A virtual press conference from Sound & Video Contractor

Archive by Howard Sherman

SPICE HOUSE SOUND… A WSDG SHOWPLACE AND – - – A PROVING GROUND FOR INNOVATIVE TECHNOLOGY

PHILADELPHIA, PA: Spice House Sound, a new recording studio offering innovative acoustics and an abundance of singular technology, has set up shop in a gut-renovated former Philadelphia stable circa 1885. In 2011 (21-year-old) ‘audio-impassioned gear head’ Alex Santilli made a cold call to Walters-Storyk Design Group, Architect/
Acoustician John Storyk. Little did either of them imagine they were embarking on an epic journey of experimentation and discovery.

The spacious live room boasts a 25’ ceiling height. WSDG Project Manager Matthew Ballos reports the groundbreaking, ceiling cloud is a ‘one of a kind marvel of (mechanical) engineering. “Taking full advantage of the elevation, we wanted to provide Alex with the flexibility to track widely diversified sessions. Working together we came up with a motorized, track-mounted acoustic absorption unit, which gives new meaning to the term “ceiling cloud.” We also employed more traditional, wall-mounted variable acoustic treatments. These two systems work hand-in-hand to provide the space with the versatility of sounding like a large live room or a small intimate space.”

“Spice House Sound is a gem,” John Storyk remarked. “Alex Santilli has a genuine reverence for sound. And, he’s an innate ‘gear whisperer.’ He can breath new life into vintage technology most of us would just shovel dirt over. I was intrigued by his vision for the studio, and found him to be a hand’s-on prodigy. He personally implemented the entire systems integration, pulling every wire himself. We appreciate projects that we can have fun with and learn something from. Spice House fulfilled both those wishes.”

At age 13, Alex Santilli went from building Legos to assembling computers. At 16 he began designing custom speakers. By 19 he was mixing on Pro Tools, and had began restoring ‘dead’ analog consoles. In 2009 a local studio owner hired him to ‘resurrect’ expired gear. Before long, Santilli had restored his console and outboard gear, rewired the entire studio, was engineering sessions and, eventually managing the studio. Two years later he was ready to build his own.

“The building provided us with about 2000 sq. ft. of usable space,“ Santilli says. “Our live room has a 650 sq. ft. foot print, our goal was to maximize its volume. The room opens to a cavernous 16,000 cubic feet. Our 120 sq. ft. iso booth can function as an overflow mix station. A semi-isolated 90 sq. ft. sound lock can double as a recording space and, it adds to the overall flexibility of the studio,” he adds. “At 400 sq. ft. the fully isolated, room-with-in-room, control room comfortably accommodates 10 and, its’ ceiling slopes from 10 to 14 feet. Taking full advantage of this height, a loft area was created above the control room, iso booth and sound lock. This area acts as a home for the operable ceiling cloud when it’s not in use. All spaces have been wrapped in reclaimed barn wood, which enhances the vibe and amplifies the beauty of the studio. And, band members can actually record from the Control Room roof if they’re looking to hit some especially high notes.”

The heart of the Spice House system has been rebuilt and redesigned with carefully selected components and circuits to attain a performance standard beyond that of professional equipment. By retrofitting state-of-the-art components and op amps, utilizing direct-coupled and transformer-coupled circuits, and expanding bandwidth performance for zero phase-shift in the audio band, Santilli created a distinctive sonic signature to define the studios’ idiosyncratic sound. He spent 8 years designing the loudspeakers and reproduction system, focusing on sensitivity, transient response, true full range response, and linear absolute phase. “We achieved a carefully crafted and measured experience that can only be realized to its full potential in a John Storyk-designed room,” he says.

“No one will recognize the console or the mains. I built them from scratch and have been fine tuning them for a couple of years. One of the special kicks about working with WSDG was having a chance to collaborate with John Storyk.” Santilli concludes. “Matt Ballos and the WSDG team were extremely helpful, and everyone went the extra nine yards. But the idea of picking up the phone, calling John out of the blue, and having a pretty meaningful conversation with him was a great surprise. I see this studio design/ build experience as an extended ‘one-on-one master class.’ I couldn’t be more pleased with the look and sound of Spice House Sound, and I get the feeling John had a pretty good time with this gig too.”

Spice House Sound’s flagship project was Flyermile (sic) a new rock band that took full advantage of the unorthodox shape of the room to cultivate an overabundance of idiosyncratic sounds.

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1. Spice House Control Room view to Live Room
2. Spice House Control view to rear
3. Spice House Live Room (note retractable ceiling cloud)
4. Spice House Founder Alex Santilli
5. Spice House Presentation Drawing

Photos by Cheryl Fleming Photography http://www.cherphotos.com/architecture

Walters-Storyk Design Group has designed over 3500 media facilities worldwide. Credits include Jimi Hendrix’s 1969’s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, LA, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City, Mumbai and St. Petersburg.

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département caméra – LEADING CANADIAN RENTAL COMPANY EMBRACES NIPROS CAMERA SYSTEMIZATION TECHNOLOGY

RAMSEY, NJ: Following a successful NAB 2014 and sales in the US, Samaserve, the Nipros sales, marketing and service affiliate, has announced the sale of five Nipros LS 750/850 GTS camera systemization rigs to leading Montréal and Toronto-based production equipment rental/service/studio firm département caméra. “We held a number of extremely positive meetings at NAB,” Mel Medina, Samaserve CEO, states. “The fact that département camera has made this decision, underscores the flexibility and cost effectiveness of the Nipros Systems.”

The innovative, camera-agnostic, Nipros LS 750/850 GTS systems, HDS 300 camera system build-up rigs; HDF 700 SK monitors, and related accessories, will provide département caméra with the ability to maximize the potential of virtually any camera for literally any type of shoot, including simultaneous, uncompressed 4K and HD projects. “These Nipros systems will benefit our customers, and their clients, with significant savings in time, flexibility and by extending the productive life of their existing camera investments,” Medina added.

As founder of Montreal-based départment caméra, one of Canada’s major rental houses, Jacques Lamontagne has been familiar with the Nipros brand for many years. Highly positive early reports on the Nipros LS 750/850 GTS camera system, led Lamontagne to make a special point of visiting the Nipros/Samaserve NAB booth. An impressive live demo of the Nipros LS 750 supporting a RED 4K EPIC DRAGON, coupled with a hands-on familiarization with the system at the show convinced him that Nipros was ideal for his client base.

“We provide production technology to a wide range of TV, feature film and documentary production companies, and we have been looking for a highly flexible system, capable of working with virtually any camera,” Lamontagne said. “Nipros has developed the most versatile camera system we’ve seen. It enables us to maximize the potential of every camera in our inventory, from Sony to Canon, ARRI and RED. The fact that the system is 4K-ready now, makes it an even stronger long-term investment.”

Mel Medina reports that a second Canadian sale of multiple Nipros camera systemization rigs will be announced soon.

Photo: Leading Montreal-based rental firm départment caméra, has purchased multiple Nipros camera systemization rigs.

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About Samaserve:
Samaserve is the exclusive North and South American Nipros affiliate supplying a comprehensive line of teleproduction equipment and camera accessories, including camera adapters, viewfinders, camera sleds, mounting plates, shoulder camcorder mounting accessories, and a full range of signal conversion products. For more information, visit http://www.niprosam.com/

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SHOREVIEW DISTRIBUTION KICK’S OFF 25th ANNIVERSARY

Continuing Role As Select Sony U.S. Distributor

FOXBORO, MA: In September 1989, Luke Furr (then VP of Lake Systems), was standing on a beach in Florida when Sony called. They were changing their ‘go to’ market and wanted to start using reps, “Do you know anyone?” they asked. Without hesitation he said “What about me?” The rest is history. Today he is celebrating the 25th anniversary of his Shoreview Distribution Inc., national sales organization. A key to his success has been working with Sony Electronics in the U.S. as a select distributor for all its professional audio and video products. “Sony was our first client,” Furr says, “We’ve grown our roster to include a number of major manufacturers, but maintaining our relationship with Sony for all these years is a special source of pride.”

Shoreview’s positive trajectory has been marked by productive relationships with Revolabs, JVC, Pioneer, Toshiba, Tascam, Ricoh USA, Crane and many other stellar brands. The firm’s nationwide sales team constantly solidifies the success of those alliances. A home office staffed by career employees with an average 12+ years on the job, provides indispensible backup support. “We have always focused on application oriented sales, information, competitive pricing and, on delivering the gear in a timely fashion,” Luke Furr says. “Our field reps are skilled educators and trainers who know the products because they use them. We all share a genuine sense of family with our clients and our manufacturers.”

Starting off with the traditional ‘garage-based business,’ Furr’s early sales focused on the recording and performing gear he used in his music career. His ability to grasp the functionality and value of a rapidly expanding arsenal of new products proved a major asset. “As manufacturer R&D teams began turning out innovative digital gear and ‘must have’ new tools, we found ourselves in the midst of a technology explosion,” Furr says. “Simultaneously, a number of savvy young men with an aptitude for using, explaining and selling this next generation equipment gravitated to us. We built a great sales team!”

Case in point, Rory Caponigro joined Shoreview in 2001. Thirteen years on, he is national sales manager, supervising a crew that ranges from his own Tri State turf to skilled reps all over the country, “I watched Luke Furr in action, and felt very much in synch with his sales approach, his sense of urgency, and his scrupulous follow through. Luke inspires our team with a genuine sense of commitment,” Caponigro says. “Clients want information quickly. Not just on pricing, but on product availability and training. Our systems and technology deliver this.

“We’re also providing an indispensible service to the manufacturers who have now trimmed their in-house sales. And, we’ve greatly expanded our services,” Caponigro asserts. “We’ve worked with Sony’s Audio and Video divisions on such major projects as the Patriots Gillette Stadium, Madison Square Garden and Yankee Stadium installs. We’ve collaborated with systems integrators on projects for Adelphi and Penn State Universities, and we’ve assisted live sound companies for tours by groups like The Rolling Stones. These assignments are extremely gratifying, and the compensation is not just financial. There is a real sense of accomplishment in our work.”

John Kaloukian, vice president of sales, Professional Solutions of America, Sony Electronics remarked, “Shoreview has been a select distributor for Sony’s professional audio and video products for 25 years. The fact they are in the select group of distributors we work with means that we chose them for very specific reasons. They are very knowledgeable of Sony’s product lines. Basically, they are a turn-key, one stop shopping resource for resellers.

“Shoreview’s strength is that they can act quickly to meet the market’s needs,” Kaloukian concludes. “They are highly responsive, flexible, and able to adapt easily to customers’ evolving requirements. For example, special terms or custom packing, and, they get the job done with minimal red tape. They are one of our closest links to the market.”

“We wouldn’t be celebrating our 25th Anniversary without the commitment and enthusiasm of our home office and field rep team,” Luke Furr concludes. “Sales Manager Rory Caponigro, Regional Sales Managers: Mark Rehfuss, Dan Drees, Curtis Harris, Warner Swain, Bo Murgo and Bert Shaffer, our long time Office Manager, Lynn Snow, and a host of other super professionals keep the company running at peak efficiency. AND, they generate a positive vibe that flows throughout the day. We all share the good fortune to be doing the work we love and working with the people we like. We look forward to the next twenty five years!”

Photo: Shoreview Distribution Inc. founder Luke Furr (l) with
National Sales Manager Rory Caponigro

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Celebrating their 25th anniversary Shoreview Distribution is exclusive national distributor for all Sony audio and video products. Shoreview also represents such major manufacturers as: Revolabs, JVC, Martin Pro, Toshiba, Tascam, Pioneer, and Ricoh USA. Shoreview is located at 69 Elm St. Foxboro, MA 02035 (781) 784 1144.

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SONNOX SPONSORS PUREMIX MIXING CONTEST

OXFORD UK: Sonnox is sponsoring a major mixing contest, coordinated by PureMix. Co-founded by Guillaume Chadaillac and leading producer/engineer Fab Dupont, PureMix specializes in advanced audio tutorials. Their ‘virtual studio assistantship’ is designed to help aspiring engineer/producers hone their creative mixing skills via online tutorials.

“We’ve had a long-term working relationship with Fab Dupont, and have frequently engaged his considerable demo skills at various tradeshows around the world,”remarked Sonnox Sales & Marketing Manager Nathan Eames. “Sonnox fully supports PureMix and its drive to help others maximize their creative potential. We’re glad to be sponsoring their current mixing contest by providing the three winners with our Essential Bundle. It’s a great opportunity to access NYC-style, professional sounding tracks and have fun mixing them!”

Open to any aspiring producer/engineer, the contest features a mix of EMW Music Group artist Amber Skye’s recording of Howlin. Contestants are invited to remix the production in their own style and upload their mix of the stems to the PureMixCloud on or before June 1st 2014. The PureMix team will select the three mixes they like best, and the winners will each receive a Sonnox Essential Bundle, containing the Oxford EQ, Dynamics, Reverb and SuprEsser plug-ins.

To find out more, and enter the contest click here…

Photo: PureMix Mixing Contest promo

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For detailed information on Sonnox Oxford Plug-ins please visit: www.sonnox.com

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WSDG BRINGS NETWORK-QUALITY STREAMING TO PELOTON’S FLAGSHIP NYC SPINNING CENTER

NEW YORK: In developing a NYC flagship site for live and on-demand, indoor spinning classes, the Peloton brain trust recognized the need for a cutting edge video broadcast studio for the streaming element of their visionary program. Company co-founders, CEO, John Foley, COO, Tom Cortese and Marion Roaman, (an indoor cycling pioneer), engaged Walters-Storyk Design Group for the acoustic and isolation design of a broadcast-quality production facility with studio lighting and systems integration. The resulting Production Control Room (PCR) and 60-bike TV Studio is a key component of the 8000 square foot complex. Located at 140 West 23rd Street in NYC, Peloton Chelsea also features spa-quality ambience, a refreshment lounge and, a sports fashion retail shop.

“Peloton presented us with a multi-faceted assignment,” reports WSDG Principal/ Director of International Relations, Sergio Molho. “They required a state-of-the-art production studio to stream live (and recorded) spinning classes to Peloton enthusiasts around the globe. The studio had to be technically flawless and aesthetically striking. Users will enjoy it in operation through the global Peloton Cycle video network.”

WSDG Project Manager Joshua Morris, emphasizes Peloton management’s deep concerns about sound leakage. “Music and instructor audio levels have to be inspirationally loud for this type of installation, and the complex is built on the ground floor of a mixed use business/residential wood framed building,” Morris says. “The neighbors living directly above the cycling classes had to be isolated from intrusive sound. This was achieved via recording studio-style, room-within-room construction for the 1500 sq. ft. Spinning/Streaming Studio. The Peloton team did their homework and were fully aware of WSDG’s expertise in this area.”

The Peloton production facility introduces a new level of broadcast quality video through the Internet. The space is tailored to enhance the image quality of the webcast while maintaining the requisite fitness ambiance for the in-house Spinners. The 300 sq. ft. Production Control Room sports a state-of-the-art Newtek Tricaster production switcher and a Telemetrics robotic camera controller connected to 3 Sony PTZ cameras and a Telemetrics track and PTZ camera which provides high end and ultra steady camera moves and shots. PCR video display is provided by two 55” LCD monitors. The audio system is run by a fully-automatable Biamp Nexia console coupled with a Martin Engineering DSP, Genelec monitor and Sennheiser wireless microphones. The lighting system is controlled by LightJockey™ via a Windows-based USB to DMX interface. Ipod docks and a full-blown Nexo line array complete the equation in the Spinning Studio for unrivaled audio quality from the beginning to the end of the chain.

Peloton CEO and Co-Founder John Foley remarked, “Our goal was to ensure our on-site classes of crystal clear audio and, to provide our at-home constituents with Network-quality audio and video streaming. We were also committed to being good neighbors and, to protecting building residents from intrusive sound from our studio. WSDG has designed broadcast studios for ESPN, WNET and MTV Latin America. They’ve provided exemplary acoustics for such performance venues as Jazz At Lincoln Center and 54 Below, and their recording studio clients include Jimi Hendrix, Alicia Keys and Bruce Springsteen. We knew we were in good hands, and we are confident that our on-site, and at home, enthusiasts will benefit greatly from our efforts to provide them with the ultimate in fitness connectivity.”

See Peloton interview on Reuters: http://reut.rs/1vBF4iB

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Photos: 1 Peloton Spinning Studio
2 Peloton Production/Control Room
3 Peloton Chelsea Exterior

Photos by Eric Hwang

Walters-Storyk Design Group has designed over 3500 media facilities worldwide. Credits include Jimi Hendrix’s 1969’s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, LA, Miami, Buenos Aires,Belo Horizonte, Basel, Beijing, Barcelona, Mexico City, St,. Petersburg and Mumbai.

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RED RELIES ON NIPROS CAMERA SYSTEMS FOR NAB DEMOS

LAS VEGAS – NAB BOOTH #N314: Seeking a high performance camera system to support NAB demos of their 4K/HD EPIC DRAGON Cinema Camera, RED Digital Cinema engineers reached out to Samaserve CTO Sal Sandoval for details on the Nipros LS-750GT and LS 750 camera-mounted fiber adapter systems. The demos, scheduled throughout the 4-day NAB Show, will find the DRAGON providing a live 4K feed produced at the Vizrt booth (#SL2419)’s “Virtual Studio” set that will be sent to the Snell booth (#N1820), located in separate halls, via fiber-optic cabling for viewing and live switching

“I first learned about the LS-750 and 750GT Systems from Sal Sandoval last year,” said Steve Pizzo, co-founder of Element Technica, a division of RED Digital Cinema. “I reached out to Samaserve in December when we began formulating our NAB 2014 demo program. We needed a comprehensive camera system capable of flawlessly transmitting uncompressed 4K and HD signals simultaneously from Vizrt’s booth to Snell’s booth for display on a large, high res Samsung screen. The specs on the Nipros System met all our requirements.”

In February and March, Nipros’ Sandoval provided Pizzo with an LS-750 system for testing at the Red facility in Burbank. The rig’s signal conversion and other features for 4K acquisition performed flawlessly. “Those trials convinced us that the system was ideal for our purposes,” Pizzo said. “[Sandoval] then demoed a 750GT system, which further assured us that Nipros met all of our needs.”

The flagship Nipros LS-750/GT camera-mounted fiber adapter system, which is being used at the Vizrt Demo area in booth SL2419, supports virtually any 4K camera. The system acquires and flawlessly passes simultaneous uncompressed 4K and HD signals for distances of up to 1.24 miles with the option of distances beyond 6.2 miles. The LS-750/GT offers users five 3G SDI streams directly out of the camera, as well as one return 3G/HD-SDI/SD-SDI signal. All types of 4K plus HD, or five separate HD streams, can be transported simultaneously, with the ability to mix the five asynchronous 3G/HD/SD streams independently. RED Digital is using 4K signals from a Nipros LS 750 System at the Snell booth where the feed is switched live via a Kahuna 360. Both the LS 750/GT, which offers up to 300 watts of power at the camera and has 12/24-volt capability, and the LS 750 which offers 60 watts of power, are on display at the Nipros booth as well as on the RED and Vizrt demo sites.

“Nipros Systems was a primary catalyst behind my partners and I deciding to form Samaserve,” Sandoval said. “Earning this level of support at an early stage in the introduction of an important new system is critical. We are extremely pleased to have earned RED’s trust to support their DRAGON Cinema Camera Demos.”

Photo: Nipros Systemized Camera System in use with a RED DRAGON Cinema Camera for NAB 2014 live demos at the Las Vegas Convention Center.

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Samaserve \ sam-ma-serve \ n 1 An enabler 2 : Sole authorized Sales, Marketing, Service and Support arm for the entire Nipros (nee- pros) range of broadcast and professional digital video production technology 3 : Samaserve offers 3 a : systemized, 2K, 4K, HD-compatible and SD camera solutions 3 b : deep product knowledge 3 c : proactive, cost-effective, future-proofing counsel 4 : connectivity via www.samaserve.com

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SONNOX POSTS VIDEO FROM PRO LIGHT & SOUND SHOW

OXFORD, UK: Following a successful Pro Light & Sound Show in Frankfurt last week, Sonnox has posted a 4 minute video highlighting Avid’s enthusiasm over the Sonnox AAX DSP plug-ins now available for Avid’s revolutionary S3L live console.

Watch video here: http://www.youtube.com/watch?v=aD751Wz4uTI

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NIPROS TO INTRODUCE NEW LCD MONITOR/VIEWFINDERS FOR CAMERA-AGNOSTIC RIGS AT NAB


LAS VEGAS NAB BOOTH #N314—At the National Association of Broadcasters (NAB) Show in Las Vegas April 5-10, Nipros, sold and supported exclusively in the Americas by full-service alliance partner Samaserve, will introduce two new combination monitor/viewfinders to its expanding line of camera conversion systems and accessories. The new 5-inch (diagonal) HDF-HR500 and HDF-500 full HD color monitors/ viewfinders are designed to mount directly to the durable and highly flexible Nipros camera agnostic HDS-300 rig which is compatible with any video camera on the market today, including 4K units from Blackmagic Design, Canon and Sony.

“The Nipros system portfolio continues to grow to meet customer demand for more features and functionality,” said Sal Sandoval, CTO at Samaserve. “Our camera agnostic system message is resonating with broadcasters and production studios that own multiple brand cameras and want to make the most use from those investments. These new Monitor/Viewfinders offer expanded functionality in a very small package.”

The 5-inch HDF-HR500 includes a high-quality 1920×1080 HD LCD screen that features a variety of BNC connector types (HDMI, Component, RGB and Composite) as well as built-in stereo headphone jack, remote control, Tally and Mono speaker. The HDF-500 version is similar in size, weight, and functionality but features an 800 x 480 resolution LCD screen with a narrower viewing angle.

Measuring approximately approx. 180 x 117 x 69.9 mm, both models also include BNC connectors (3G/HD/SD) for main (with an active loop-through) and RETURN video, and feature built-in test & measurement software that includes waveform, vectorscope, white balance and other visual parameters that can be displayed full screen or in multi-view mode. Power consumption is approximately 19W on the HDF-HR500 and 15 watts on the HDF-500 model. Additionally, both units are field upgradeable via a built-in Mini-USB port.

Photo: Nipros HDF-500 full HD color monitor/viewfinder

Video formats supported on both models include:
1080p/60/59.94/50/30/29.97/25/24/23.98 (SDI/Component/HDMI); 1080i/60/59.94/50 (SDI/Component/HDMI); 720p/60/59.94/50/30/29.97/25/24/23.98 (SDI/Component/HDMI); 480i/60/59.94, 575i/50 (SDI/Component/HDMI/Composite); and 480p/60/59.94, 576p/50 (Component/HDMI).

Pricing and Availability
Both color monitor/viewfinders will be available this spring at suggested retail prices of $3,723.99 for the HDR-500 and $5,791.99 for the HDR-HF500. .

About Samaserve
Samaserve is the exclusive North and South American distributor of the Nipros line of teleproduction equipment and camera accessories, including camera adapters, viewfinders, camera sleds, mounting plates, shoulder camcorder mounting accessories, and a full range of signal conversion products.

For more information, visit http://www.niprosam.com/.

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SONNOX – FIRST 3RD PARTY DEVELOPER WITH AVID S3L CONSOLE- QUALIFIED AAX DSP PLUG-INS

OXFORD, UK: Sonnox is the first third party developer of AAX DSP plug-ins
to qualify for Avid’s S3L live console. Already providing high-end processing for Avid VENUE consoles for years, Sonnox have become ‘go-to’ plug-ins of choice for such FOH engineers as Rick Camp (J-Lo), Richard Nicholson (The Script), Snake Newton (Duran Duran, Jessie J), and Ben Findlay (Peter Gabriel). With Sonnox’s new AAX DSP plug-ins, the EQ, Dynamics, Inflator, TransMod, Reverb and Limiter have been designed and tested to perform with maximum efficiency with the S3L console.

Avid Principal Product Manager, Live Systems & Consoles Al McKinna comments, “Avid is excited that Sonnox plug-ins are now available for use with the Avid S3L live sound system, significantly expanding the creative tools available to our customers. Sonnox plug-ins are the perfect addition to Avid S3L, running directly on its HDX-powered processing engine to deliver the tightest integration and lowest latency possible. Sonnox Plug-Ins are held in high regard by the live sound industry, both for their sonic quality and their intuitive operation. We look forward to hearing them in use by our customers.”

Photo: The Oxford Reverb at work on the Avid S3L console.

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For detailed information on Sonnox Oxford Plug-ins please visit: www.sonnox.com

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NAB DEBUT FOR SAMASERVE & NIPROS CAMERA SYSTEM

LAS VEGAS, NAB BOOTH #N314: At the upcoming 2014 National Association of Broadcasters (NAB) Show in April, Samaserve, the exclusive North and South American sales and support company for the Nipros line of camera-agnostic systems and accessories, will show attendees how to get the most out of their 4K digital cinema cameras while simultaneously producing a 4K and full (1920x1080p) high-definition production.

“The Nipros System empowers users to maximize the potential of any camera and, for any type of shooting situation,” said industry veteran Bob Ott, a Samaserve co-founder. “With optical and multi-core camera adapters, viewfinders, camera sleds, mounting plates, shoulder camcorder mounting accessories, and audio mixers, Nipros covers a tremendous range of production needs.”

In Booth N314, Samaserve will spotlight its flagship Nipros LS-750/GT Camera-Mounted Fiber Adapter System, which works with any 4K camera-acquiring and flawlessly passing simultaneous uncompressed 4K and HD signals – The new LS-750/GT camera-mounted fiber adapter system provides users with five 3G SDI downstreams directly out of the camera, as well as one return of 3G/HD-SDI/SD-SDI signals. All types of 4K plus HD, or five separate HD streams, can be transported simultaneously, with the ability to mix the five asynchronous 3G/HD/SD streams independently

The innovative fiber adapter also offers: Active loop-through output for each 3G-SDI input; the ability to transmit complete SDI signal payloads, including embedded audio as well as all ancillary data; Tally (green and red) signal transmission; Time code (TC) Input/Output; two lines of Intercom (PROD & ENG); full two-way camera RCP remote control; LANC remote control; LAN (Ethernet) IP communication link (100Base-TX); HD-SDI/SD-SDI & VBS/HD-Y return video transmission; high capacity power supply capability for the camera plus accessories. The optical fiber conversion system also enables signals to be transported (from camera to OB truck and/or from cameras to studio control room) up to 2 Km (1.2 miles) with 60W power or 200m (more than 650 feet) with 300W power supply over standard SMPTE 311M hybrid optical fiber cable.

“The LS-750/850GT fiber adapter system is designed to be completely flexible with all camera manufacturers,” said Sal Sandoval, another Samaserve co-founder. “Users can produce all types of projects with different cameras and ultimately get a faster return on their investment since they aren’t using a system that only works with one camera model. There is no need to maintain different fiber adapter systems for each camera manufacturer. The system supports five 3G HDSDI signals – that’s full 4K (using up to 4 HDSDI 3G connections) plus an HDSDI connection for live, simultaneous, HD transmission. This (5) 3G SDI capability offers overall simplicity to the system. Additionally, Nipros systems do not require additions like power blocks, power enhancers, etc.

The Nipros HDS 300 Camera Sled:
This is a professional studio build-up rig designed to quickly convert most compact handheld or shoulder type camcorders from Canon, Panasonic, Phantom (Vision Research), JVC, Hitachi, Ikegami and Sony. The sled’s rugged aluminum die-cast chassis is designed to handle daily production tasks with a variety of professional functions that supports a wide range of optional equipment. This takes a non-studio, camera / camcorder and makes it ready for the Broadcast / Professional user.

Also included with the sled are multiple attachment points for accessories, such as the Nipros 7 inch, HDF-700 View Finder, and other essential items

Nipros ES-Series of Multicore Systems:
The Nipros ES-500 (for shoulder mount camera); ES-600 (base station, compatible with both 500 and 300); and ES-300 (for handheld camcorder) will also be on display. ES-series multi-core camera conversion systems provide a cost-effective fully featured HD/SD SDI studio camera conversion solution for all types of handheld or shoulder mount cameras/camcorders. They can be used to transfer two lines of HD or SD SDI signals through a specially developed multi-core cable that incorporates two HD/SD SDI cables within a 26pin multi-core cable assembly.

This means both camera and return signals can be HD/SD SDI. It also supports video component signals, HD-Y return, camera remote control, tally, time code, power, etc., – all of which are transported down the one single multi-core cable. It offers high-quality and cost-effective field and studio production performance and an extendable distance between camera adaptor and base station of more than 50 meters (with a 50W DC power supply).

Nipros Shoulder-Mount Rigs:
The NEW Nipros ST-7S300 shoulder-mount rig is designed to offer an elegant, ergonomically pleasing solution unlike any other rig on the market today.

New HD Viewfinders/Monitors:
Samaserve will exhibit a brand new line of viewfinders and on-camera monitors for all types of live and studio applications. For example, the new Nipros HDFR500 5-inch full HD (1920×1080) unit provides the full color gamut HD image on screen without scaling, and supports 3G SDI inputs as well as HDMI inputs, SDI outputs, and analog inputs.

New Nipros Camera System Accessories:
Samaserve’s NAB Booth (N314) will also feature a full line of Nipros camera accessories, such as a rear lens controller (for zoom and focus demand) and several viewfinder interfaces for manufacturer-specific cameras that provide return video. This includes optional full lens control with the AS-1P for zoom and the FR-P1 for focus/iris.

Note: Samaserve will conduct a live demonstration (TBD) of an end-to-end 4K workflow, in tandem with Canon, whereby a Nipros LS-750/GT camera-mounted fiber adapter tied to a Canon CF500 digital cinema camera will be shown acquiring and sending 4K raw information. The resulting images will be projected on a large screen within the Las Vegas Convention center.

###

Photo: The fully-configured, camera-agnostic, LS-750/850 Nipros Systemized Camera System includes: a Nipros sled, viewfinder, monitor, and fiber adapter shown here with a Sony F55 4K camera with a Canon PL-mount lens.

Please visit www.samaserve.com for details

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