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A virtual press conference from Sound & Video Contractor

Symetrix Announces Rep Award Winners: The Farm • CS&A • Native Media

SEATTLE, WASHINGTON – DECEMBER 2013: Closing another record year, Symetrix, DSP solution specialists, announces its annual U.S. regional sales representative award winners. Based in Roseville, California and having represented Symetrix for 25 years, The Farm AV earned Rep of the Year, while on the opposite coast venerable Cardone, Solomon, & Associates (CSA) earned Highest Sales Growth. The recently launched, Texas-based Native Media successfully leveraged owner Michael Austin’s decades of industry experience to earn the Symetrix Outstanding Sales Achievement Award.

“All of our representatives have done very well for us and our new products this year, and we thank each of them for their hard work on behalf of Symetrix,” said Dane Butcher, Symetrix Chairman. “The Farm, CS&A, and Native Media stood out in a very crowded field and earned this special recognition. With the introduction of Radius AEC to round out our advanced SymNet Edge and Radius 12×8 open architecture Dante scalable DSP solutions, we enjoyed significant growth this past year and look forward to continued growth in 2014. We couldn’t do it without our nationwide group of experienced independent sales reps.”

“Symetrix has created a real cultural connection with the customer. And by the ‘customer’ I mean the integrator,” explained John Hood, principal of The Farm. “Our firm’s loyalty to Symetrix begins with [Symetrix founder] Dane Butcher and his ongoing commitment to keeping Symetrix at the leading edge of the industry. Symetrix has been our rock. The management at Symetrix understands the independent rep model, and it shows in Symetrix’ continuing success.”

“All of us at Cardone, Solomon, & Associates are proud to be recognized by Symetrix for our achievement,” said John Cardone, co-owner of the firm. “We have been very happy with the way Symetrix has been bringing new products to market. They understand and listen to our customer’s needs, and that is what ultimately drives sales.” Michael Austin agreed, adding: “‘Flattered’ would be the only word to describe the feelings here at Native Media, LLC on winning the Symetrix Outstanding Sales Achievement award! Symetrix has evolved over the years into one of the leaders in the DSP world by producing the most complete line of forward-thinking products available. Native Media strives to be a ‘new style’ rep firm; one that works to provide the best in support and service. Symetrix really steps up and gives us the tools to meet those goals.”

Concluded Craig Richardson, Symetrix VP of Global Sales, “Our independent reps are an integral part of the Symetrix success story and I’m very pleased to recognize these three groups for their outstanding sales achievements.”

ABOUT SYMETRIX Symetrix is dedicated to making life sound better. As a world leader in the development and manufacturing of digital audio signal processing (DSP) systems and accessories, Symetrix provides best in class audio management solutions to businesses, schools, non-profits and government organizations.

For more information on Symetrix products visit www.symetrix.co

(pictured above) John Hood, principal of The Farm – recipient of Symetrix’ Rep of the Year Award.

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