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Visual Artist Carmen Osterlye Uses High-End BenQ Projectors for Avant-Garde Exhibition

BenQ’s W1080ST and MX660P Bring Installations to Life With Colorific(TM) Picture Quality

IRVINE, Calif. — Aug. 1, 2013 — BenQ America Corp., an internationally renowned provider of digital lifestyle innovations and global DLP(R) projector leader, today announced that visual artist and filmmaker Carmen Osterlye has selected BenQ’s W1080ST and MX660P projectors featuring Colorific(TM) picture quality for her art installations Den of Blossomy and Techno Tree. Both works will be on display on Aug. 2-4 as part of the Wassaic Project’s Summer Exhibition and Festival, in Wassaic, N.Y.

Osterlye, a Brooklyn-based filmmaker and visual artist, explores re-contextualized video in hybrid format. Her work focuses on concepts of motion and perception, expressing infinite possibilities of the moving image. She works predominantly in performance, installation and print formats, and is a featured artist at this year’s Wassaic Project’s summer festival.

Den of Blossomy is a projection-mapped Louis XV style parlor featuring floral video patterns as well as four full-color digital prints. Osterlye used two high-end BenQ W1080ST projectors to bring the immersive installation of the internal space to life. The piece, part of the Wassaic Project’s Homeward Found summer exhibition, is housed in Maxon Mills, a seven-story feed mill and grain elevator repurposed by the Wassaic Project as its main exhibition space.

Techno Tree, Osterlye’s second piece, is an audio/visual installation that re-imagines an entirely natural entity as a technological one. Using BenQ’s MX660P projector, a mapped tree is transformed into a canvas upon which projected digital video signals randomly relay, creating a stimulating symphony of contained color and light, accompanied by an orchestra of tone.

“In planning the installations, I did a great deal of research to find the most effective tools for my work,” said Osterlye. “Other projectors had some of the capabilities I required, but none of them were as full-featured and versatile as the W1080ST and MX660P, which offer superb image quality, a vibrant color palette, and great ease of use. Den of Blossomy, in particular, presented some challenges due to space constraints. For this installation I specifically chose the W1080ST for its superior HD quality and its short-throw capability, which was essential in projecting my images in such close range.”

“Carmen’s installations really illustrate the advanced image processing capabilities of our projectors,” said Bob Wudeck, Associate Vice President, Strategy and Business Development at BenQ America Corp. “Providing precise accuracy on the secondary colors used, while maintaining the crisp blacks needed to avoid light shining on the displays’ 3D objects is an exceptional challenge beyond many projectors. Our W1080ST and MX660P are up to the task and have brought Carmen’s forward-thinking visual displays to life.”

Designed for visual display applications such as art installations, which require prolonged image projection, BenQ’s W1080ST and MX660P projectors feature Colorific picture quality to enable more accurate color representation, crisper contrasts, and longer-lasting quality. The result is more than one billion stunning colors, higher contrast ratios, and longer-lasting quality imaging since DLP projectors do not experience light burn or color degradation over extended usage. To facilitate the setup process and bring more ease-of-use to installations, the short-throw W1080ST delivers an image more than 100 inches wide at less than six feet away from the screen — providing tremendous flexibility in projector placement, while the MX660P features USB Display for plug-and-play content convenience and Wireless Display to keep cables and wires out of sight.

For complete creative freedom, BenQ’s W1080ST delivers full 3D connectivity from external devices such as Blu-ray(TM) players and gaming consoles, and supports formats and standards including NVIDIA(R) 3DTV Play(TM), DLP Link(TM), and dual HDMI(R). Designed with the high-end DLP DarkChip3(TM), the W1080ST offers full HD1080p picture quality, a 10,000:1 contrast ratio, and built-in 10-W stereo speakers for added sound convenience. In traditional settings and to safeguard close-range installations, the W1080ST features an “Auto Blank” mode that blocks light output when objects are detected in front of the lens. Especially useful for short-throw scenarios in small spaces, the mode avoids flashing light directly in users’ eyes when crossing the projection.

To ensure high brightness within any ambient lighting setting, the versatile MX660P offers a brilliant 3,000 ANSI lumens of brightness and uses XGA native resolution to bring even more picture detail to the screen. The device’s lamp life will also perform up to 5000 hours in Eco mode, which lowers the projector’s total cost of ownership by reducing lamp replacement and other maintenance costs. To support film installations and other media projects, the MX660P also features closed captioning, which displays subtitles in video content without the need for an external captioning device, as well as multiple connectivity options to simplify projection from external sources.

More information on BenQ’s W1080ST and MX660P is available at www.BenQ.us.

# # #

About BenQ America Corp.
The BenQ digital lifestyle brand stands for “Bringing Enjoyment and Quality to Life,” fusing lifestyle with technology, enjoyment with productivity, and aesthetic design with engineering. It is this mantra that has made BenQ the No. 1-selling DLP(R) projector brand worldwide, as well as the No. 1 name in short-throw projectors. BenQ America Corp. offers an extensive line of visual display and presentation solutions that incorporate the very latest technologies. The company delivers a broad range of projectors, flat-panel displays, and monitors for any application and market — education, home, gaming, enterprise, government, house of worship, digital signage, A/V and IT — with cutting-edge models that lead the industry in performance, reliability, environmental sustainability, and aesthetics. Whether it’s interactive digital whiteboards for classrooms, full HD 3D projectors for home theaters, short-throw projectors for boardrooms, interactive flat-panel displays for digital signage, or LED backlight monitors for professional gaming, BenQ continues to defy the limits of digital displays. The company’s products are available across North America through leading value-added distributors, resellers, and retailers.

More information is available at www.BenQ.us.

About BenQ Corporation
BenQ Corporation is a renowned global trendsetter of connected digital lifestyle devices founded on the brand promise of “Bringing Enjoyment and Quality to Life.” With a keen insight into ever-evolving consumer preferences, BenQ uniquely creates the ideal balance of leading technology and signature design to provide visual and mobile solutions that elevate consumer lifestyles. BenQ continues to delight the world’s consumers with a broad product and embedded technology portfolio spanning digital projectors, monitors, interactive large-format displays, digital cameras and camcorders, mobile computing devices, and lighting solutions.

About BenQ Group
The BenQ Group is a $21+ billion powerhouse comprised of 16+ independent companies operating in over 30 countries across numerous industries with a combined workforce of over 120,000 employees. Each Group member is a recognized leader in its own field, contributing to the BenQ Group’s vast resources, broad R&D, and distinct strategic strengths. By leveraging each company’s vertical specialization to create true scale across horizontal markets, the BenQ Group controls a highly efficient value chain with the unrivaled ability to deliver critical components and world-class solutions in the following industries: TFT-LCD, green energy, fine chemicals and advanced materials, lighting, IC design, precision components, system integration, branded business, and service. The Group is committed to profitable and sustainable businesses that share its long-standing vision of Bringing Enjoyment and Quality to Life.

The BenQ Group companies are: BenQ Corporation, AU Optronics Corporation (world’s top manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, BenQ Materials Corp., BenQ Guru Corp., BenQ Medical Center, BenQ Medical Technology Corp., BriView Co., Ltd., Daxin Materials Corp., Dazzo Technology Corp., Forhouse Corp., Lextar Electronics Corp., Raydium Semiconductor Corp., and Wellypower Corp.

Facebook: https://www.facebook.com/BenQNorthAmerica
LinkedIn: http://linkd.in/kJdsyC
Blog: http://info.benq.us/blog

Twitter: http://twitter.com/#!/BenQAmerica
YouTube: http://www.youtube.com/user/ShopBenQ

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

EDITOR RESOURCES:

PR Link: www.ingearpr.com/BenQ/130801.zip

Image Links:

Visual Artist Carmen Osterlye: www.ingearpr.com/BenQ/Carmen_Osterlye_ProjectionArtist.zip
Den of Blossomy: www.ingearpr.com/BenQ/DenOfBlossomy.zip
W1080ST: www.ingearpr.com/BenQ/W1080ST.zip
MX660P: www.ingearpr.com/BenQ/MX660P.zip

Videos:

Den of Blossomy: http://vimeo.com/69522385
The Making of Den of Blossomy: http://vimeo.com/68624114

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