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Reinventing the Wheel with HARMAN’s Martin Professional Lights at Ultra Music Festival

MIAMI, Florida — We’ve come to the final episodes in our series of the backstage documentaries from Ultra Music Festival with HARMAN’s Martin Professional.

Every year, Miami’s show becomes the showcase for the rest of the season and the following shows. The best people combined with the best product enables ULTRA Music Festival to aim higher and become the inspirational hub for the industry and the global club scene. Even though a huge Electronic Dance Music festival is a much bigger setup than the club scene, there are quite a few similarities in the types of lighting fixtures that are used and the type of music you will hear. This is why club owners and DJs come to ULTRA each year for conceptual ideas to rework and adapt to their environments.

Electronic Dance Music (EDM) is the genre that was born for really creative lighting. The fact that EDM is a genre in constant development pushes the ULTRA Music Festival crew to always raise the bar and the level of creativity in their designs.

It takes a powerful cocktail of skills and creativity to mark the beginning of the festival season with an ambition of outdoing every other festival throughout the season. The recipe for success for the ULTRA Music Festival team is a combination of having the right tools at their disposal, having talented designers such as Stephen Lieberman and a great crowd to please.

In this video, which marks the conclusion of our journey into the ULTRA Music Festival engine, you will hear from the team how they’ve endeavored to reinvent the wheel with light for ULTRA Music Festival 2014.

Watch part 3: Reinventing the Wheel with Lights – http://youtu.be/U8jTq9CujcQ

Revisit part 1 and 2 for the ultimate ULTRA Music Festival rush:
Part 1: The Electrical Storm – http://youtu.be/mxtRd52Oi28
Part 2: Creating a Show in an Urban Core – http://youtu.be/68qW7wkMPkA

As a world leader in the creation of dynamic lighting solutions for the entertainment, architectural, and commercial sectors, Martin lighting and video systems are renowned the world over. Martin also offers a range of advanced lighting controllers and media servers, as well as a complete line of smoke machines as a complement to intelligent lighting. Martin operates the industry’s most complete and capable distributor network with local partners in nearly 100 countries. Founded in 1987 and based in Aarhus, Denmark, Martin is the lighting division of global infotainment and audio company HARMAN International Industries. For more information please visit: http://www.martin.com.

HARMAN designs, manufactures and markets premier audio, visual, infotainment and integrated control solutions for the automotive, consumer and professional markets. With 15 leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson ®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a global workforce of 15,200 people and reported sales of $5.1 billion for the last 12 months ended March 31, 2014.

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