A virtual press conference from Sound & Video Contractor

Archive by Brian Galante

TNDV Lands New Facility as Tenth Anniversary Approaches

Mobile production specialist converts large, secure warehouse into creative business space

NASHVILLE, March 5, 2014TNDV celebrates ten years of business by securing a massive new facility in northeast Nashville that will double as a place of business and creativity. The secure, climate-controlled facility gives owner Nic Dugger and his growing team a space to maintain and upgrade trucks, host clients, plan upcoming projects and accommodate post-production work.

Dugger and his team re-designed the former armored truck warehouse from scratch, from concrete pours and office partitions to lighting, wiring and security systems. The 10,000 square foot space provides plenty of room to securely park and work on TNDV’s trucks, and includes a networked infrastructure with state-of-the-art AV technology to share data, audio and video across offices and conference rooms. The main board room is equipped with the latest HD playback and recording technology to evaluate and review projects with staff and clients, while UHDTV displays and fiber optic tie lines to the trucks enable real-time review of media still residing on video servers and ProTools.

While the technological gains are impressive, Dugger notes that the move was firmly rooted in square footage, with a need to better accommodate activity and growth.

“When we moved to our previous location six years ago, it was me and a truck,” he said. “Ten years into business we are at five trucks with seven full-time engineers and a crew of production freelancers. Bringing one truck into that facility meant we couldn’t prep for our next show effectively. Here, we can pull three trucks indoors at once to do maintenance, make upgrades and change infrastructure as needed. The last point is very important, as we do not force a fixed inventory on our clients. We are a la carte for each show, and constantly reconfigure our trucks. Now we have a spot to prepare for the many upcoming truck shoots we have, while taking advantage of our newest 4K production acquisition systems.”

The large space also provides plenty of room for post work. While not a post-production facility, TNDV frequently works with graphics, PowerPoint files and large video and audio files post-shoot. The large amount of space allows staff to do post work in a separate part of the facility, away from the daily business operations.

“We have one particular office that we set with extra power and conditioning, additional video, audio and fiber tie lines, and sound reinforcement,” said Dugger. “That way if we are cracking through some post-production on a loud concert we’re not disturbing the peace.”

This is just one example of how well-prepared the facility is to deal with media coming in and out, as well as moving files around on site. The design includes single-mode fiber tie lines throughout, with between four and eight Cat6 cables going to each office. This infrastructure supports anything from sending video feeds from one truck router to driving ProTools rigs on the audio truck — all while carrying traditional phone and internet data.

Dugger adds that the location gives his fleet quick access to interstates instead of having to slog through city traffic. Another interesting aside regarding location is its close proximity to the production site of the ABC TV show Nashville — which shoots at the warehouse immediately across the street.

“Unintentionally, we’re building a small production community in this northeast portion of Nashville,” he said. “We expect to be here for a long time, and I’m excited about identifying some key partners in the region that might need a space. We have plenty of room to set producers up with offices for long term projects. Essentially we want to build a ‘laborhood,’ where a group of complementary professionals can network, synergize and tap each other for resources, instead of having to live by Skype and conference calls to simply communicate.”

The new TNDV facility is located at 515 Brick Church Park Drive, Nashville, TN 37207.

ABOUT TNDV: Television
Formed in 2004, TNDV: Television represents the culmination of many years of broadcast and live production for Nic Dugger, owner and president; and his staff of full time engineers. TNDV produces events from small single-camera productions all the way up to multi-million dollar international TV events, and takes pride in building custom solutions for challenging productions of any size, in any situation. Recent productions include the live concert productions at the NCAA Final Four, the 2013 Re/Max Long Drive Challenge on ESPN, and the inaugural season of Sing for Your Supper on PBS. Please call 615-585-6528 or visit www.tndv.com for more information.

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Washington Family Ranch Extends Campus Reach with Barix IP Paging

Outreach ministry informs guests and staff with clarity and consistency across multiple zones

ZURICH, SWITZERLAND, February 26, 2014 — The Washington Family Ranch in rural central Oregon had a problem last summer: With 400 youth guests per week, the Young Life-owned ministry camp’s expensive, network-based paging system was failing. Receivers were transmitting live pages in a staggered manner, creating unintelligible messages — along with guest confusion and complaints.

Based on the suggestion of audio engineer/integrator Alan Stricklin, Washington Family Ranch installed a multipoint Barix IP Paging system this off-season. The system is fully tested and ready for the upcoming 13-week season, and delivering punch and clarity at all playout points thanks to low latency and exceptional audio quality.

“Our previous system was billed as Hi-Fi, but it was very hard to understand the messages with the various amps and receivers responding at different times,” said Andrew Pratt, guest services manager at Washington Family Ranch. “This past year we just turned the amps off, which left us exposed on the liability side. We were limited in how to alert our guests if something were to happen.”

Enter Barix courtesy of Stricklin, who also uses Barix solutions at Minnesota Public Radio. The complete solution gives Pratt and his staff a compact, easy-to-use master paging station in the main office that connects over the network to playout points in high-traffic locations. Pages are streamed live to Barix IP audio decoders at these locations, which prepare and deliver the messages over loudspeakers.

The result is clear messages for guests and staff in four dormitories, the main activity center, campus store, snack bar, dining hall, kitchen and main reception building. Pratt notes this is especially important in the event of a dangerous weather or a security situation, given the camp’s rural location.

“The intelligibility is exceptional and all our speakers are firing at the same time,” said Pratt. “We’re confident that wherever guests are standing that they will clearly hear the announcements, instead of trying to translate the messages.”

In addition to quality, Pratt cites low cost and simplicity as major benefits of the Barix IP Paging solution.

“This operates like a set it and forget it system, and I’m excited that it requires minimal management,” said Pratt. “We believe it will be the kind of system where we train people to use it at the beginning of the summer, and that’s it. The low cost of the system makes it seem as though we will absolutely get our money’s worth.”

The complete Barix IP Paging solution installed at Washington Family Ranch includes an Annuncicom PS1 master paging station, and Barix Exstreamer 205 IP audio decoders at playout points — the latter of which include built-in amplifiers to reduce costs and infrastructure. Looking forward, Pratt expects to take advantage of Barix scalability by adding more playout points via additional Exstreamers, and exploring multicast delivery — a Barix specialty — to minimize network bandwidth.

Barix: We Move Audio (www.barix.com)
Barix supplies simple and reliable solutions and components to systems integrators and end users worldwide. We move high-quality audio across IP networks, adding value to customer solutions for more than a decade with hundreds of thousands of devices installed worldwide. Background music distribution with dynamic advertising insertion for retail shops, bars and hotels; public address solutions for schools and public spaces; and intercom and entry systems for facility surveillance, protection and security are among the many applications of Barix solutions. Barix also supports OEM projects for a number of Global 500 listed companies serving many industries worldwide.

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Barix AG, Seefeldstrasse 303, 8008 Zurich, Switzerland
Phone: +41 43 43322 11, Fax: +41 44 2742849
Barix Technology Inc, St. Paul, MN – (866) 815-0866

http://www.barix.com

http://www.ip-audio.info

GatorVision Enhances University of Florida In-Venue Sports Production with Tightrope ZEPLAY

Slo-mo instant replay system offers school a robust feature set, reliable performance and affordable price point for upgraded control room

ST. PAUL, MINNESOTA, February 24, 2014GatorVision is the University of Florida athletic department’s broadcast and production initiative, handling live and on-demand event streaming and in-venue, game day coverage as part of its operation. The recently-built control room, located in the College of Journalism and Communications building on campus, houses a full complement of cutting-edge production gear suited to both outside broadcasts and in-venue content.

For in-venue productions, Tightrope Media Systems is helping the GatorVision production team score points with fans at football, basketball, volleyball and gymnastic events. The control room includes two of its ZEPLAY slo-mo instant replay systems to inject added excitement into game day action via multi-angle replays, on-the-fly highlight packages and more.

Brad Noblitt, director of engineering for University of Florida’s College of Journalism and Communications, states ease of use and flexibility as two reasons for choosing ZEPLAY over competitive solutions. Noblitt has assigned a seasoned operator of a well-known instant replay brand to operate the primary system. That operator simultaneously trains students to run the second ZEPLAY.

“The learning curve on ZEPLAY is not nearly as steep as competing products,” said Noblitt. “We have a lot of student involvement at GatorVision, being part of the College of Journalism and Communications. Our primary operator teaches students how to use ZEPLAY keystroke by keystroke. Within an hour, the student can really understand the concept of the workflow.”

Noblitt also feels that ZEPLAY offers the best price to feature set ratio of slo-mo instant replay systems available.

“This gives us a true four-by-four system,” said Noblitt, referring to its four input and four output configuration. “ZEPLAY offers a lot of flexibility based on the project size and budget. We rely heavily on the system for the fan experience, and I am astounded by how quickly we can produce multiple replays. We can fire off a replay even as our opponent heads back down the basketball court. It is the meat and potatoes of our system.”

The GatorVision team further benefits from a built-in multiviewer that provides operators with a clear visual tool to monitor the various camera angles. According to Noblitt, the ZEPLAYS never stop recording, which compel camera operators to keep shooting. This ultimately creates exceptional value in terms of replay content.

Noblitt adds that the latest software release has simplified how his team can edit, trim and build packages for game highlights. Additionally, the GatorVision team creates “melts” after every game for later use, with direct playout to our XDCam disc or as an exported .mov file(s). This highlights the open, non-proprietary nature of ZEPLAY.

These features combined add even more to the educational experience for College of Journalism and Communications students interested in learning the system.

“We can easily set up a simulated game by taking our four camera feeds from the previous game, and using one of our ZEPLAY units to playback the game through our switcher,” he said. “This helps us teach our students how to direct, how to TD and how to do replays offline. If there is a problem we can hit stop, discuss what went wrong, back up a few plays and try it a different way. We built that functionality into GatorVision because it is a teaching facility. ZEPLAY offers a teaching tool to get students up to speed with true hands-on experience.”

About Tightrope Media Systems

Founded in 1997, Tightrope Media Systems is the pioneer of web-centric digital signage and broadcast automation systems. It provides station automation, video servers, Internet video on demand, live streaming, the Carousel Digital Signage system, and ZEPLAY, a multi-channel instant replay machine for stadiums, arenas and Outside Broadcast vehicles. Tightrope’s award winning systems are used throughout the world. You can reach Tightrope Media Systems at (866) 866-4118 or visit them on the web at http://www.trms.com.

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Tightrope Media Systems and BrightSign Announce Digital Signage Partnership

Digital Signage Expo exhibit will emphasize how signage operators can achieve affordable yet dynamic networks across large-scale deployments

ST. PAUL, MINNESOTA, February 10, 2014
Tightrope and BrightSign announce a partnership that brings complementary strengths of each company together for a powerful digital signage solution. Available this spring, the partnership aims to make affordable content creation, advanced management, and media playout across large out-of-home networks a reality.

BrightSign is the market leader in digital signage media players, specializing in large deployments and having successfully deployed more than 500,000 units worldwide. That scalability and BrightSign’s signature reliability, combined with the dynamic content capabilities and advanced user features of Tightrope’s Carousel system, produces a cost-efficient yet sophisticated digital signage platform for large-scale deployments.

Tightrope and BrightSign will demonstrate seamless integration across their products at Digital Signage Expo this week. Visitors to the Tightrope booth (#1053, Sands Convention Center) will learn how the full Carousel user experience pairs with the reliability of BrightSign media players to meet the demands of any enterprise or large, network-based installation.

“BrightSign specializes in designing and building bulletproof hardware for all kinds of digital signage applications,” said Jeff Hastings, CEO, BrightSign. Our continued growth and market penetration is due to our reputation for delivering extreme reliability and advanced hardware features such as the powerful video engine and hardware-accelerated HTML5 rendering engine in the BrightSign XD product line. To further serve the diverse needs of our customers, we are dedicated to integrating our hardware platform with leading CMS providers and proud to announce our partnership with Tightrope.”

Tightrope will emphasize BrightSign’s leadership in feature-rich digital signage solutions, displaying a channel of Carousel-created social media content (Twitter, Facebook), RSS feeds, weather information, template-based messages, videos and live emergency alerts. Tightrope representatives will also discuss how advanced Carousel features like user permissions, built-in data integration, and scheduling of freshly-created content integrate seamlessly with BrightSign media players.

“With this integration, Carousel becomes the centralized platform that incorporates all users, content, channels, zones, scheduling and third-party data integration into a single common interface that is easy to use,” said Eric Henry, Signage Solutions Lead, Tightrope Media Systems. “BrightSign users can take advantage of these comprehensive, advanced features in Carousel to build more dynamic content, while retaining the affordable, reliable BrightSign media players they trust.”

About BrightSign
BrightSign, LLC is the market leader in digital signage players. Based in Los Gatos, California, the company develops products, software and networking solutions for digital signage. BrightSign solid-state digital sign controllers set new standards for both stand-alone and networked digital signage applications with their superior video quality, reliability, affordability, ease of use and interactivity. Online information about BrightSign units is available at www.brightsign.biz. For US sales inquiries, please contact sales@brightsign.biz or call +1-408-852-9263. For European sales inquiries, please email Pierre Gillet: pgillet@brightsign.biz or call +44-1223-911842. Follow BrightSign at http://twitter.com/brightsign and http://www.facebook.com/BrightSignLLC.

About Tightrope Media Systems
Founded in 1997, Tightrope Media Systems is the pioneer of web-centric digital signage and broadcast automation systems. It provides station automation, video servers, Internet video on demand, live streaming, the Carousel Digital Signage system, and ZEPLAY, a multi-channel instant replay machine for stadiums, arenas and Outside Broadcast vehicles. Tightrope’s award winning systems are used throughout the world. You can reach Tightrope Media Systems at (866) 866-4118 or visit them on the web at http://www.trms.com.

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Barix Introduces Next-Generation In-Store Radio Solution

SoundScape delivers comprehensive management and audio playout solution to help retailers, businesses efficiently engage consumers

ZURICH, SWITZERLAND, January 29, 2014Barix has long been a global provider of in-store radio solutions, bringing value to retail shops and other businesses through brand awareness, consumer engagement and revenue generation. The introduction of SoundScape, its next-generation in-store radio solution, positions Barix as a technology leader in the retail market, helping businesses enhance flexibility and fuel new business opportunities from an advanced yet easy-to-use platform.

SoundScape is a comprehensive solution to manage audio distribution over IP networks, offering a centralized management portal and audio players at multiple locations. Music service providers can efficiently power in-store radio networks with SoundScape, using the portal to manage, configure, group and monitor SoundScape audio players and device status network-wide. SoundScape also enables content scheduling through built-in software, or allows service providers to use custom scheduling solutions.

Barix previously offered live streaming and Store and Play programs as separate applications, each available via software downloads for its IP audio encoders and decoders. SoundScape supports both applications on the same device, allowing retailers to switch between live feeds and stored playlists that play back at scheduled times. Both applications support targeted, location-based advertising insertions that seamlessly fade in and out of music programs.

The network-wide management capabilities of SoundScape further reduces costs and complexity by enabling customers to remotely deliver firmware updates, create and monitor logs, and track play reports for sponsors. This takes the onus off content providers who previously used in-house or third-party monitoring solutions to perform such services. Retailers can also integrate SoundScape with music suppliers to minimize licensing costs.

“Businesses of all kinds, including many retail chains, have long used Barix in-store radio solutions to deliver live streams and file-based playlists to stores and locations,” said Guggenheim. “SoundScape retains the core Barix competency of efficiently and reliably moving audio across IP networks, while introducing new features that will ultimately help businesses create better brand awareness, improve the shopping experience and increase basket size as part of their omni-channel strategies.”

SoundScape additionally provides value through an ability to target content across the network. The end-to-end architecture ensures that businesses can group devices to receive specific ads, other languages or completely different programs – whether by location, by department or otherwise.

The ability to switch between live streams and stored playlists brings additional flexibility. Retailers can take advantage of true, dynamic ad insertions within live, branded radio programs for part of the day, and switch to stored content at busier shopping times to preserve network bandwidth. The Store and Play application otherwise allows retailers to switch to special, customized playlists for holidays, events and local store promotions. To the latter point, retailers can easily take advantage of system flexibility to insert special ads for real-time promotion of price drops and other in-store specials.

Barix will demonstrate the complete solution in simulated retail environments at ISE 2014, taking place February 4-6 at the RAI Exhibition Centre in Amsterdam (Stand 8-E275); and one week later at Digital Signage Expo (Booth 1716), taking place February 12-13 at the Sands Convention Center.

Barix: We Move Audio (www.barix.com)
Barix supplies simple and reliable solutions and components to systems integrators and end users worldwide. We move high-quality audio across IP networks, adding value to customer solutions for more than a decade with hundreds of thousands of devices installed worldwide. Background music distribution with dynamic advertising insertion for retail shops, bars and hotels; public address solutions for schools and public spaces; and intercom and entry systems for facility surveillance, protection and security are among the many applications of Barix solutions. Barix also supports OEM projects for a number of Global 500 listed companies serving many industries worldwide.

# # #

Barix AG, Seefeldstrasse 303, 8008 Zurich, Switzerland
Phone: +41 43 43322 11, Fax: +41 44 2742849
Barix Technology Inc, St. Paul, MN – (866) 815-0866

http://www.barix.com

http://www.ip-audio.info

Barix Audio Signage Solutions Give Screens a Voice

Multichannel audio streaming solution engages consumers on mobile devices in retail environments

ZURICH, SWITZERLAND, January 22, 2014Barix comes to ISE 2014 and the Digital Signage Expo (DSE) with a unique retail solution that enhances the shopping experience for consumers and adds value for retailers through mobile connectivity and synchronized promotional content.

The unique solution aims to give the screen a voice, engaging consumers at shopping windows and inside stores through visual content and associated audio streams. A free Barix smartphone app called Barix Audio Point, to be available in traditional App Stores, prompts consumers to scan a QR Code for stream access, which provides relevant and captivating audio content in synchronization with on-screen video. The combination brings higher awareness to promotions, store branding and other messaging through deeper engagement with shoppers – and addresses the retailer’s goal of increasing basket size.

At ISE 2014 (February 4-6, RAI Exhibition Centre, Amsterdam, Stand 8-E275) and DSE (February 12-13, Las Vegas Convention Center, Booth 1716) Barix will demonstrate a complete audio signage solution with screenFOOD, a dynamic in-store merchandising company whose content management system automates video delivery. The Barix solution can work with any Digital Signage player to achieve this multi-sensorial approach, with Barix encoding and streaming high-quality audio through access points near each screen. Those access points enable the Wi-Fi connection that delivers audio to mobile devices in perfect harmony with video playing out on screens.

The complete solution gives systems integrators and end users an all-in-one package that is quick to deploy, with ongoing reliability. Multichannel audio capacity additionally supports multiple streams, allowing retailers to provide audio signage content in several languages.

Barix CEO Ronni Guggenheim believes the bring-your-own-device trend in retail makes audio signage a natural step in advancing the customer journey, from redeeming special coupons delivered alongside mobile streams to receiving information about online shopping after stores have closed.

“The act of seeing and listening together raises the grade of perception, and through this solution retailers can give their customers a more complete experience that raises the potential to drive purchases,” said Guggenheim. “Barix excels at moving audio over IP networks with very minimal delay, and our audio signage solutions feature content management systems from screenFOOD and other suppliers to help retailers deliver an enjoyable in-store audio visual experience to consumers.”

screenFOOD CEO Pierre Farine believes that this concept advances communication at retail touchpoints to a new level, moving past solitary audio or visual to bring greater context to the shopping environment.

“Good sounding audio helps to focus customer attention and extend their journeys into the mobile universe while on premises,” said Farine. “Overall, this solution breathes new life into visual screen content. Barix also shares our philosophy of high-quality, reasonably priced technology and customer-centric solutions, and we see this as a unique opportunity to bring an innovative and exciting retail solution to market.”

Systems integrators can add more value by using the same network architecture to separately deliver Barix in-store radio solutions with dynamic ad insertion; and live paging and intercom. Retailers can deploy the latter at help points alongside display screens to expand customer service channels.

Barix: We Move Audio (www.barix.com)
Barix supplies simple and reliable solutions and components to systems integrators and end users worldwide. We move high-quality audio across IP networks, adding value to customer solutions for more than a decade with hundreds of thousands of devices installed worldwide. Background music distribution with dynamic advertising insertion for retail shops, bars and hotels; public address solutions for schools and public spaces; and intercom and entry systems for facility surveillance, protection and security are among the many applications of Barix solutions. Barix also supports OEM projects for a number of Global 500 listed companies serving many industries worldwide.

# # #

Barix AG, Seefeldstrasse 303, 8008 Zurich, Switzerland
Phone: +41 43 43322 11, Fax: +41 44 2742849
Barix Technology Inc, St. Paul, MN – (866) 815-0866

http://www.barix.com

http://www.ip-audio.info

Bannister Lake Offers Powerfully Affordable Score Bug Solution

BL Score Bug Go delivers portable and affordable score bug graphics when space and budgets are tight

CAMBRIDGE, ON, Canada, January 16, 2014 – Bannister Lake announces the immediate availability of BL Score Bug Go, a compact, cost-effective, lightweight professional score bug solution for live broadcast sports and in-house venue stadium, arena, and park production. This uncompromising carry-on package provides support for HD-SDI output of real-time scoring and game status, helping production teams generate high quality turnkey score bug graphics from a portable system at a fraction of the price.

This turnkey solution packs exceptional power given its compact laptop-sized form factor featuring Bannister Lake’s scoring and game status solution and a sophisticated graphics and animations engine. A Thunderbolt™-enabled laptop bundled with an AJA Io XT external video interface device offers:

• Full uncompressed HD and SD 4:2:2 and 4:4:4 capable video capture and playback
• Built-in support for HD clips and audio
• Switchable reference and LTC inputs and outputs
BL Auto Pilot™ support additionally provides direct data connectivity to arena scoreboard controllers and radar guns for instantaneous and automated game data.

Bannister Lake’s sport-centric interface turns operators into power users. Operator hot keys offer instant in-game access to score, sponsor, and clock updates, and game exceptions and infractions such as penalties, flags, and substitutions.

“The Score Bug Go solution is the right score bug solution at the right price,” stated Georg Hentsch, President of Bannister Lake. “Between its full HD SDI key and fill and the solution’s $15K price tag, every broadcaster and venue can be a major league player with stunning, cutting-edge score bug output.”

BL Score Bug Go is available and shipping now through Bannister Lake as well as authorized resellers.

About Bannister Lake Inc.
Bannister Lake is a leading provider of professional video graphic display solutions for Broadcast Television, Cable, Satellite and in-venue audio visual applications worldwide. Our display solutions are designed to integrate seamlessly with your existing infrastructure, automating the process of data entry for video graphics display and improving the productivity of your organization. Visit Bannister Lake online: www.bannisterlake.com

Barix Sharpens Retail Focus in 2014

Company to introduce new strategy, solutions at ISE and Digital Signage Expo

ZURICH, SWITZERLAND, January 15, 2013
Barix opens 2014 with a new executive management team and company strategy that will shift the company’s focus to core growth areas, with retail a key focus heading into two first-quarter trade shows.

The company will unveil a new booth design at the ISE 2014 and Digital Signage Expo shows simulating technology in retail environments, with three key demonstrations:
Audio Signage, a unique application that delivers multichannel audio streams to consumer devices in synchronization with visual displays
In-Store Radio and Ad Insertion, a long-time Barix expertise improved through new hardware and software, including a system-wide management platform
Paging and Intercom, addressing retail store communications for security and general needs in real-time

Barix retail solutions feature tried-and-true Barix IP audio technology at the core, leveraged to bring complete solutions that engage consumers, simplify communications and add value for systems integrators through simple installation, scalability and all-in one converged network solutions. All three demonstrations will showcase the core Barix benefit of reliably moving audio over IP networks.

“Particularly with our audio signage solution, we aim to bring the two siloes of video and audio communication into a single-contained, harmonized and managed platform in the retail shop,” said Ronni Guggenheim, CEO, Barix. “Overall, we view the retail market as an exciting opportunity to showcase how we can merge core Barix strengths and new enhancements to deliver complete, reliable and cost-effective solutions that engage audiences, enrich brands and generate revenue.”

Barix will move its ISE stand to the digital signage hall this year to more prominently display its new retail solutions to systems integrators and end users with interest in this market. Barix will exhibit at Stand 8-E275 at ISE 2014, which takes place February 4-6, RAI Exhibition Centre in Amsterdam. The company will then demonstrate these solutions the following week at Digital Signage Expo (Booth 1716), taking place February 12-13 at the Las Vegas Convention Center.

Barix: We Move Audio (www.barix.com)
Barix supplies simple and reliable solutions and components to systems integrators and end users worldwide. We move high-quality audio across IP networks, adding value to customer solutions for more than a decade with hundreds of thousands of devices installed worldwide. Background music distribution with dynamic advertising insertion for retail shops, bars and hotels; public address solutions for schools and public spaces; and intercom and entry systems for facility surveillance, protection and security are among the many applications of Barix solutions. Barix also supports OEM projects for a number of Global 500 listed companies serving many industries worldwide.

# # #

Barix AG, Seefeldstrasse 303, 8008 Zurich, Switzerland
Phone: +41 43 43322 11, Fax: +41 44 2742849
Barix Technology Inc, St. Paul, MN – (866) 815-0866

http://www.barix.com

http://www.ip-audio.info

Barix Appoints Domenico Gambino as VP Sales and Barbara Haller-Rietschel as VP Marketing Communications

Appointments round out executive management team, strengthen sales and marketing strategies

ZURICH, SWITZERLAND, January 8, 2014 — IP audio and control specialist Barix will sharpen its customer outreach and communications focus with new strategic, consolidated structures in sales and marketing. Long-time head of technical sales Domenico Gambino has been promoted to Vice President, Sales, while Barbara Haller-Rietschel transitions to Vice President, Marketing Communications. Both report directly to Barix CEO Ronni Guggenheim, and complete his new executive management team.

Domenico Gambino’s appointment will have an immediate effect on how Barix communicates with its customer base by merging channel sales, technical sales and technical support into a single organization. This creates a sensible, singular structure for outreach across channel partners, OEMs and end users that enhances communication between Barix and its customers. He will lead a large team with several managers reporting to him across channel, support, pre-sales and training operations.

Domenico will additionally focus on strengthening and expanding sales channels; and developing sales strategies to drive global growth. In his previous role at Barix as Head of Technical Sales, Domenico developed a deep understanding of Barix customer requirements while working across its network of resellers and systems integrators.

“Barix has a reputable image and a strong presence, along with trusted technical competence and well-regarded product reliability,” he said. “It’s my goal to sharpen sales and support focus in the short term through our current product offering, while developing a long-term roadmap in collaboration with our product marketing team to fulfill market expectations moving forward. Most importantly, our restructuring of the sales operation will have a positive impact on our customers’ daily operations.”

Barbara will make significant contributions in developing and executing the company’s new marketing strategy — which Barix will publicly unveil at the ISE show in Amsterdam in early February — while also being laser-focused on branding; and both internal and external communications. Her years of experience at Barix and knowledge of IP trends and technology leave her well positioned to succeed in a business environment ripe with change.

“We intend to change the face of Barix from a box manufacturer to an IP solutions provider,” said Haller-Rietschel, who previously oversaw marketing operations in the role of company president. “Barix has been in the audio over IP market for 10 years, and the market has matured significantly. We are refreshing our strategy to more effectively adapt to changing customer needs across the markets we serve.”

The appointments of Domenico and Barbara follow on the heels of Ronni Guggenheim’s hiring as CEO; the appointment of Barix founder Johannes G. Rietschel as CTO; and the promotion of Frank Frederiksen to COO.

Barix: The Voice of Simplicity (www.barix.com)
Barix AG, headquartered in Zurich, Switzerland, specializes in the research and development of state-of-the-art IP based communication and control technology. The company is a long-term and reliable supplier of IP audio and control devices, with more than 150,000 devices shipped in its first decade of business. Barix products are stand-alone and able to remotely connect worldwide over standard networks/Internet, offering new and improved solutions to the commercial audio distribution, communication and automation industries. Barix products provide solutions in Audio over IP (audio distribution and monitoring, communication, security) and automation (remote controlling, monitoring and maintenance).

# # #

Barix AG, Seefeldstrasse 303, 8008 Zurich, Switzerland
Phone: +41 43 43322 11, Fax: +41 44 2742849
Barix Technology Inc, St. Paul, MN – (866) 815-0866

http://www.barix.com

http://www.ip-audio.info

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Tightrope Media Systems Keeps Digital Signage Content Fresh with Tight Social Media Integration

New Carousel software release adds Twitter, Facebook authentication alongside new visual enhancements tools to address evolving customer needs

ST. PAUL, MINNESOTA, December 17, 2013Tightrope Media Systems announces a new software release for its tried-and-true Carousel digital signage platform, giving its customers new tools and enhancements that keep content fresh and enrich visual appeal.

Available today, the Carousel 6.4 software release supports direct Twitter and Facebook integration, simplifying how operators access and subsequently incorporate social media feeds into signage layouts. This native connection, achieved via a simple login process, also better organizes social media integration so that content remains timely.

“Social media is so natural to people today that it’s easy for most to focus in and consume that information on signage platforms,” said Eric Henry, Signage Solutions Lead for Tightrope Media Systems. “Our customers are increasingly seeking ways to ensure that their social media content is current, dynamic and well-aligned with their screen content. It creates a natural connection between consumers and the businesses or organizations that rely on digital signage as a communications platform.”

The new Carousel software release also includes visual and operational enhancements to keep screens lively and appealing. A new text character limit on Carousel bulletins eliminate screen crowding and wordy passages to retain viewers and strengthen messages. Similarly, a new web preview feature offers a quick glance at clock bulletins to ensure content is synchronized and easy to digest. Operationally, a new copy option allows for quick transfer of new bulletins to fresh templates, allowing users to create and customize layouts rich with up-to-date information.

“The new software release benefits our customers across all digital signage verticals we serve, including hospitality, transportation, sports and houses of worship,” said Henry. “These enhancements also reflect what our customers are requesting today.”

About Tightrope Media Systems
Founded in 1997, Tightrope Media Systems is the pioneer of web-centric digital signage and broadcast automation systems. It provides station automation, video servers, internet video on demand, live streaming, the Carousel Digital Signage system, and ZEPLAY, a multi-channel instant replay machine for stadiums, arenas and Outside Broadcast vehicles. Tightrope’s award winning systems are used throughout the world. You can reach Tightrope Media Systems at (866) 866-4118 or visit them on the web at http://www.trms.com.

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