products. Matrox Graphics Inc. will present new KVM extension solutions and 1080p60 video over IP encoders/decoders.

Video Streaming and Recording Appliance
Matrox Monarch™ HD is a small, easy-to-use video streaming and recording appliance that received four important industry awards at the 2013 NAB Show. It is designed for professional video producers who need to simultaneously stream a live event and record a mastering-quality version for post-event editing. Priced at just $995 US (€799, £750), it provides these two independent delivery channels in an integrated unit. From any HDMI input source such as a camera or switcher, Matrox Monarch HD generates an H.264-encoded stream compliant with RTSP or RTMP protocol. While encoding the video at bitrates suitable for live streaming, Matrox Monarch HD simultaneously records a high-quality MP4 or MOV file to an SD card, a USB drive, or a network-mapped drive. Matrox Monarch HD is remotely controlled using any computer or mobile device with a web browser.

4K Video Monitoring Card
Matrox Mojito™ 4K is a quad 3G-SDI, 4K video monitoring card for use with Adobe Creative Cloud professional video editing and content creation tools on Windows platforms. It enables realtime monitoring and output of video footage at resolutions up to 4096 x 2160 and at frame rates up to 60 fps (4Kp60) so post-production professionals see every pixel of every 4K frame in real time to craft breathtaking content.

Multiviewer
Matrox MicroQuad™ is a four-channel SDI-to-HDMI multiviewer for 3G/HD/SD at a breakthrough price. It lets broadcasters and A/V professionals use an affordable HDMI display to view up to four SDI video signals and show or hide labels and VU meters. Its powerful 10-bit scaling engine and advanced filtering algorithms ensure a crisp, artifact-free monitoring experience. MicroQuad can be controlled using buttons on the unit itself or from a distance using a Windows-based app.

Live Production Streaming System
Matrox VS4™ is a quad HD capture and ISO recording card for Telestream Wirecast for Windows live production streaming software. In a single PCIe slot, Matrox VS4 provides up to four independent HD inputs with up to 8 embedded audio channels per source. It not only sends video feeds to Wirecast for streaming, it simultaneously provides ISO recording of all the original video and audio feeds to disk — ready for post-event editing.

Scan Converter
Matrox Convert™ DVI Plus is a cost-effective, genlockable HD-SDI scan converter that lets broadcasters easily and economically incorporate content from computers, iPads and iPhones into broadcast programs. It is ideal for creating broadcast-quality video from computer applications such as Skype, YouTube, Google Earth, FaceTime, ProPresenter, PowerPoint and web browsers. The region-of-interest feature lets the user define any region of any size from the computer display and output just that content at the required broadcast resolution. If the selected area doesn’t match the output resolution, Matrox Convert DVI Plus provides horizontal and vertical upscaling and downscaling. The unit can be genlocked to an SD analog black burst (bi-level) or HD tri-level genlock source. Proc amp controls on the output let the user adjust the hue, chroma, saturation, and brightness levels. In addition, Matrox Convert DVI Plus can be used to drive projectors and large displays at live events.

Developer Products
Matrox DSX™ Developer Products combine a full range of multi-channel SD/HD/4K I/O hardware with the feature-rich SDK and unlimited engineering support that let OEMs create advanced channel-in-a-box, video server, broadcast graphics and live streaming equipment. In addition to hardware that provides 24/7 reliability in even the most demanding environments, the Matrox DSX platforms provide advanced ancillary data handling for VANC and HANC, a constantly expanding selection of codecs (DVCPRO HD, MPEG-2, XDCAM HD AVC-Intra, H.264, Apple ProRes, Avid DNxHD, PitchBlue, and more), extensive file format support (GXF, MXF, MOV, AVI, MPG, MP4, and more) and powerful tools for quick app development.

KVM Extender
Matrox Avio™ F125 fiber-optic KVM extenders separate dual HD video, keyboard, mouse, stereo analog audio and USB 2.0 devices from a workstation. The transmitter/receiver pair extends two single-link DVI (2x1920x1200) or one dual-link DVI (2560×1600 or 4096×2160) video, and multiple high-speed USB 2.0 compliant devices from the host computer by up to 400 m (1312 ft) over multimode cable and 4 km (2.5 mi) over single-mode cable. Avio F125 stands out for its ability to transmit all signals with zero compression and zero latency on a single duplex LC-LC fiber-optic cable.

1080p60 Video over IP Encoders/Decoders
Matrox Maevex™ 5100 Series delivers excellent streaming quality at a fraction of the price of traditional encode/decode systems. Maevex video over IP solutions enable the extension of full-HD-quality video over standard IP networks for digital signage, collaborative video walls, manufacturing and automation, process control, and many other applications. Maevex encoders and decoders capture, stream, and decode video from a variety of sources, and even allow for software-based decoding on non-Maevex devices. Maevex units come bundled with PowerStream software, allowing for easy remote management of Maevex devices and enabling a wide variety of user-defined stream-management features. These include adjustable low bit-rate encoding for minimal and cost-effective bandwidth consumption.

About Matrox
Matrox is a world leader in graphics, imaging, and video technology providing an extensive array of real-world relevant OEM and end-user solutions to businesses and individuals across a diverse range of professional markets, including media and entertainment, finance, digital signage, medical imaging, manufacturing, factory automation, security, government, and enterprise computing. For more information, visit www.matrox.com.

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NTW Group Appoints Stampede To Distribute Its Wide Range Of Connectivity Solutions Throughout North America

Stampede Presentation Products Inc., the industry’s oldest and largest high value added ProAV distributor, today announced that it has been appointed by the NTW (Network the World) Group (www.ntwgroup.net), based in Dayton, New Jersey, to serve as a strategic distributor for the company’s rapidly expanding line of specialty telecommunication and audiovisual connectivity solutions throughout the United States, Canada, and Central America.

“NTW is very excited to partner with Stampede, as we further expand our efforts to bring our high-performance connectivity products to every dealer, integrator and end-user throughout the United States and Canada,” said Paul Fenster, NTW Director of New Business Development. “Our mission is to work together with our customers and Strategic Partners to develop versatile and flexible solutions for telecom/datacom/AV industries through our innovative products, unique warranty systems and unsurpassed support and service. This strategic partnership with Stampede will significantly strengthen our ability to more completely customize our solution offerings to meet individual dealer requirements.”

NTW offers advanced and unique solutions that deliver versatility, power and performance for every IT and AV network. Stampede will distribute NTW’s wide selection of connectivity products, which includes the XXL Series HDMI Cable, ClarityPro Plenum Copper/Fiber HDMI Cable, Quick Connect TwistLock 2.0 AV Cable, HD-Base T Wall Plate, the UNI-Media Series of wall plates and inserts, and much more.

“The NTW Group has been a pioneer of cutting-edge connection solutions for more than 25 years now and their pace of innovation continues to grow at a dramatic rate,” Stampede Presentation Products, Inc. President & COO Kevin Kelly said today. “The addition of the NTW line of product and solutions to our portfolio promises to bring immediate new benefits to our dealers who are absolutely committed to offering their customers the latest developments in connectivity. We are proud to now represent this amazing company!”

Since 1987, Networking The World (NTW) has been a premier connectivity solutions provider serving the IT/AV industry for the past two decades. NTW, its engineers and OEM/ODM group has maintained an unparalleled reputation and an industry leadership position for the design and manufacturing of new and emerging technologies. A few examples include the design and introduction of IDC style keystone audiovisual connectivity solutions, 110-Style HDMI modules/wall plates and the widely accepted locking RJ45 and LC fiber connector/cabling solutions.

NTW is supported by cutting edge manufacturing facilities, strong industry relationships, unrivaled service and support staff. NTW sets new standards through its superior design and manufacturing capabilities in building a smarter, better and more powerful communications and business infrastructural network of tomorrow.

About Stampede
Known for its value-added distribution, Amherst, New York-based Stampede is the leading distributor of presentation equipment including LCD/DLP projectors and flat panel displays. Stampede provides a complete range of brand name presentation equipment to a variety of audio/video, computer, and home theater resellers and integrators in the United States, Canada and Latin America. These resellers rely on Stampede for value-added services in distribution, marketing and solution- based sales. Stampede annually produces the “Big Book of AV,” a 1,000-page catalog and companion website (www.BigBookofAV.com) providing hundreds of sales, installation and spec tips for Stampede’s dealers in addition to product details on more than 5,000 SKUs. For more information on Stampede, log onto www.stampedeglobal.com.

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Clay Paky Sharpys Spotlight Fall Out Boy on Tour

After releasing their critically-acclaimed “Save Rock ‘n Roll” album, rock band Fall Out Boy is back on tour in the US and Canada, and Clay Paky Sharpys are along for the dizzying ride

Lighting designer Robb Jibson of So Midwest, Inc., who has used Clay Paky products on a number of shows, is deploying Sharpys on the Fall Out Boy tour in an unconventional way. Jibson has opted to use Sharpys as Front of House spotlights.

“Developing a system of front light for a band that never stops moving while playing venues that range from clubs to arenas can be tough,” Jibson admits. “The quest to have consistent, constant and punchy front lights led me to carry our own. Using moving lights with the pan-and-tilts disabled is certainly nothing new, but the barrage of questions and sideways looks I get from the local promoter reps means that this hasn’t been done in the FOH position before in these size rooms.”

Using the Sharpys as spotlights enable him to fit lights into venues that normally wouldn’t have room to accommodate traditional, and much bigger, FOH spotlights. They also lend consistency in this position since Jibson can tour with his own units rather than use spotlights from the venues, which vary widely in style and quality over the course of a tour.

George Masek, A.C.T Lighting’s Vice President, Automated Lighting, adds, “Robb always looks for unusual and unconventional ways to use our fixtures to make them more interesting and effective, but this time he’s outdone himself. I wouldn’t have believed this had I not seen it for myself, but using the Sharpys in this application really is the perfect solution.”

Jibson had been using another fixture for another project and was finding it difficult to get the power he needed at every venue. “So the hunt was on to find a new solution that could be easier and still meet all the parameters,” he says. “Enter the Sharpy. Even at distances up to 175 feet, Sharpy is able to deliver 100 fc at the stage. Being small and lightweight they can be placed on spot towers, theater coves, box booms, balcony rails, scissor lifts – even on an out building at Stubbs BBQ in Austin!”

Jibson says that “the Sharpys never disappoint, and their low power consumption means that we have a spotlight solution night in, night out for Fall Out Boy. Using local operators to control the position of the fixtures, the talent stays lit no matter where they go.”

A.C.T Lighting is the exclusive North American distributor for Clay Paky.

Francesco Romagnoli, Clay Paky Area Manager for North and Latin America, adds, “What an interesting application for our fixtures! I’m impressed with Mr. Jibson’s innovative use of the Sharpy and look forward to working with him in the future.”

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EVERY PICTURE TELLS A STORY: DATATON’S PICKUP HELPS SUPERMARKET CHAIN WIN OVER FAMILIES

© Maj Maj Måne Photography by Peter Sporremark

An innovative storytelling experience from a Swedish entertainment company is being rolled out across supermarkets with the goal of keeping children amused while shopping. And it’s already succeeding in this aim, thanks in no small part to PICKUP™ audio-guide technology from Dataton.

Storytrail® is the brainchild of Anna Lantz, CEO of children’s media production company Maj Maj Måne.

“We have worked with and for children for many years, and always emphasized storytelling as an important part of learning,” Lantz explains. “We wanted to find a way to make everyday life with children as smooth as possible, pinpointing the stress factors many families have in their lives – for example, going grocery shopping.”

“We developed Storytrail as a concept that would keep children occupied, entertained and amused in a retail environment, in a way that would keep them with their parents but also relieve much of the parents’ stress.”

In September 2012, the Storytrail idea was taken up by Sweden’s ICA Kvantum supermarket chain. The roll-out has so far involved over 30 stores, with more to come.”

“Families collect the equipment for Storytrail – a pair of headphones and a Dataton PICKUP unit – when they enter the store,” says Lantz. “Throughout the store there are nine ‘Storypoints’ – signs that contain Dataton MICROTAGS to act as the trigger for a new audio chapter in the Storytrail for kids to listen to. To make it easy for the children to find the Storypoints, we designed additional signs around the store and little footprints on the ground, underlining the idea that the kids are following a trail.”

A closer look at the Dataton PICKUP audio guide

For ICA Kvantum, Maj Maj Måne created a story using characters already used by the retail chain in its marketing. New stories involving these characters are recorded every other week, so that children always have a new Storytrail to look forward to when they go shopping.

“Research from Sweden’s Linnaeus University suggests that more than half of children are quieter when using Storytrail in a shopping environment, that parents’ stress levels are reduced by over 20%, and that 85% of parents would choose to shop at a location with Storytrail installed, over one without.”

Lars Sandlund, Chief Operating Officer, Dataton

“Storytrail is a fantastic example of how our PICKUP audio-guide technology can bring tangible and immediate business benefits to our customers,” comments Lars Sandlund, Chief Operations Officer of Dataton. ”

“Affordable, easy to install and above all very simple to use, PICKUP is finding new applications every day.”

www.dataton.com

Listen Provides Assistive Listening Solution Set for California Companies to Adapt and Adopt to the New 2013 California Building Standards Code

California Companies Get Ready for Updates to Building Standards and Accessibility Codes

California building and accessibility standards are changing and Listen Technologies is providing a solution set for California builders, architects, AV professionals and building owners to adapt and adopt the new standards for the Assistive Listening requirements.

Assistive Listening Systems, which are amplification systems utilizing transmitters, receivers, and coupling devices, are required for all assembly areas, conference rooms and meeting rooms for people with hearing impairments.

Recently, the California Building Standards Commission adopted the 2013 California Building Standards Code, which incorporates proposals by the Division of the State Architect and others to bring California codes in alignment with the federal standards outlined in Title II and Title III of the Americans with Disabilities Act (ADA) of 1990, which were revised in 2010. The new California Building Standards Code is available online as of July 1, 2013.

“More than 17 percent of the population suffers from some form of hearing loss and California is to be praised for upgrading its state laws to align with the federal ADA standards to ensure that that large portion of society is able to participate in personal, business and cultural events,” said Cory Schaeffer, Co-Founder of Listen Technologies. “Listen Technologies has made it possible for California companies to bring their buildings and spaces up to code for Assistive Listening with a package designed to provide the right technology for the right space.”

The three technologies used for assistive listening are RF (Radio Frequency), IR (Infrared) and IL (Induction or Hearing Loop).

The Listen RF System transmits a clear audio signal over radio frequencies to a personal receiver. The advantage of RF technology is that there are no “line-of-site” issues and the technology can cover a wide area indoors or outdoors.

The Listen IR System uses infrared light to transmit audio to a personal receiver. The advantage of IR technology is that the system is secure—the audio signal will never leave the room, yet the listener will enjoy consistent, pristine audio.

The Listen Hearing Loop System includes an integral wire that installed around a room in a variety of ways creating an induction field that can be picked up by hearing aids equipped with a tele-coil. More than 60 percent of hearing aids and 100 percent of cochlear implants have a tele-coil. Many venues and users alike enjoy this type of an assistive listening system because the signal is directly transmitted to a user’s hearing aid.

“When designing new building, it is important for the architect to design in assistive listening solutions as early as possible into a project,” Schaeffer added. “This makes it easier and more cost-effective to be both socially responsible and compliant with the law from the very beginning of a project.”

The Department of Justice (DOJ) is responsible for enforcing the ADA standards. The DOJ may file lawsuits in federal court to enforce the ADA, and courts may order compensatory damages and back pay to remedy discrimination. The DOJ may also obtain civil penalties under Title III of up to $55,000 for the first violation and $110,000 for any subsequent violation.

About Listen Technologies Corporation
For more than a decade, Listen Technologies has provided high-quality, easy-to-use assistive listening products to thousands of gathering places around the world including schools, houses of worship, factories, entertainment venues, government agencies and more. Listen strives to expand its legacy with products that push the boundaries of technology innovation, embracing the latest assistive listening standards and trends, and incorporating hundreds of refinements and improvements based on direct feedback from its customers. You can be assured that Listen solutions offer you even more power to cut through the clutter and overcome the challenges of hearing loss, so you can connect to pure, enhanced, and personalized audio in any setting or environment.
For more information on Listen solutions, contact Listen Technologies at 877-760-9270 or visit www.listentech.com/architects.

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NUGEN Audio Promotes Charles Blessing to Chief Technology Officer

LEEDS, U.K. — July 2, 2013 — NUGEN Audio, creator of intuitive tools for audio professionals, today announced that the company’s steady growth has led to the promotion of Charles Blessing to the role of chief technology officer (CTO). In his new position, Blessing will take on all strategic and operational responsibility for the technology of the company.

“We’ve been fortunate to see significant growth at NUGEN Audio due to the popularity of our products leading to an industry-wide adoption of our loudness solutions around the world,” said Jon Schorah, creative director of NUGEN Audio. “The time was right for us to appoint someone who would focus specifically on the technology, especially the technical aspects of product development and delivery.”

Blessing, who is being promoted from his role as senior programmer, will replace company co-founder Dr. Paul Tapper in overseeing the expanding programming team to ensure products are developed and delivered according to company strategy. He will report to the company directors. Dr. Tapper’s role will now focus more on business development.

Blessing has more than 15 years of professional software engineering and technical management experience. He specializes in running software engineering teams and managing multiplatform code frameworks. Since 1995, Blessing has programmed software for PC, Mac(R), and various specialist hardware platforms, and he has held a number of senior engineering positions along the way. Most recently, he served as programming manager at Team17 Digital Ltd. before joining NUGEN Audio in January.

More information about NUGEN Audio products is available at www.nugenaudio.com.

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About NUGEN Audio
NUGEN Audio creates innovative, intuitive professional audio tools for high-end music producers, post-production engineers, and broadcasters. Reflecting the real-world production experience of the design team, the company’s products make it easier to deliver better quality, save time, and reduce costs. NUGEN Audio’s tools for audio analysis, loudness metering, mixing/mastering, and tracking are used by the world’s top names in broadcast, music, and audio production. For more information, visit www.nugenaudio.com.

All trademarks mentioned herein are acknowledged as property of their respective owners.

Photo Link: www.wallstcom.com/NUGEN/CharlesBlessing.zip

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Qatar TV Builds Landmark Broadcast Facility on Communications Platform From Riedel

DUBAI, UAE — July 2, 2013 — Riedel Communications, provider of pioneering real-time video, audio, data, and communications networks, today announced that Qatar TV (QTV) has installed an extensive Riedel intercom system across its brand-new state-of-the-art 5,000-square-meter broadcast facility, which includes a 1,100-square-meter studio that is among the largest in the MENA region. Riedel Artist digital matrix intercom, Acrobat digital wireless intercom, Performer digital partyline intercom, and RiFace universal radio interface systems were supplied and integrated by Sony Professional Solutions MEA as part the broadcast solution within the Doha facility to ensure flexible and clear communications throughout the operation.

“The Riedel system enabled and even facilitated open voice communications between our different teams, ultimately resulting in more streamlined and efficient operation here at QTV,” said Mr. Abdulkarim Elsabbagh, head of operations at QTV.

The intercom installation at QTV is centered on Riedel’s Artist platform. It features two Artist 128 mainframes and one Artist 64 mainframe, which are networked via a redundant fiber ring that assures continuous system uptime. As its needs change, QTV can easily expand this system simply by adding additional Artist frames to the fiber ring. QTV employs about 65 intercom panels from the Artist 2000 series. The Artist system also provides VoIP connectivity and MADI interfacing between the facility’s LAWO audio consoles.

The Performer digital partyline intercom and Acrobat digital wireless intercom systems are integrated seamlessly with the Artist platform. QTV has also incorporated professional mobile radios into the installation via Riedel’s RiFace universal radio interface.

“With the new QTV studios in Doha, Qatar Media Corporation has raised the bar for news production,” said Ahmed Magd El Din, international sales manager, Middle East at Riedel Communications. “Providing a scalable, reliable platform for communications across this facility, the Riedel line of intercom solutions helps QTV to make the most of its exceptional new production capabilities.”

Further information about Riedel and the company’s products is available at www.riedel.net.

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About Riedel Communications
Riedel Communications designs, manufactures, and distributes pioneering real-time video, audio, data, and communications networks for broadcast, pro audio, event, sports, theater, and security applications. The company also provides rental services for radio and intercom systems, event IT solutions, fiber backbones, and wireless signal transmission systems that scale easily for events of any size, anywhere in the world. Founded in 1987, the company now employs more than 400 people at 11 locations in Europe, Asia, Australia, and the Americas.

Photo Link: www.wallstcom.com/Riedel/QTV.zip

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NETIA Celebrates 20 Years in Broadcast Industry

CLARET, France — July 1, 2013 — Having developed and refined an acclaimed product portfolio over the past two decades, NETIA celebrates its 20th anniversary this month. Founded in July 1993 in Claret by Christophe Carniel and Pierre Keiflin, both engineers from L’École des Mines d’Alès, the company has grown into a leading global supplier of software-based solutions for media asset management and delivery of audiovisual content.

“From its humble beginnings 20 years ago, NETIA has evolved into a strong company and a leader within a competitive and rapidly evolving marketplace,” said Philippe Fort, CEO at NETIA. “Through the years, our agility, our unparalleled research and development department, and our willingness to meet the specific needs of our customers have made NETIA a success in delivering valuable, forward-looking solutions for smart, cost-effective media production, management, and content delivery for radio and TV broadcasters throughout the world.”

NETIA launched its first product range, “News-Assist,” in 1995 to enable audio storage, editing, and mixing. Its second product, “Video-Assist,” enabled France-based Euronews to deliver its broadcast programming in the language appropriate to each of its target regions. Over the subsequent years, NETIA worked with key partners in the broadcast space — such as France Telecom, Sony, and EVS — to design and deliver solutions, including the U-Share product, that facilitate more efficient handling of digital A/V content and its metadata.

In 1999, following the acquisition of Audio Follow and its music planning and broadcast production technology, NETIA introduced the first version of its acclaimed Radio-Assist solution, which today is deployed in more than 40 countries. In 2000, the company enhanced its Radio-Assist solution and secured major contracts with international radio and television broadcasters. Broadcasters from the United States, Africa, the Middle East, and Asia continued to invest in NETIA solutions in the next few years.

With the 2005 acquisition of Manreo, NETIA completed its range of video solutions and laid the foundation for the NETIA Media Asset Management solution and then the NETIA CMS (content management system), announced in 2010. NETIA itself became part of the GlobeCast family in 2008. Through the work of its 60 employees, distributed across 40 countries, NETIA today is a global company providing sophisticated, intuitive solutions to some of the media industry’s largest players.

More information about NETIA and its product portfolio is available at www.netia.com.

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About NETIA
NETIA, a GlobeCast company, is a leading provider of software solutions that enable efficient management and delivery of content to today’s full array of media platforms. Relied on by more than 10,000 users in 200 installations in more than 40 countries, NETIA solutions allow content producers and owners to manage content from ingest to delivery, targeting multiplatform outlets including the Internet, VOD, IPTV services, and mobile devices. NETIA provides content management solutions to major radio and television brands and to multimedia groups around the world. Clients include SBS and ABC in Australia, RAI Italy, RTBF in Belgium, MediaCorp Singapore, RTL France, Radio Globo in Brazil, RTM Malaysia, Radio France, the Associated Press, France Télévisions, and Canal+. NETIA has its headquarters in France, with offices in the United States, Paris, Rome, and Singapore, in addition to a global network of professional distribution partners.

Photo Link: www.wallstcom.com/NETIA/20thAnniversary.zip

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Telecom Italia Selects YCD Multimedia’s Digital Signage Platform for Its Flagship Store at Rome’s International Airport

New York, July 1, 2013 – YCD Multimedia, a leading global provider of smart digital media solutions, has announced that Telecom Italia, Italy’s leading telecom operator, selected YCD’s digital signage platform to implement an innovative customer experience for its new flagship store at Fiumicino – Leonardo da Vinci, Rome’s International Airport. The project, managed by DOOH.IT, a longstanding YCD partner, is made of a digital multimedia ecosystem that includes video walls, kiosks and interactive applications. The project aims at changing traditional customer’s relationship in order to make it more engaging.

The airport project’s store is designed to create a unique experience for the customer. Inside the space of a digital atrium customers can experience contents ranging from entertainment, advertising and promotion, to brand video and tablet-based resources. Telecom Italia’s customer is surrounded by a complete brand experience with multiple digital displays. The airport’s store is a Telecom Italia’s communications network showcase, where the customer is connected through sound, motion, information and visualization.

The flagship store is divided into various areas, communicating specific messages, such as brand promotion, special offers, services and more. At certain times during the day displays are synchronized, delivering the value of shared communication. All of the in-store content is provided along with the Telecom Italia’s current advertising and commercial campaigns.

“The Telecom Italia flagship store at Fiumicino – Leonardo da Vinci Airport represents a unique innovative digital store concept, strengthening our brand image as an advanced company at the forefront of technology, using it with the aim of closing the gap between the customer and the company,” said Grazia Butera, Telecom Italia Consumer Communication BTL manager. “The ability to provide the customer with interactive information and spectacular, entertaining content creates a unique experience. Real-time updates and content distribution are the basis of our efficiency effort and of our desire to provide the client with the latest information.”

“The project at Telecom Italia’s flagship store reflects the inherent experiential depth of in-store digital multimedia and its contribution to the relationship between the customer and the vendor,” said Noam Levavi, YCD’s CEO. “The ability to combine essential information with innovative brand experience, creates an atmosphere where shopping is about more than just a purchase alone.”

“Digital Out Of Home communication really gets to the next level when you have a chance to work with the brand from the very beginning, designing together the experience delivered to the target” said Roberto Vogliolo, DOOH.IT’s CEO. “This is exactly what happened with Telecom Italia’s flagship store project, where technology has been perfectly integrated with the creative communication concept.”

DOOH.IT, an Italian company specializing in designing and installing digital signage networks has coordinated the entire installation. The screens and content are managed remotely by YCD|CMS from DOOH.IT headquarters in Turin.

Alkemy digital_enabler, an Italian independent digital agency, was responsible for the creative concept design and content development.

About YCD Multimedia

YCD Multimedia is an industry leader providing corporations and organizations worldwide with advanced digital media solutions and applications within the retail environment, as well as other industries. YCD’s flexible platforms help businesses attract clients, reinforce branding and ensure a measurable impact on their business. YCD’s end-to-end offering combines strategy, professional services and technology to increase profits, optimize product mix and enhance the customer experience. To date, the company has partnered with over 2,000 customers, including Fortune 500 corporations and some of the world’s most recognized brands, such as Burger King, Coca-Cola, Toyota, Estee Lauder, Ferrari, Cartier, and Diesel. Founded in 1999, YCD Multimedia is headquartered in the United States with offices in the United Kingdom and Israel, and has an international network of resellers serving clients around the globe. In October 2011 YCD acquired C-nario, a global provider of digital signage software solutions. For more information, visit www.ycdmultimedia.com

About Telecom Italia

Telecom Italia develops technological innovations that upgrade traditional voice and data services to advanced telecommunication services, along with state-of-the-art ICT and media solutions: tools that allow both for the Company’s and the country’s growth.

The Group’s main brands Telecom Italia, TIM, MTV and Olivetti – are familiar to the public and a guarantee for reliability and skill.

Closeness to the customer linked with technological innovation are distinctive features of the Group, along with a streamlined organization focusing on quality of the service and transparency of the offers, CRM and research activity in the Telecom Italia laboratories.

Adding to its domestic leadership, the Group operates in LatAm: in Brasil through TIM Brasil and in Argentina and Paraguay through Telecom Argentina. For more information, visit www.telecomitalia.com

Contact:

David Kanaan
Kanaan Public Relations
Tel.: +972-54-4255307
e-mail: David@KanaanPR.com

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Emirates Team New Zealand Joins Forces with BrightSign at the America’s Cup

BrightSign, LLC®, the market leader in digital signage players, today announced that Toulouse Group, Audio Visual Integration Specialists for the New Zealand Government at the Emirates Team New Zealand base, selected BrightSign to power the digital signage network in the team’s America’s Cup hospitality center in San Francisco, California. Emirates Team New Zealand is a two-time winner of the event and is expected to be among the front-runners for this year’s title. This America’s Cup installation is the latest in a long line of collaborative efforts between Toulouse Group and BrightSign. In the past few years alone, Toulouse Group utilized BrightSign’s digital signage players in many venues, including the International Award-winning New Zealand Pavilion at the Shanghai World Expo, the outstanding 7,000 square-foot museum at Rotorua Museum New Zealand, and recent new exhibition installs at Carter Observatory New Zealand with its state-of-the-art, full-dome digital theater – a world-class interactive multimedia space experience.

“The America’s Cup is about much more than competition on the water – it’s a months-long gathering of the international sailing community and our presence in the America’s Cup Village will be the team’s home away from home through September,” said Marc Simpson, founder and principal of Toulouse Group. “This hospitality lounge is the “off-the-water” representation of the team and of our country, so it was important to construct a lounge that showcases the very latest technology, and BrightSign enabled us to do precisely that.”

While the installation was completed by AV integrator Toulouse Group, the hospitality lounge itself will be staffed by individuals who lack any formal AV training. This necessitated the installation of equipment that is easy to use and very reliable. BrightSign’s solid-state players served that need perfectly.

Emirates Team New Zealand’s hospitality lounge encompasses a total of 9,600 square feet, comprised of a main gathering area, several ancillary rooms and an expansive outdoor deck. An extensive Ethernet network is deployed throughout the lounge, connecting a total of 23 BrightSign HD120 and HD1020 digital signage players that feed and sync content across a massive video wall comprised of 19 Full HD 1080p displays. Sound is deployed with two BrightSign players and an EM100 expansion module. Six channels of audio fill the space with sound effects and ambient audio all in sync with the video wall. The remaining four BrightSign players feed projectors that project content on a series of white, sail-shaped screens that meld beautifully with the nautical theme of the event.

“Hosting the America’s Cup in the San Francisco Bay Area, it’s expected that the event will showcase the best technology that’s emerging from the Silicon Valley,” said Jeff Hastings, BrightSign’s CEO. “We’re very pleased that Emirates Team New Zealand and its AV integrator Toulouse Group chose BrightSign, and we’re happy to play a part in this impressive installation.”

The America’s Cup officially opens on July 4, 2013. The competition lasts nearly three months and includes a number of racing events such as the Louis Vuitton Cup and the Red Bull Youth America’s Cup. The event culminates with the America’s Cup Finals, which run from September 7-21, 2013.

Pricing & Availability
BrightSign players are available from the BrightSign store. Models range from $250 – $700. Distributor pricing is available upon request. BrightSign’s BrightAuthor software application runs on all late-model PCs and is included free of charge.

About BrightSign
BrightSign, LLC is the market leader in digital signage players. Based in Los Gatos, California, the company develops products, software and networking solutions for digital signage. BrightSign solid-state digital sign controllers set new standards for both stand-alone and networked digital signage applications with their superior video quality, reliability, affordability, ease of use and interactivity. Online information about BrightSign units is available at www.brightsign.biz. For US sales inquiries, please contact sales@brightsign.biz or call +1-408-852-9263. For European sales inquiries, please email Pierre Gillet: pgillet@brightsign.biz or call +44-1223-911842. Follow BrightSign at http://twitter.com/brightsign and http://www.facebook.com/BrightSignLLC.

About Toulouse Group
Toulouse Group is the brainchild of Marc Simpson. Founded on creative lighting design for theatre with a practical base in electrical contracting, Marc has grown the company into an internationally recognized leader in architectural lighting design; audio, video, hydraulic integration and control systems for visitor’s centres and exhibition spaces. Marc relishes the opportunity to collaborate with clients, offering solutions to unique visions whilst having input into the creative process.

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