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Archive for September 10th, 2013

Matrox Monarch HD to be Featured at IBC2013

Award-winning streaming and recording appliance makes European debut

At IBC2013 (Amsterdam, Sept. 13-17, stand 7.B29), Matrox® Video will feature the new Matrox Monarch HD™ video streaming and recording appliance that received four important industry awards at the 2013 NAB Show. Monarch HD is designed for professional video producers who need to simultaneously stream a live event and record a mastering-quality version for post-event editing. It provides these two independent modes in an integrated unit. From any HDMI input source such as a camera or switcher, Matrox Monarch HD generates an H.264-encoded stream compliant with RTSP or RTMP protocol. While encoding the video at bitrates suitable for live streaming, Matrox Monarch HD simultaneously records a high-quality MP4 or MOV file to an SD card, a USB drive, or a network-mapped drive. Powerful and robust, Matrox Monarch HD is remotely controlled using any computer or mobile device with a web browser. It also offers simple, one-touch stream and record pushbuttons, low power consumption, a locking power connector, and a fanless design.

“Matrox Monarch is already being used for internet broadcasts from beta sites around the world and the feedback on the feature set has been uniformly positive,” said Daniel Maloney, technical marketing manager at Matrox. “This is the latest product that exemplifies what Matrox Video does best — provides high-quality, technologically-advanced tools for video professionals that combine multiple functions in a single cost-effective product.”

Price and availability
Priced at $995 US (€799, £699) not including local taxes and delivery, Matrox Monarch HD will be available worldwide by the end of September.

About Matrox Video
Matrox Video is a technology and market leader in the field of HD and SD digital video hardware and software for accelerated H.264 encoding, realtime editing, audio/video input/output, streaming, A/V signal conversion, capture/playout servers, channel-in-a box systems and CGs. Matrox’s Emmy award-winning technology powers a full range of multi-screen content creation and delivery platforms used by broadcasters, telcos, cable operators, post-production facilities, videographers and A/V professionals worldwide. Founded in 1976, Matrox is a privately held company headquartered in Montreal, Canada. For more information, visit www.matrox.com/video.

Matrox Avio KVM Extender to Drive EIZO 4K LCD Display at IBC2013

10Gbps-capable unit extends 4K video signal with zero compression, zero latency through dual-link DVI connectivity

Matrox® Graphics Inc. today announced compatibility of the Matrox Avio™ F125 fiber-optic KVM extension solution with the EIZO DuraVision FDH3601 monitor, which features 8.8 megapixels (4096×2160 native resolution) across a 36.4″ screen.

The DuraVision FDH3601 comes with two DVI-D and two DisplayPort™ inputs and an advanced set of specifications including 1.07 billion display colors from a palette of 278 trillion, a 1,000:1 contrast ratio, 700 cd/m2 brightness and an 8ms response time.

Matrox Avio is designed to extend a workstation’s displays and peripheral devices while maintaining system performance with zero compression and zero latency at the remote user station. With its feature-rich connectivity options, it enables the extension of two HD videos or one 2K/4K video, plus keyboard, mouse, stereo analog audio and USB 2.0 devices over a single duplex LC-LC fiber-optic cable up to 400 m in multimode and 4 km in single mode. Extension of 4096×2160 resolution video at 30Hz is ideal for preview and playback of 4K Cinema or Ultra HD video content. For image processing applications that require a higher refresh rate, two Avio pairs can deliver an incredible visual experience on the EIZO 4K display at 60Hz by maintaining synchronization of the two dual-link video signals.

“Many of our customers are moving to high resolution displays and have the need to back rack and centralize their mission-critical computing resources,” said Kazuhide Shimura, Board Member & Managing Officer at EIZO. “Matrox Avio provides the extension performance needed for 4K image processing applications.”

“Forward-looking facilities eventually planning to transition to 4K workflows and displays can benefit from the scalability that a 10Gbps KVM extension solution provides,” said Caroline Injoyan, Business Development Manager at Matrox. “With a higher-bandwidth KVM solution, users in government, military, air traffic control, GIS and medical sectors, as well as broadcast and post production, can support different configurations by extending a single-HD, dual HD, or even a 4K video signal with the same product, effectively future-proofing their installations.”

At IBC2013, on the Matrox stand 7.B29, visitors will be treated to a stunning display of 4K footage extended over a fiber-optic cable.

Availability
Matrox Avio F125 KVM extenders and EIZO DuraVision FDH3601 monitors are now available worldwide.

About EIZO Corporation
Founded in 1968, EIZO Corporation is a leading global manufacturer of high-end visual display products. The image quality, long-term reliability, and innovative features of EIZO monitors make them the products of choice in many financial trading rooms, back offices, hospitals, air traffic control centers, and design studios throughout the world. EIZO is based in Japan and is listed on the first section of the Tokyo Stock Exchange. It is represented in over sixty countries by a network of group companies and exclusive distributors. For more information, visit www.eizo.com/global.

About Matrox Graphics Inc.
Matrox Graphics is a leading manufacturer of graphics solutions for professional markets. In-house design expertise, top-to-bottom manufacturing, and dedicated customer support make our solutions the premier choice in industries that require stable, high-reliability products. Matrox is a privately held company headquartered in Montreal, Canada. For more information, visit www.matrox.com/graphics.

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Audio Expert Mike Thornton to Explore iZotope’s Innovative RX 3 Toolkit for Post Production Professionals During SuperMeet at IBC

Amsterdam, September 10, 2013 – With IBC approaching next week, one of the most pressing issues facing post production professionals is how to create and deliver high quality audio tracks in an increasingly ‘noisy’ modern world. Next week on September 15th, sound designer, audio producer and post production expert Mike Thornton will address these challenges, and explain how iZotope’s new RX 3 audio restoration software can help overcome audio issues in post production with unprecedented efficiency.

During his showcase appearance at CPUG Amsterdam SuperMeet during IBC, Thornton will give his 20-minute stage presentation Rescue Bad Audio from the Cutting Room Floor in Amsterdam’s Grand Hotel Krasnapolsky on Sunday night between 7:00 p.m. and 11:00 p.m. — product demonstrations will begin at 4:00 p.m. Following is a brief preview of what attendees can expect, according to Mike:

What are some of the modern challenges post production professionals face in maintaining integrity in their audio?

One of the biggest challenges we are all facing is that there are less and less sound recordists being booked to record audio, so very often these tasks are left to production assistants, cameramen or directors rather than audio engineers. The reality is that these people can’t be expected to do everything at once and achieve an optimal result. What we see time and time again is that the sound suffers accordingly. As a result, very often, lower grade sound arrives in the edit room and now we can address this with intelligent tools such as iZotope RX 3.

What about audio coming from ‘controlled environments’?

In my opinion, the world is getting noisier and noisier. So even if you have good sound recordists on location to capture the audio, trying to get a truly quiet soundstage is quite a challenge and becoming next to impossible. Television studio floors on ‘light entertainment shows’ are incredibly noisy, for example. There are very often lights with motors in them, projectors, fans and other gear that introduces more acoustic noise. That means that the audio coming into the microphones is already substandard, even though there are good quality microphones on the set positioned by professionals. All of these things together mean that more and more of the audio we see in post-production is noisy, and we’ve got to deal with this. These are the kinds of challenges we see post professionals dealing with on a daily basis.

What are some standout features of the RX 3 audio restoration software?

First, it’s the Dialogue Denoiser, which operates in real-time. Until now, denoising was something that the software had to learn based on a specific noise after you assigned it a “noise profile.” Now, RX 3 reduces the background noise in real time, without adding any significant latency. The low latency aspect is key, because if you are working in television, you need to keep everything in sync. The Dialogue Denoiser is also incredibly easy to use.

What about the Dereverb module?

This is another key product feature, because very often you have situations where non-professionals are recording and maybe the microphone is further away or positioned differently than a professional would have had it. Or perhaps the recording was good, but just captured in an overly reverberant facility, such as a church. With RX 3, iZotope has made it incredibly easy to reduce or remove reverb altogether. You get the RX 3 to learn a bit of the audio with the reverb, and then RX 3 provides recommended settings that would be needed to remove it. This gives the user a tremendous starting point, making it all the more easier to achieve a great result. The Dereverb and the Dialogue Denoiser are the biggies for me, but there have been other improvements right across the board. iZotope has worked very hard at improving the GUI as well, and this helps tremendously with the overall user experience.

Why is ‘ease of use’ so important?

It comes down to the old adage ‘time is money’ — if it takes me three hours to clean up the audio, chances are the client won’t want to pay for it. If I can do this in ten minutes though, the client is delighted and everybody is happy. One of the problems we have in the industry is diminishing budgets and how much time people are willing to devote to a project. We are very often constrained in post production and have limited time to finish a program. So we have to make good decisions about what we can do in the time we have available. If there is a tool such as RX 3 that enable us to do a really good job very quickly, then our client is happy because they get a great finished product. And we get more work!

About Mike Thornton

Mike has worked in the broadcast audio industry for his entire working life, some 35 years. He has worked with Pro Tools since the mid 90s, growing up with it when it could record 4 tracks on a good day with a following wind! He has been recording, editing and mixing documentaries, comedy and drama for both radio and TV, as well as working the occasional music project. Adding to all that, Mike has provided 24/7 Pro Tools support for 15 years, as well as being a broadcast audio consultant & trainer and is deputy editor of Pro Tools Expert.

About iZotope RX 3

RX 3 is an industry-leading audio repair solution for audio engineers, post production professionals, broadcasters, podcasters, archivists, forensic specialists, videographers and more. Work up to six times faster than before thanks to processing enhancements and a redesigned user interface. Remove or reduce reverb, clean up dialogue on the fly, recall session details with the new RX Document format, and much more with the new RX 3.

For more information on RX 3 and RX 3 Advanced, please visit: http://www.izotope.com/rx3

About iZotope, Inc.

iZotope makes innovative products that inspire and enable people to be creative. Based in Cambridge, Massachusetts, iZotope has spent over a decade developing award-winning products and audio technologies for professionals and hobbyists alike. Used by millions of people in over 50 countries, iZotope products are a core component of GRAMMY-winning music studios, Oscar and Emmy-winning film and TV post production studios, and prominent radio studios, as well as basement and bedroom studios across the globe. Through a robust licensing program, iZotope also powers products made by industry partners such as Adobe, Avid, Microsoft, and Sony.

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135th Audio Engineering Society Convention to Feature First-Ever “Systems Sound Symposium” Sessions

— Sponsored by Systems Contractor News, the SCN Systems Sound Symposium offers a day of panel sessions that provide real-world experience and practical knowledge on the most pertinent AV business and technology trends of today —

— In its inaugural year, the SCN Systems Sound Symposium events will provide a comprehensive look at one of pro audio’s fastest growing sectors —

New York, NY, September 9, 2013 — The 135th Audio Engineering Society Convention (Thursday, October 17, through Sunday, October 20, 2013, at the Javits Center in New York City) this year will present the first comprehensive look at one of professional audio’s most robust market sectors. Sponsored by Systems Contractor News, the SCN Systems Sound Symposium, will bring together leaders in the business of installed AV, with an emphasis on how installed sound is expanding the professional audio industry. Running from 10.00 a.m. to 4.00 p.m. on Sunday, October 20, 2013, the SCN Systems Sound Symposium is a full day of panel sessions finely tuned to offer real-world experience and practical knowledge about the most pertinent AV business and technology trends of today. Four in-depth panel discussions will address the opportunities and issues affecting business growth and profitability in the near and long term. AV integrators, consultants and others in attendance will benefit from a program featuring relevant topics with compelling speakers that are changing the commercial audio business. The Systems Sound Symposium is open to all Exhibits-Plus badge-holders (free with registration in advance).

“The SCN Systems Sound Symposium will add a new dimension to the AES Show by more completely integrating what is an incredibly successful market sector further into the larger pro audio landscape,” explains Kirsten Nelson, Editor, Systems Contractor News. “From music clubs to restaurants to theaters and hotels and more, installed sound is part of the fabric of our day-to-day existence. It’s a massive market with a global reach, and one also intimately intertwined with the music industry, so it’s very appropriate that installed sound become a larger part of professional audio’s largest show – the AES Convention.”

The panel topic and presenter line-up for the SCN Systems Sound Symposium represents the many diverse aspects of installed sound. Topics include:

How Expertise in Intelligibility Measurement Can Build Your AV Integration Business, featuring Robert Badenoch of Shen Milsom & Wilke, among other notable speakers.

Big in NYC – How the Metro Area’s Premier AV Installations Influence the Industry, which will feature AV integrators, consultants and manufacturers in a discussion moderated by Felix Robinson of AVI-SPL, examining how top-level sound systems in clubs, performing arts venues, retail outlets, restaurants, stadiums, houses of worship, and boardrooms in the Big Apple represent the cutting-edge of systems implementation.

The Practicalities of Networked Audio in Permanent Installations, featuring presentations from Lee Minich, Lab X Technologies/AVnu Alliance; Kevin Gross, AVA Networks; Josh Evans, Lab.gruppen/Tannoy; and moderated by Karl Winkler, Lectrosonics.

Beyond Background Music – Designing Sonically Driven Spaces, Production Wireless Systems: Tips and Tricks from the Experts including Sam Berkow, SIA Acoustics; David Schwartz, Essential Communications; Ben Bausher, JaffeHolden Acoustics; and moderated by Josh Evans, Lab.gruppen/Tannoy.

For further detailed information on SCN Systems Sound Symposium presentations and programs and how they can broaden your horizons as an audio professional, visit http://www.aes.org/events/135/systems/. For further information on the 135th AES International Convention, or to Register for your Exhibits-Plus (free) or All-Access badge, please visit http://www.aes.org/events/135/.

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GUITAR CENTER AND SLATE MEDIA TECHNOLOGY ANNOUNCE THE NEW RAVEN MTi TOUCHSCREEN CONSOLE

The follow-up to the groundbreaking RAVEN MTX Production Console, the Slate RAVEN MTi is now available for preorder exclusively though Guitar Center, GC Pro, and Musician’s Friend

ANNOUNCEMENT HIGHLIGHTS

The first console of its kind, the RAVEN MTi features a 27-inch touchscreen that displays the mixing functions of digital audio workstation software, providing tactile control of mixing parameters and more.

At only $2,499 MAP in the USA, the RAVEN MTi is the new desktop centerpiece of any modern creative audio environment.

Available for preorder exclusively via Guitar Center retail stores, www.guitarcenter.com, GC Pro and www.musiciansfriend.com.

Los Angeles, CA, September 9, 2013 – Guitar Center, the world’s largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, announced today that the new RAVEN MTi touchscreen console from Slate Media Technology is available for preorder exclusively through Guitar Center, GC Pro and Musician’s Friend. Based on the company’s flagship RAVEN MTX Multi-Touch Production Console, the RAVEN MTi is an intuitive, streamlined console designed for any modern creative audio environment.

Steven Slate, CEO, Slate Media Technology, states, “In the modern recording studio, the multitrack recorder, mixer, FX rack, editor, and mix-down deck all sit inside of a computer screen. The RAVEN turns the computer screen into a world-class control surface, recreating a proven studio workflow that dramatically increases efficiency during the production process.”

The RAVEN MTi is cutting-edge hardware that integrates directly with the Digital Audio Workstation (DAW), allowing for instantaneous control of all of the user’s DAW parameters. The console facilitates quick navigation through any virtual production environment and adds many workflow-enhancing features through its user-customizable controls. Imagine turning your DAW mixer into a multitouch controller or editing your audio with a single touch… the RAVEN is capable of this and more! The MTi works with a variety of plugins, allowing you to control the parameters directly on the screen with your fingers. Because the MTi is a virtual control surface, its expandability is virtually limitless.

The RAVEN MTi sells for $2,499 in the USA and features a sleek 27-inch, six-touch multitouch display with Integrated-Direct-Touch DAW controller software. The RAVEN MTi currently supports AVID Pro Tools 10 and 11, and will soon offer compatibility with other major DAWs and video editors including Logic®, Cubase®/Nuendo®, Ableton® Live, Final Cut Pro®, and Adobe Premiere®. The MTi ships with Mac OSX compatibility – PC compatibility will be added in the near future with a simple software update.

The RAVEN MTi connects to a computer simply using one standard DVI cable and one USB 2.0 port. The MTi uses the RAVEN Protocol, which connects to the DAW via the industry-standard NeyFi protocol – no Ethernet or MIDI is required.

The RAVEN MTi’s display is high-definition at 1920×1080 pixels and is LED-backlit, which means it consumes very little power, produces little heat, and emits less electromagnetic interference than other displays. The display image is clear with wide viewing angles, and the brightness controls make it easy to set up for any studio environment.

For more information, please visit www.guitarcenter.com, www.gcpro.com, www.musiciansfriend.com and www.slateproaudio.com.

About Slate Media Technology
Based in Los Angeles, California, Slate Media Technology develops innovative, no-compromise products, for media creators. Slate is a pioneer of advanced digital technology that enhances workflow, efficiency and creativity.

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StrandVision Digital Signage Offers Free Digital Media Player Background Music Content

Limited time digital signage content offer valued at $750 celebrates StrandVision’s 10-year anniversary…

MENOMONIE, Wis. – Sept. 10, 2013 – As part of its 10-year anniversary of providing easy-to-use digital signage to customers around the world, and as a way to thank its customers for their electronic signage network business, StrandVision has announced that it is offering no charge digital signage background music to its existing and new customers. This one-time offer enables subscribers that sign up on or before December 31, 2013 to add the background music feature permanently at no charge – for as long as they keep their digital signage network active.

The offer, a $750 value, provides StrandVision Digital Signage subscribers with unlimited access to almost 70 different audio programming channels with more than 650 licensed music clips ranging from classical to country, children, sports, contemporary, rock and many, many more.

New customers can order the background music feature simply by entering the Promotion Code “TenYear” as they activate their subscription. Existing customers can contact StrandVision or log into their administrator console on StrandVision’s Content Management System (CMS) and input the code on the order processing screen to add the background music option. Once activated, the selected music channels will begin streaming to the digital media players on their StrandVision Digital Signage network within minutes.

“StrandVision’s success over the last ten years has been built by consistently offering our customers increasing value and ease of use,” said Mike Strand, StrandVision founder and CEO. “The electronic sign background music offer extends that value while thanking our existing and new customers for their digital signage business. This versatile background music option is theirs for the asking for the life of their subscription. No charges – no renewals – no hassle. All they have to do is sign up by December 31, 2013 to add digital signage background music content for as long as they subscribe to our electronic signage service.”

The music option requires that subscribers have audio capabilities on their digital signage displays. There are no other technical requirements since StrandVision streams the audio directly from its cloud servers over the Internet directly to the subscriber’s digital media player. The background music option is also extended to StrandVision’s Free Digital Signage Test Drive.

About StrandVision
StrandVision LLC, based in Menomonie, Wis., delivers low-cost, Web-based digital signage software through a patented Software as a Service (SaaS) approach that delivers content to subscribers’ flat screen televisions, as well as computer screens, websites and mobile devices. StrandVision’s service distributes text and graphics pages, video content and national and local weather and news. It is ideal for many large and small business marketing applications, including medical and dental offices (patient education); banks, retailers and industrial distributors (video merchandising); education (student communication, staff and visitor information); employee break rooms (employee communication of events and benefits); nonprofit and religious organizations (member and supporter communication).

StrandVision also offers PC-2-TV.net, a fully digital, high-definition (HD) video extender to connect a computer to a television over long distances for use with digital signage and many other applications. StrandVision Digital Signage services and PC-2-TV.net are available directly from StrandVision and through registered affiliates and system integrators. Additional information about StrandVision Digital Signage is available at StrandVision.com, 715-235-7446 or by email.

###

EDITORS – For further information:

Mike Strand
StrandVision
715-235-7446 X100
mjstrand@strandvision.com

Sandy McLaughlin
Soucy Communications Group
781-898-7305
smclaughlin@scg-pr.com

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DK-Technologies Unveils the Feature-Rich DK T7 Audio Meter

At IBC 2013 (8:E60) DK-Technologies will unveil the DK T7 – a high precision, multi touch interface Audio and Loudness meter that gives broadcasters more integral features and functionality than any other audio meter on the market.

Competitively priced at €3495 and USD5400, the DK T7 incorporates as standard every Audio and Loudness meter function currently offered by the award winning DK Meter range. These functions include Bargraphs, Moving Coil Emulation, DK-Technologies’ proprietary StarFish™ and JellyFish™ display technology, FFT spectrum analysis and, of course, industry compliant Loudness and Logging.

The new DK T7 also includes 3G SDI Picture Preview, as well as the ability to read and log against SMPTE time-code – a feature that has only recently been added to the DK Meter range.

Uffe Kjems, Product Marketing Director for DK-Technologies, says: “Engineers working in the broadcast and post production industries now have to cope with a complex set of formats, standards and documentation requirements. For this reason we felt it was vital to give them an easy to use Audio and Loudness meter that did the job it was bought for as soon as it came out of its box. The DK T7 is the most complete, high precision Audio and Loudness meter on the market today – and the most honest because it does not involve any hidden costs.”

The DK T7, which is on show at DK-Technologies’ IBC 2013 stand (Hall 8, Stand E.60) allows end-users to adapt to virtually any format including 3G SDI I/O. The unit also offers 8 AES/EBU input/output channels, 2ch Analogue input channels, headphone output and HDMI monitor output.

At just 20 x 135 x 180 mm (depth, height and width), the DK T7′s compact design allows it to be highly portable and easy to position, while its intuitive multi touch interface makes it very straightforward to use.

DK T7 is expected to ship in Q4 2013. For a demo and more information please visit DK-Technologies at IBC 2013 (8:E60) or visit www.dk-technologies.com.

-ends-

About DK-Technologies

DK-Technologies develops and produces audio meters, video sync and test signal generators, as well as video waveform monitors and colour analysers both for LCD and CRT monitors. Alongside its worldwide distributor network, DK-Technologies also operates branch offices in Denmark, Germany, UK and USA. www.dk-technologies.com

DATATON TAKES VISITORS ON A CARIBBEAN ISLAND RETREAT AT THE REEF HOTEL & RESORT

During those cold winter months, the people from Denmark and wider Scandinavia can escape to the warmer climes of the Western Caribbean at The Reef Hotel & Resort. The attraction located just meters away from the ferry terminal in Fredrikshavn, Denmark uses the latest audiovisual technology to immerse visitors, thanks to Swedish systems integration company Mediatec Solutions Sweden AB. Mediatec provided all audio, video, lighting and control including Dataton WATCHOUT™ multi-image display and presentation software. Content was designed and created by award-winning hospitality and exhibition designers, Stylt Trampoli AB.

Erik Nissen Johansen, creative director and founder at Stylt Trampoli AB created The Reef concept said: “The Reef is the former Stena Line ‘Badehotellet’. We have created a unique adventure for the whole family who are treated to sound, scents, lapping waves, music, a warm breeze, light effects and 32-degree temperatures all year round.”

Multi-image and display

“Dataton WATCHOUT manages content on two large projection displays positioned above the pool, inside the adventure park. Here tropical imagery is shown working alongside sound effects,” explained Jörgen Börling, manager at Mediatec.

In The Reef restaurant Mediatec has integrated a further nine screens with content synchronized and matched using Dataton WATCHOUT.

“The restaurant presentation provides a pre-dinner show that is connected to the story of The Reef with stunning storytelling content created by Stylt,” added Börling.

Lars Sandlund, chief operating officer at Dataton said: “The creative ways in which WATCHOUT is used never ceases to amaze us and we’re delighted that our technology is enjoyed by Scandinavians at The Reef.”

And the last word goes to Jörgen Börling who says: “The audiovisual system has been a big success for our client. What’s more, the hotel is just 3 hours from Göteborg!”

See Dataton and WATCHOUT Premium Partner Videmus at Stand 107, EAS 2013 from 18-20 September, Port de Versailles Convention Center, Paris.

THE BEAUTIFUL GAME: WATCHOUT ENGAGES AUDIENCES AT THE NATIONAL FOOTBALL MUSEUM

The National Football Museum in Manchester, UK reopened in July 2012 and exists to explain how and why football has become ‘the people’s game’, a key part of England’s heritage and way of life. Since its opening and vital to how the museum engages in storytelling, expert systems integrator D J Willrich (DJW) has deployed Dataton WATCHOUT™ multi-image display and presentation software to manage a variety of content across LCD displays in the Milestones gallery and in ‘Our Beautiful Game’, a 15.9 meter panoramic and immersive theatre. Mirage Associates, Dataton Premium Partner, UK and Ireland provided project support to DJW during the installation phases.

DJW was contracted to design, integrate, commission and programme the audio visual system, including full lighting design, as well as all of the exhibition electrical and audio visual cabling. Centre Screen Productions created all multimedia content for the project.

In explaining the client brief for multi-image display, David Willrich at DJW says: “The National Football museum wanted a fully interactive experience to give visitors a feel for what it’s like to be one of the superstars of football – from the pressure of scoring a penalty to the exhilaration of lifting the winners’ cup.”

WATCHOUT is used in the Milestones galleries showing football milestones on various LCD screens and which is buzzing with light and sound.

“Our Beautiful Game”, an immersive film capturing one month in the life of English football,” says Paul Kucharski, director at Centre Screen Productions. Here, WATCHOUT is used to map and edge blend content and projected images in a special theatre with a 15.9 metre curved screen showing the diversity of football.

“In these areas, WATCHOUT enables the film to be blended across a wide screen and helps the film portray the beautiful game in a powerful and striking way,” adds David Willrich.

Lars Sandlund, chief operating officer at Dataton adds: “Our technology has once again been deployed by DJW to engage and immerse audiences alongside a world-class home for the greatest collection of football memorabilia ever assembled.”

The National Football Museum was shortlisted for the Consumer Installation and AV/IT Project of the Year categories in the 15th AV Awards 2013 programme.

See Dataton and WATCHOUT Premium Partner Videmus 
at Stand 107, EAS 2013 from 18-20 September, Port de Versailles Convention Center, Paris

See Dataton at PLASA London at stand Q6 from 6-9 October 2013, ExCel London

VIEW THE STORY AND PRESS IMAGES ONLINE.

WATCHOUT AND PICKUP ENGAGE VISITORS AT ALLISON CUSTOMER EXPERIENCE CENTER

The multi-million dollar Allison Customer Experience (ACE) Center and Demonstration & Drive track in Hungary looked no further than D J Willrich (DJW) to install a multi-screen audiovisual spectacular that uses Dataton WATCHOUT™ multi-image display and presentation software to inform, engage and enthral VIP customers at ACE. As the presentation audio runs in English language, Dataton PICKUP™ audio guides are integrated with WATCHOUT offering VIPs a selection of eleven additional foreign languages or for VIPs wearing hearing aids. Mirage Associates, Dataton Premium Partner, UK & Ireland supported the DJW during the project installation phases.

VIP customers entering into the experience are provided with a background on the history of Allison Transmission. After the presentation, VIP customers then test drive a number of trucks on various courses including road and off road which are fitted with Allison Transmissions.

“WATCHOUT is used in the pre-show, main show and post-show areas and manages content and CGI sequences across multiple displays and screen sizes,” said David Willrich, Director, DJW.

“We selected PICKUP audio guides to run in sync with WATCHOUT for visitors who don’t speak English. VIPs can select from another eleven languages or use the system if they wear hearing aids using the ‘T’ function,” added David Willrich at DJW.

The pre-show film uses sophisticated post-production techniques to magically bring the company founder, James Allison, to life from a photograph of the 1909 Indianapolis Motor Speedway. He introduces visitors to the history of the company before they enter the main theatre show.

“The exciting multi-screen immersive theatre show utilizes a combination of both specially commissioned CGI sequences and live action footage filmed on location to demonstrate the benefits of using an Allison Transmission. The whole experience is further enhanced with a full 5.1 surround sound audio mix,” explains Paul Kucharski, director at Centre Screen Productions, responsible for all multimedia content and creation.

Lars Sandlund, chief operating officer at Dataton says: “ACE is a terrific example of how our WATCHOUT and PICKUP technology can be integrated and deployed to engage and immerse audiences.”

DJW’s work at The Allison Customer Experience Center was shortlisted for the Business Installation of the Year in the 15th AV Awards 2013 programme.

See Dataton and WATCHOUT Premium Partner Videmus 
at Stand 107, EAS 2013 from 18-20 September, Port de Versailles Convention Center, Paris

See Dataton at PLASA London at stand Q6 from 6-9 October 2013, ExCel London

VIEW THE FULL STORY AND PRESS IMAGES ONLINE.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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