A virtual press conference from Sound & Video Contractor

New Jersey Sign Shop Enlivens Street Scene with Digital Flames using the Gefen Digital Signage Creator

Retail signage for the newest Blazing Visuals Sign Shop transformed itself into a blazing inferno that invigorates the street thanks to an innovative istallation using Gefen’s Digital Signage Creator.

True to its name, Blazing Visuals took the standard retail signage for its Point Pleasant, NJ store and made it smoking hot. This creative, full service sign company handles all aspects of sign making from creative content development through to production and publishing. For its own custom signage, the owner, Pete DiSpirito, wanted to up the “wow” factor and remain true to his company’s mission. This is where local integrator Scott Craig entered the picture and pitched the Digital Signage Creator as the ultimate tool for creating the kind of special effects desired.

According to Craig, “I wanted to draw attention to their newest location and store front windows while keeping budget and time constraints at the forefront of our plans.”

One of the biggest challenges in creating the flaming signage was the simple task of projecting a visible image onto the glass windows of the location.

“We did our own research and used some 3M graphics film to help facilitate the kind of visuals we wanted that would expand on the company’s Blazing Visuals logo.”

Gefen’s Digital Signage Creator manages content with its bundled Digital Signage Director software, which works on with any Windows OS-based browser. It is an intuitive, layer-based layout program
offering the ability to insert music, layer still and video images, write scripts to control content and pull RSS feeds off the Internet. These advanced features give users full control over their content creation, yielding visually stunning digital signage results. Users can schedule content to play at any time using the iCal application. Content can be pushed to the Digital Signage Creator for an immediate update of the on-board memory or pulled automatically from a remote server. High definition resolutions are supported up to 720p at 60 frames and 1080p at 24 frames in both landscape and portrait alignments.

“I am a big fan of Gefen and the unprecedented level of outstanding support Gefen provides their customers. Great customer service is difficult to come by from a manufacturer of Gefen’s caliber these
days. When you find a company that supports you like Gefen does, you turn to them any time possible,” explained Craig.

The successful installation has driven more traffic to the store front as well as creating a lot of local buzz. The additional traffic has inspired Blazing Visuals to consider expanding their digital signage.

“It is likely they’ll implement store-front window signage at other company locations, and I’m looking forward to using the video wall options of the Gefen Digital Signage Creator,” added Craig.

View the signage here:

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Related Topics: News

BVE 2015: FOR-A to Present New Vision Mixer and Server
Lenny Kravitz Goes Wireless With Shure Axient®
Meyer Sound LEO Goes “Gangnam Style” with Psy in South Korea
L.O.C. FOH Mixer on Meyer Sound LEO and LYON: “Whatever Sound I Put In is Exactly What Comes Out”
Matrox at the 2015 NAB Show — Product Preview
Christie Delivers Undisputed Performance with Launch of 30,000 Lumen Christie Boxer 4K30 Projector
Christie H Series Joins Powerful and Distinguished 1DLP Roster
Vegas Dealers Can Hit the Jackpot with AV Warehouse’s HD Technology Showcase February 26 – 27 at the Las Vegas Country Club
Masque Sound Delivers a Basket Full of Sonic Goodies in Revival of Sondheim and Lapine’s Fairy Tale Inspired Musical, Into the Woods
New Clay Paky Stormy Fixtures Join Slipknot Tour

About

Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

Calendar

September 2013
M T W T F S S
« Aug   Oct »
 1
2345678
9101112131415
16171819202122
23242526272829
30  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication