A virtual press conference from Sound & Video Contractor

Archive for January 7th, 2014

ASUS and Waves Audio Announce Strategic Relationship to Provide a Premium Sound Experience to Users Worldwide

— Waves MaxxAudio® Master technology brings superior audio performance to complete range of ASUS SonicMaster products —

INTERNATIONAL CES, LAS VEGAS, NV, January 7, 2014 — ASUS, a leading enterprise in the new digital era, together with Waves, a leading provider of audio DSP for the professional and consumer markets, and recipient of a Technical GRAMMY® award, have recently announced an expanded relationship which will bring a new level of premium sound quality to ASUS’s consumer electronic product line. This agreement will incorporate Waves MaxxAudio® Master processing into all ASUS products that feature ASUS SonicMaster technology.

As the driving engine of ASUS SonicMaster, MaxxAudio Master processing, with its superior performance characteristics, will enhance the clarity and depth of the user’s listening experience, whether enjoying a game, multimedia selection of music and movies, or for online communication purposes.

“Ongoing developments in multimedia and entertainment applications increasingly push the capabilities of our devices,” said Henry Huang, Director of ASUS Golden Ears Team. “We are certain that this strategic implementation of Waves’ embedded technologies will provide a new level of satisfaction to the ASUS user experience.”

“ASUS is well known for groundbreaking products, their innovative designs deserve innovative audio technology to match, stated Tomer Elbaz, Executive Vice President, Waves Consumer Division. “ASUS Golden Ears Team makes an exceptional use of MaxxAudio professional sound technologies to create a unique, premium audio experience. Thanks to this winning combination, ASUS users, whether working with a mobile device or a high-end workstation, can expect best in class sound quality.”

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Iconyx Brings a New Chapter to Historic Manhattan Church

New York, NY – January, 2014… The brick and brownstone building that is home to New York’s Seventh Day Adventist Church has stood on this tree-lined street in Greenwich Village since 1882. Today, this 1,000-seat historic landmark retains much of its original architecture and interior design, including grand Tiffany style stained-glass windows, smoothly aged, dark wooden pews, and high, vaulted ceilings. A magnificent organ rises high above the stage, and a balcony partially extends over the large, open auditorium.

Like many of the era’s grand old churches, the acoustics can be magnificent for organ and choir, but the sermons were battling the architecture’s myriad reflective surfaces. Areas under and in the balcony suffered from particularly poor intelligibility, and coverage was inconsistent throughout the room. The

steep rake of the pew seating, covering almost one vertical story from the entry doors to the stage, only exacerbated the problem. The Church’s previous portable system did little to improve intelligibility, and even less for aesthetics.

“The Renkus-Heinz Iconyx was really the best choice for this room,” explains Geraldo Watson, President and CEO of BUSA AV Technology & Construction in Brooklyn, NY, the system contractor. A pair of Renkus-Heinz IC24-R-II digitally steerable column arrays are mounted left and right of the stage. “It’s a bit of a challenging room because of the shape, and all the reflective surfaces.”

“Two IC-24 columns cover the whole room. We didn’t need any fills or additional speakers,” says Richard Trombitas of Northport, NY-based Cardone, Solomon & Associates. “In addition to providing consistent coverage in the primary seating areas, Iconyx enabled us to selectively steer the sound into the areas where it was needed, while minimizing reflections from the walls and windows. With the IC-24s we were able to create a nice, narrow beam to cover the balcony and another to cover the area below it. This approach provided a comprehensive solution for this customer, utilizing only two boxes.”

Not surprisingly, aesthetics were an important consideration in this landmark building. The low profile design of the Iconyx meant they could be mounted flat against two large wooden columns, painted to match the décor, and blend almost invisibly with the architecture.

The stage area is equipped with four Renkus-Heinz TRX82/12  dual eight inch 120 X 60 degree loudspeakers for monitoring,  powered by a single Powersoft M50 amplifier. “The TRX82 is a great option for stage monitors,” says Trombitas. “Its low profile, controlled mid-bass directivity and 120 X 60 degree pattern are optimal for this, as well as many other HOW and performing arts applications”

Watson reports the Church staff and congregation have been exceptionally pleased. “When they heard the sound coming from the new system, they were amazed at the clarity. They just love it.”

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Headquartered in Foothill Ranch, California, Renkus-Heinz, Inc. is the worldwide leader in the design and manufacture of audio operations networks, digitally steerable arrays, powered and non-powered loudspeakers, system specific electronics and fully integrated Reference Point Array systems.

Columbus Consolidated Government TV Builds New Control Room around Broadcast Pix

Billerica, Massachusetts – When Georgia’s Columbus Consolidated Government opened its new City Service Center in June, it helped address parking issues for citizens and more than doubled the capacity of the council chambers. For Columbus Consolidated Government TV, its local government channel, relocation to the new building meant a chance to upgrade equipment that had not changed in more than a decade. The new control room is anchored by a Broadcast Pix™ Granite™ 2000 integrated production system.

Located on the second floor, the control room is positioned between the council chambers and CCG-TV studio, with large observation windows in both connecting walls. With three wired drops in different areas of the City Service Center, as well as one at a new aquatic center across the street, the station can connect a camera, have it feed into the Granite, and go live with a press conference very quickly.

CCG-TV had been using an aging NewTek system, but Michael King, CCG-TV station manager, was ready for a change. “When I had the opportunity to upgrade, I immediately knew I was going to get a Broadcast Pix switcher,” he said. “We were behind the times, so we decided to update what we had. Broadcast Pix is the main catalyst behind everything that’s going on.”

The new studio includes two talk show sets, which are used for a variety of programs. CCG-TV produces about 14 shows a month, in addition to coverage of four weekly council meetings, committee meetings, press conferences, educational videos, and community event coverage. King has one part-time and one full-time employee, but sometimes borrows staff members from other departments to help produce programming. The station has multiple field cameras, two dedicated studio cameras, and two edit suites, plus an additional edit station in the control room.

To avoid bandwidth issues, CCG-TV has its own wireless network, and can use iPixPanel, Broadcast Pix’s iPad-based virtual control panel, to switch a show from anywhere in the building. “That is another good feature that we have with the Broadcast Pix,” King added.

During meetings, four new Panasonic HD PTZ cameras provide coverage of 10 council members, as well as other city officials and the public. King said the Granite is used to control all the cameras during a meeting, and camera presets are used frequently to simplify production.

CCG-TV uses many of Granite’s built-in workflow tools, including Inscriber CG and Fluent-View, its customizable multi-view. With Fluent Watch-Folders, each show has its own folder for clips, graphics, and other interstitials. “You don’t have to shuffle through a lot of stuff you don’t need,” King explained. “We do nine different programs. It keeps everything simple.”

About Broadcast Pix The leader in live video production systems with end-to-end integration, Broadcast Pix was founded in 2002 and has customers in more than 110 countries. Its Video Control Centers™ combine an integrated switcher, clip server, CG, and external control software with patented control panels, unique touch-screens, and exceptional displays. Systems range from compact systems controlled by touch-screen or voice automation to large sophisticated control panels. Customers include leading broadcast, streaming, sports, corporate, education, religious, and government studios. Learn more at www.broadcastpix.com.

Broadcast Pix and Granite are trademarks of Broadcast Pix, Inc. Patented. Made in USA.

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Pro Control Now Shipping Pro.rfz Wireless Range Extender for ProLink.z/Pro24.z Systems

Cost-Saving Device Provides Convenient, Reliable Extension of 2.4-GHz ZigBee(R) Network

SHAKOPEE, Minn. — Jan. 6, 2014 — Pro Control, a division of Remote Technologies Incorporated (RTI), announced today that its new Pro.rfz wireless range extender is now shipping. The device makes it simple and cost effective to extend the ProLink.z processor’s 2.4-GHz ZigBee(R) wireless network to additional areas of a home or commercial facility, providing users with powerful two-way control and feedback — including song metadata, volume levels, current temperature, and more — via the sleek Pro24.z remote.

“For larger homes, sports bars, nightclubs, and more, the Pro.rfz range extender dramatically lowers overall system costs,” said Mike Everett, general manager at Pro Control. “By extending the wireless range of the ProLink.z’s internal 2.4-GHz ZigBee antenna, the device allows installers to provide their customers with the convenience of two-way control and feedback over a greater area, without the expense of purchasing additional processors.”

Featuring a durable plastic enclosure, the Pro.rfz can be located up to 70 feet away from the ProLink.z processor. For increased reliability, multiple modules can be utilized within a single system to create a wireless 2.4-GHz ZigBee RF network, which instantly adapts to changes or problems within the communication path for greater accuracy. For installers, the range extender is easily configured via the Pro Control Studio software and a micro USB cable. Providing a clean and simple installation, the Pro.rfz features a detachable wall bracket and can be powered from any electrical outlet.

The Pro.rfz will be on display for the first time in Pro Control’s stand 5-R78 at ISE 2014. More information about the Pro.rfz and other Pro Control solutions is available at www.procontrol.com.

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About Pro Control
Created by Remote Technologies Inc. (RTI), Pro Control is a new remote control brand designed to meet the needs of electronic systems professionals. The product line includes handheld remote controls, control processors, and advanced software for programming and integration. The stunningly elegant handheld remotes have color touch-screen displays and are completely customizable. They can act as stand-alone remotes or sync with control processors using IR, ZigBee(R), or RF communication. The control processors provide rock-solid reliability along with advanced features such as control and feedback from iPad(R) and iPhone(R) devices, A/V receivers, internet radio, lighting systems, security, and HVAC systems. Fast, automated PC programming and cost-effective price points make Pro Control products the perfect solution for conference rooms, theaters, media rooms, and multiroom integration. Additional information on Pro Control and its innovative control solutions is available at www.procontrol.com.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

Follow us on Twitter: http://twitter.com/Pro_Control

Photo Link: www.ingearpr.com/ProControl/ProControl-Pro_rfz.jpg

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CERWIN-VEGA! INTRODUCES SL SERIES AT CES 2014

New Home Speaker System Features Company’s Legendary Power and Sound Quality at an Affordable Price

LAS VEGAS, JANUARY 7, 2014 — Cerwin-Vega!, a Gibson Brand, is pleased to announce the launch of its new SL Series Home Audio System at CES 2014 (Gibson Tent, CP1/Central Plaza). With a choice of six speakers and one subwoofer, the SL Series can be customized to fit any home, office, dorm room or other personal listening environment, to meet a variety of budgets. Options include five-inch bookshelf/satellite and four-way central speakers: one single, one two-way and two three-way standing tower speakers and a 10-inch subwoofer.

Featuring custom high-frequency, soft-dome tweeters for natural sound, high clarity and low distortion, each speaker in the SL Series also has a bass reflex design with tune porting to achieve the iconic Cerwin-Vega! tight and punchy bass response. Available in 10- and 12-inch models, the speakers include large woofer motors that result in maximum excursion for superior low-end definition, and a woofer trim ring that reduces edge diffraction. The floor standing cabinets also feature dual woofer power for extended low-end.

“The new SL Series offers customers Cerwin Vega!’s legendary power, combined with excellent sound quality at an affordable price,” says Gus Jursch, Director of Operations for Gibson Pro Audio. “Depending on a user’s requirements, they’ll want a speaker system that not only fulfills their audio preferences, but does so in one seamless setup. With the SL Series, they can customize their perfect system, one that is ideal for their listening style. Additionally, the contemporary black finish of the SL Series complements any decor, while the modern grille front can be removed to reveal the signature red Cerwin-Vega! woofer, giving the system an extra pop of color.”

In addition to the standard options, the SL-5M Bookshelf/Satellite Speaker offers an advanced computer modeled waveguide that ensures accurate high-frequency coverage and superb imaging from the relatively small, five-inch speaker design. Like the SL Series speakers, the SL-10S Power Subwoofer has a trim ring to reduce diffraction and large woofer motor for maximum excursion and low-end definition. Additionally, it features a high-power built-in amplifier to drive the 10-inch subwoofer to a superior performance level while keeping the size of the unit small.

All SL Series options are built with an internal bracing system for increased cabinet strength to reduce unwanted resonance noise and five-way binding posts for simple and reliable setup. The eight-ohm impedance makes the SL Series compatible with most amplifiers and receivers.

About Cerwin-Vega!
Cerwin-Vega!, part of the Gibson Pro Audio division, is a leader in the design, manufacture, and distribution of loudspeakers for the home and professional audio markets. Designed in the pursuit of dynamic, accurate sound reproduction since 1954, Cerwin-Vega! products are distributed throughout the world via a network of distributors and dealers in more than 75 countries. For additional information on all Cerwin-Vega! products, please visit us online at www.cerwin-vega.com.

About Gibson Brands
Gibson Brands Inc. is known worldwide for producing classic models in every major style of fretted instrument, including acoustic and electric guitars, mandolins, and banjos. The Gibson Les Paul Guitar is the bestselling guitar of all time and is a tribute to the late, famed musician of the same name. Collectively, the Gibson Robot Guitar, Gibson Dark Fire, Gibson Dusk Tiger and the Gibson Firebird X represent the biggest advances in electric guitar design in more than 75 years. Through the Gibson Foundation, Gibson Guitar Corp. has become equally known for its philanthropic efforts on behalf of music, education, health, and human services. Founded in 1894 in Kalamazoo, MI, and headquartered in Nashville, TN, since 1984, Gibson Brands Inc’s family of brands includes Epiphone, Dobro, Kramer, Steinberger, Tobias, Echoplex, Electar, Flatiron, Slingerland, Valley Arts, Maestro, Oberheim, Baldwin, Sunshine Piano, Take Anywhere Technology, J&C Fischer, Chickering, Hamilton, Wurlitzer, Cakewalk and Gibson Pro Audio. Visit Gibson’s website at www.gibson.com. Follow Gibson Guitar at www.twitter.com/gibsonguitar and www.facebook.com/gibsonguitar.

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Extron XTP DTP 24 Twisted Pair Cable Receives HDBaseT Recommendation

Extron Electronics is pleased to announce that Extron XTP DTP 24 Shielded Twisted Pair Cable has been independently tested in an HDBaseT™ Alliance Recognized Testing Facility and verified to exceed performance requirements for recommendation by the Alliance. The HDBaseT Alliance’s Cable Recommendation Program helps AV installers to select cables that are engineered for optimum signal transmission within a twisted pair infrastructure. Extron XTP DTP 24 cable is specifically engineered to improve performance and signal path reliability with Extron XTP Systems, DTP Systems, and HDBaseT applications. The cable is available in both Plenum and Non-Plenum versions, and is certified to 475 MHz bandwidth at distances up to 330 feet (100 meters).

“When Extron got into the AV cable business many years ago, we quickly determined that off-the-shelf bulk cable didn’t meet our standards for performance, reliability, and durability, so we design all of our cables in-house,” says Casey Hall, Vice President of Sales and Marketing for Extron. “XTP DTP 24 cable is engineered specifically for digital video applications to provide integrators with absolute confidence in signal integrity throughout the largest distribution systems. While primarily intended for use with Extron XTP Systems and DTP Series products, the XTP DTP 24 cable can be used in any HDBaseT application for an additional measure of performance and reliability.”

Extron XTP DTP 24 cable is performance-optimized, 24 AWG shielded twisted pair cable specifically engineered to Extron’s exacting standards of performance. The cable utilizes an SF/UTP Shielded Foil/Unshielded Twisted Pair design for superior performance in digital video and audio distribution system applications and features 24 AWG solid copper conductors within overall braid and foil shields. Both Non-Plenum and Plenum-rated versions are available in spools of 1,000 feet (305 meters). To ensure end-to-end cable infrastructure performance, a line of matching shielded RJ-45 plugs, punch down jacks, and couplers is also available.

Visit our Web site at www.extron.com for more information.

NO (SOUND) LEAKS FOR B.A.’S FLOATING MADERO WALK EVENTOS

Auditory ‘Isolationists’ WSDG Devise Aesthetic Acoustics For Dockside Venue

BUENOS AIRES: How do you create an innovative venue capable of hosting three separate events simultaneously and, manage to keep the sound of these celebrations from encroaching on each other? For leading Buenos Aires-based real estate developer Vizora, and architectural firm Bodas Miani Anger & Associates, the solution was clear, call in the Walters-Storyk Design Group.

Immediately establishing itself as a Buenos Aires architectural icon, Madero Walk Eventos is a 96,875 sq. ft. multi-purpose event destination berthed at #1 Puerto Madero Dock on B.A.’s trendy waterfront. Designed to host private parties, weddings and a variety of corporate and social events, the luxurious setting features over 16,460 sq. ft. of ‘party’ space, including two outdoor terraces with breathtaking harbor and city skyline views

Two years in the making, Madero Walk is Latin America’s first floating ballroom. Representing a $4 million + investment, the venue is designed for small, medium and large-scale gatherings. Providing discrete auditory isolation for events seating as many as 450 attendees, or up to 600 party guests, required expert acoustic design. Drawing from a 40+year track record of resolving sound-related architectural issues, WSDG designer/ acousticians devised solutions to construct Madero Walk with absolute aural integrity.

Engaging electroacoustical simulations, sophisticated auralization techniques and predictive programs such as: CattAcoustic ABEC 2 & 3 Insul, Winflag, and Bastian, WSDG developed a series of efficient, cost-effective and aesthetically striking recommendations. With panoramic 40’ high walls capped by a “floating” ceiling, the penthouse ballroom posed the most dramatic acoustic challenges. WSDG Partner/Project Manager Sergio Molho reports that the rooms’ expansive glass walls were constructed of two layers of glass. A 4 mm. layer was flush mounted against a 6 mm. layer, separated by a 12 mm. air lock and sealed by a second layer of 12mm thick glass. The resulting walls are capable of containing rock concert-level audio up to 130 dBs´. In addition to providing superior acoustics for the room, Molho explains, the glass’s thermal properties contribute significantly to the efficiency of the HVAC system, for which WSDG also stipulated barrier screens for compressor sound suppression.

Absorptive acoustical wall, and ceiling treatments and recording studio-quality interior wall construction, enable Madero Walk to fully isolate each of its three contiguous event sites. “To further expand the venues’ flexibility, customized, moveable partition panels were installed in the main ballroom to divide it into three smaller, audibly unobtrusive party rooms,” Molho adds.

“Having contributed to the acoustic integrity of projects ranging from Jazz At Lincoln Center (where the Allen Room is distinguished by a 50’ x 90’ glass wall,) to NYC’s acclaimed Le Poisson Rouge and 54 Below night clubs, we are well versed in projects of this nature. Thanks to its unique concept and captivating location, Madero Walk Eventos has quickly established itself as a compelling addition to the Buenos Aires party and special event scene,” Molho concludes.

Photos:

1 Madero Walk Eventos (night)
2 Madero Walk Eventos Main Entrance
3. Madero Walk Eventos Event Hall

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Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969’s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Miami, Buenos Aires,Belo Horizonte, Basel, Beijing, Barcelona, Mexico City and Mumbai.

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Sound Devices PIX 260i Production Video Recorders Get in Sync with Latest Firmware Update

Advanced Metadata Editing Functionality Also Available

REEDSBURG, WI, JANUARY 7, 2014 — Sound Devices, specialists in portable audio and video products for field production, announces its latest firmware update, Version 1.50, for its PIX 260i Production Video Recorder. PIX 260i recorders seamlessly replace tape-based video decks in production and post-production environments, while also offering 32 tracks of audio recording and playback. The latest firmware, which is available as a free download to all PIX 260i users, further streamlines production workflows with several powerful upgrades.

For applications with multiple, grouped units, version 1.50 allows for frame-synchronized control for record, play, stop and pause functions. It also offers several advanced metadata editing enhancements, including the ability to edit scene, take, note, track name and circle metadata for the current take, next take or previous takes—even while recording. Metadata edits now apply to all drives selected for recording. Scene/take edits update the embedded bEXT /iXML metadata and the file name when the File Name Format is set to “Reel-Scene-Take” or “Scene-Take.” The recorders audio-only mode offers an additional audio-specific LCD view, which includes metering, file name, scene/take, timecode, ABS time, track names, sample rate, bit-depth and drive remaining time.

In addition, Version 1.50 features an updated method for preventing file corruption in the event of power loss during recording. It also introduces record and playback of SDI Source ID (SID) metadata. With the latest firmware, File OSD Field now shows Poly versus Mono WAV, and several keyboard shortcuts are now available for transport controls in PIXNET.

The PIX 260i supplies all the features and tools needed by production companies looking to migrate to file-based recording and playback environments. It records QuickTime video files in either Apple ProRes or Avid DNxHD formats and sound-only files in either monophonic or polyphonic WAV format. Video files recorded with Apple ProRes or Avid DNxHD are ready for editing directly from the recorder in common editing environments, such as Avid, Final Cut Pro and Adobe Premiere, eliminating time-consuming transferring and transcoding. For color-critical applications, the PIX 260i supports Apple ProRes 4444 through its 12-bit, 4:4:4 3G-SDI I/O. Users can also play out files from the PIX 260i for real-time applications.

Continuing the company’s heritage in production sound, Sound Devices has infused the PIX 260i with 32-track audio recording and playback capabilities. In addition to 16 channels of embedded SDI audio and eight channels of HDMI audio, the PIX 260i also accepts eight channels of line-level analog I/O and eight channels of AES digital audio. Using Audinate’s Dante audio-over-Ethernet protocol, the PIX 260i can accept and transmit up to 32 channels of audio over Ethernet.

Files are recorded either simultaneously or sequentially on up to four separate drives, two front-panel PIX-CADDY slots and two rear-panel eSATAp connections. This redundancy in local, removable storage devices, coupled with standard Ethernet-based file transfer features further streamline the production workflow. Recording to multiple drives offers immediate file backup, eliminating time-consuming post-record copying. Gigabit Ethernet network ports enable remote access to recorded files and the ability to transfer files quickly into a post-production environment. In addition, the PIX-CADDY CF allows the PIX 260i to record polyphonic WAV files directly to removable CompactFlash cards (audio poly mode only).

Another key feature of the PIX 260i is that it can be controlled from browser-capable computers and tablets. When connected to a data network, transport controls and setup menu controls are available on PIXNET, which offers control of one or multiple PIX 260i recorders. Multiple units can be grouped for simultaneous control.

Existing PIX 260i users can download version 1.50 by visiting http://www.sounddevices.com/download/pix260i-firmware/.

Sound Devices, LLC designs and manufactures portable audio mixers, digital audio recorders, and digital video recorders and related equipment for feature film, episodic television, documentary, news-gathering, and acoustical test and measurement applications. Founded in 1998, the company designs and manufactures from their Reedsburg, Wisconsin headquarters with additional offices in Madison, WI and Highland Park, IL. For more information, visit the Sound Devices website, www.sounddevices.com.

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HPA Tech Retreat Celebrates 20 Years of Inquiry and Illumination

Industry Thought Leaders and Technology Mavens Head Back to Palm Springs for Thoughtful Exploration of an Industry in Transition

(Los Angeles, CA) For the past twenty years, the Hollywood Post Alliance(r) (HPA) Tech Retreat(r) has gathered a veritable who’s who in engineering, technology, creativity, and strategic business together for a structured yet informal meeting of the minds; where top industry leaders engaged in all aspects of production, distribution, post production, film, television, web and related endeavors, gather in an environment conducive to the exchange of knowledge and information. This year’s 20th Anniversary confab promises all of that and more from February 17-21, 2014 at the Hyatt Regency in Indian Wells near Palm Springs, CA.

The Tech Retreat offers attendees the chance to explore the opportunities and the complexities facing an industry in transition, and to investigate new solutions and technologies that impact its many constituents.

The HPA Tech Retreat offers lively conference sessions, networking events and technology demonstrations to an engaged audience of participants and panelists that hail from a pool of the top technical, creative, business and hands-on experts. Topics will take the Tech Retreat audience from the nitty gritty to the very precipice.

For a full schedule, visit http://bit.ly/1cwt7B2. On Monday, February 17th, the event opens for early registration and a pre-Retreat course titled Physics, Psychophysics, and Vision for Advanced Motion Imaging from Charles Poynton and John Watkinson. Tuesday launches the HPA Tech Retreat, with the HPA Supersession: The New Normal is Anything But, focusing on the impact of new distribution platforms in production and post. Wednesday through Friday mornings feature breakfast roundtables where any industry relevant topic goes. The HPA Demo Room opens on Tuesday with demos and cocktails and is a hotbed of new products and technologies that feature curated and expert-demos which illustrate the latest developments. Wednesday focuses on the consumer experience and impact, and Thursday production and post. The Tech Retreat concludes Friday morning, with highlights and an emphasis on engineering. The entire event features many opportunities for one-on-one discussion with industry innovators, technology experts, business executives and other top professionals.

Mark Schubin, Multiple-Emmy-award-winning SMPTE Fellow has been working in television since 1967, writing about it since 1972, and chairing the HPA Tech Retreat program since 1997, commented on the engaging presentations set for next month. “We are dealing with fundamental changes in the very nature of our industry, from changing methodologies – broadcast, cable, DVD, DVR, for example- to the previously unthinkable, such as giving fans in a stadium access to their own instant replays, letting social media shape programming, and all of those things that lay beyond. This is a challenging but expansive time. For example, at the Tech Retreat, we’ll feature a presentation that may appear to be purely tech-focused and narrow (i.e., new display connections) but it will show how the consumer technology is powerfully driving the professional world. As always, we’ll be digging into important topics that are thought provoking, but are also important in terms of our businesses and careers, including two of the most critical issues in our industry: the change from video-specific technology to commodity information technology, and the question of what comes next on the screen, and what delivers the biggest bang for the buck?” Schubin notes, “Maybe it’s something a lot simpler than “4K.” He concludes, “And, we’re spending a day with a provocative dive into one of the most important topics there is – color.”

Leon Silverman President of the HPA noted, “This year is a significant milestone for the HPA Tech Retreat as we look back over the incredible effect that technology has had on our industry over the past 20 years. As the world of film and television became increasingly impacted by computer and digital technologies, the HPA Tech Retreat served as an important common ground for our industry to experience and drive transformative change together. Now more than ever, the Tech Retreat serves as an important bridge between so many of the rapidly changing aspects of our industry. As I do every year, I look forward to spending time with the most interesting people I know, and ones I hope to know, at the HPA Tech Retreat.”

Early bird registration pricing will end on January 10 and the Tech Retreat demo room still has a few remaining spaces left. For full information and registration visit www.hpaonline.com or call the HPA office at (213) 614-0860 or email Eileen Kramer – ekramer@hpaonline.com.

About the HPA Tech Retreat(r)
The HPA Tech Retreat(r) is an informal gathering, in the Palm Springs area, of the top industry engineering, technical, and creative talent, as well as strategic business leaders focused on technology, from all aspects of digital cinema, post-production, film, television, video, broadcast, and related technology areas, for the exchange of information.

The HPA Tech Retreat(r) will be presented with generous support from Foundation Members: Avid, Company 3, Deluxe, Dolby, EFILM, Encore; Gold Sponsor: Rohde & Schwarz and Brand Sponsor: Cloud Sigma.

About the Hollywood Post Alliance(r)
Hollywood Post Alliance (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.

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Media Contact:
Chris Purse, 818.303.8088
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

Soundsphere® acquired by MSE Audio®

Overland Park, Kansas – MSE Audio, parent company of SoundTube Entertainment, has acquired Soundsphere, a Connecticut-based manufacturer of omnidirectional speakers and speaker systems.

Founded in 1976, Soundsphere is best known for its ceiling-mounted, globe-shaped omnidirectional speakers. These speakers produce a wide, diffuse sound field and are installed in a broad variety of applications including offices, government facilities, warehouses and shopping centers. A wide range of on-ceiling speakers are available along with flush-mount speakers, in-ceiling speakers and speaker systems. All Soundsphere products are made in the USA.

“This acquisition broadens MSE’s commercial speaker solutions, and provides a nice complement to the products offered by SoundTube and MSE’s other lines,” said Duke Ducoff, MSE Audio VP of Sales. “We plan to capitalize on the synergies with these other lines to increase visibility, sales and profitability for Soundsphere.”

The acquisition is effective immediately; former Soundsphere owner Peter Hamilton will remain on-board as a consultant.
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About MSE Audio
MSE Audio companies represent the pinnacle of loudspeaker technology in the premium home theater, audiophile, distributed audio and commercial sound markets. Brands include Induction Dynamics®, SolidDrive®, Phase Technology®, SoundTube Entertainment®, Soundsphere® and Rockustics®; MSE Audio offices are located in Overland Park, Kansas; Park City, Utah; Jacksonville, Florida; Denver, Colorado and Stratford, Connecticut. www.mseaudio.com

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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