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WORXAUDIO TECHNOLOGIES UPGRADES ITS TRUEAIM SYSTEM OPTIMIZATION SOFTWARE

Greensboro, NC – August 2013… WorxAudio Technologies, a leading manufacturer of loudspeaker systems for the pro touring and install markets, is pleased to announce the company has just signed an agreement with AFMG for the use of their new FIRmaker software. WorxAudio has been a long supporter of AFMG technologies and was among the first in the professional audio community to license both AFMG Technologies’ EASE Focus 1 Acoustic Modeling software for optimizing line array systems in the vertical plane before moving forward with EASE Focus 2 3D Acoustic Modeling software that facilitates both vertical and horizontal coverage pattern optimization. We are pleased to add FIRmaker for the beam steering of line arrays.

By furthering its relationship with Berlin-based AFMG Technologies— the undisputed leader in room modeling and analysis software —WorxAudio’s TrueAim system optimization process combines their integrated DSP solution with AFMG’s revolutionary FIRmaker technology. In doing so, the upgraded system optimization process improves spectral consistency and coverage of WorxAudio line array performance in virtually any venue or performance environment—enabling customers to model a room and export FIR filter parameters straight to the company’s DSP controlled amplifiers.

WorxAudio’s business relationship with AFMG is extensive and the licensing of AFMG’s FIRmaker technology is yet another example of the company’s commitment to provide its customers with the finest tools when using WorxAudio line array systems, resulting in highly efficient, unified workflow. This relationship began with an on-going, long-term relationship with Pat Brown of ETC, a subsidiary of Synergetic Audio Concepts, Inc. (SynAudCon), who would test WorxAudio’s products and make high-resolution polar data that is certified by AFMG. This information is then turned into a GLL format and interfaced with EASE Focus 2 software to generate a detailed model of a space to provide an optimized room analysis of the given venue.

AFMG’s FIRmaker algorithm generates custom FIR filters to optimize the loudspeaker system coverage. By incorporating this technology, the upgraded TrueAim software implements the FIR filters to the DSP while dramatically improving spectral consistency—resulting in smooth, even coverage throughout the venue. Additionally, WorxAudio’s TrueAim software uses AFMG’s SysTune real-time live sound measurement technology to confirm its findings and ensure the optimization process is performed accurately.

Hugh Sarvis, WorxAudio Technologies’ CEO and Director of Engineering, commented on his company’s licensing of AFMG’s FIRmaker technology and the benefits it represents to the company’s customers. “Our goal with the TrueAim software is to integrate beam steering toward all of our line array systems,” Sarvis explained. “For years, we have designed loudspeaker systems with precisely integrated transducers, DSP, digital amplification, and controlled networking capabilities among their many system attributes. These systems are installed in leading venues throughout the country. Our goal is to bring state-of-the-art beam steering to our existing systems that are currently installed, thus enabling the updating of these loudspeakers for smoother response and, of course, to future loudspeaker systems currently under development.”

Stefan Feistel, AFMG’s Managing Director, echoes his enthusiasm for the upgraded WorxAudio software, “WorxAudio is a premium example of a long-lasting, very positive business relationship for AFMG. Hugh Sarvis was among the first to invest in our EASE Focus 1 platform and he quickly upgraded to EASE Focus 2 when the new 3D capabilities became available. Now, just half a year after the release of our FIRmaker Technology, WorxAudio is the first FIRmaker licensee to actually deliver two very impressive installs employing this revolutionary technology. Congratulations!”

WorxAudio’s TrueAim system optimization software with integrated FIRmaker technology from AFMG is expected to be available immediately. For pricing and additional information, contact WorxAudio Technologies at (336) 275-7474.

About WorxAudio Technologies
Headquartered in Greensboro, NC, WorxAudio Technologies has been at the forefront of loudspeaker development for the pro touring and contractor markets for the over 30 years. With a comprehensive lineup of more than twenty loudspeaker models that feature integrated rigging hardware for streamlined installation and pack out, WorxAudio products can be found in prestigious facilities worldwide. For additional information, visit the company online at www.worxaudio.com.

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