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Archive by Joseph DiBenedetto

University of Iowa Installs PixelFLEX LED Curtain for Use in Three Unique Campus Theatre Venues

Featuring three unique theatre venues on campus, the University of Iowa theatre department recently turned to PixelFLEX and its ultra-flexible and extremely portable LED Curtain systems to enhance the school’s live productions. The department recently installed a PixelFLEX 30mm LED Curtain to provide video and graphic elements to its 500-seat pristine theater, as well as the school’s 60′ x 60′ black box modular space and 140-seat theaters.

“We have a production-heavy department, with about 200 undergraduate students and about 40-45 grad students in directing, design, writing, acting and stage management,” said Bryon Winn, the University’s director of theatre. “Each year, we produce about five large-scale main stage shows and then a number of shows on our other stages, so we were looking for a video wall system that we could use between our multiple stages. Ideally, we wanted something that was durable, lightweight and supported here in the United States. With its LED Curtain and offices in Tennessee, PixelFLEX was the answer.”

Featuring 1100 pixels PSM (Per Square Meter) and 1800 brightness, PixelFLEX’s LED Curtain offers the University of Iowa’s theatre department a solution that is easy to set up and operate – videos and images can be sent to the screen using any computer with a DVI-D connection. For this project, PixelFLEX developed custom-size panels – tailored specifically for the University’s installation – totaling approximately 28.32′ x 15.74′.

Having received the Curtain in October 2012, the theatre department used it in tandem with a black rear production (RP) screen for eight performances of “Spring Awakening.” The system’s performance, according to Winn, was fantastic.

“I had heard of people using an LED wall or panel system and then using an RP screen to soften the look, but I’d never seen it before,” Winn remarked. “We looked at the Curtain raw and then we looked at it behind a soft surface. It was really great.”

As is the case in most performance environments, ease of installation and portability was critical to the student production team. The ability to hang the Curtain video wall on a standard theatrical rigging system without using chain motors, and the fact that the entire system can be folded up and loaded into three or four road boxes added value for Winn and his team.

“Storage and ease of set-up in comparison with other systems we were looking at was important,” Winn admitted. “Knowing that we can load a show in, use the Curtain and then load the show out without any difficulties or significant manpower is wonderful.”

With students scheduled to return to the campus, Winn is excited to see how the theatre department can utilize PixelFLEX’s solution in the modular space and intimate 140-seat facility.

“The black box space doesn’t have a great way of doing RP – there’s just not enough depth in the space,” Winn remarked. “So the ability to hang the LED Curtain in there where we don’t need any depth at all and still be able to generate graphics is of great excitement to our team. People are looking for ways to capitalize on the system’s features to maximize viewer enjoyment.”

Flexible in all directions and exceptionally durable, PixelFLEX LED Curtains are able to bend and shape around structures for a more creative display effect. For more information on PixelFLEX and its growing line of lightweight LED video screens, visit www.LEDCurtain.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

PixelFLEX Moves to Nashville to Meet Growing Industry Demands

PixelFLEX, designer of the leading lightweight and flexible LED video curtain, announced today the relocation of its business operations from Memphis to Nashville. The move, to 700 Cowan Street in Nashville, was made to better service the music industry and church market.

“Commonly referred to as ‘Music City,’ Nashville is the center of the music industry,” said Jeremy Byrd, president of PixelFLEX. “In addition to its ties to music, Nashville also is well known for its strong religious roots. Our LED curtains are an ideal solution for both musical acts and faith-based organizations looking to enhance live performances with rich and engaging video images. As such, it seemed logical that we would move our base of operations across the state.”

After the successful launch of its initial 20mm video screen in 2011, PixelFLEX expanded its product offerings in 2012 to include 18mm, 30mm, 50mm and 100mm screens – presenting a variety of video display solutions to meet any and all live event needs. PixelFLEX screens have provided support to notable musical acts including Meatloaf, Toby Mac and Skillet, Darius Rucker and Rascal Flatts, as well as respected ministry leaders such as Joel Osteen. Additionally, the company’s innovative product is also ideal in fixed theatre installations – the company’s screen is currently in use at the University of Iowa and Longwood University.

Easy to operate and set up – videos and images can be sent to the screen using any computer with a DVI-D connection – PixelFLEX LED curtains are available from low resolution to high resolution, allowing users to demonstrate simple effects or elaborate videos. Each typical screen panel is approximately 8′x4′, but modifications can be made easily to meet specific needs – panels can be attached together with PixelFLEX’s proprietary quicklock system.

Flexible in all directions, PixelFLEX LED curtains are able to bend and shape around structures for a more creative display effect and can be stored in a single road case to simplify shipping. This flexibility, in combination with the product’s extraordinary light weight – PixelFLEX screens range from 4.5 lbs. to 19.9 lbs. per square meter, which is 60 to 90 percent less than most other LED video screens – provides substantial savings on transportation costs.

“Able to fit in a single five-foot trunk and requiring minimal time to set up and tear down, our LED curtains are extremely popular with one-truck tours where space and manpower are an issue,” Byrd continued. “The move to Nashville will facilitate our company’s continued growth as we introduce new products and provide support to leading acts and ministries.”

For more information on PixelFLEX and its growing line of lightweight LED video screens, visit www.LEDCurtain.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

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Paradise by the PixelFLEX LED Curtain for Meatloaf Tour

To simplify the video presentation during his most recent tour without sacrificing results, while also making life a lot easier for his road crew, legendary performer Meatloaf turned to PixelFLEX, designer and manufacturer of the industry’s most flexible, lightweight LED video screen solution.

During the multi-city, three month tour, PixelFLEX provided a custom-made14-panel, 20mm LED Curtain that offered ease of set-up while delivering high-quality video images to support the rock star’s nightly performance. The company’s 20MM Curtain features 2,500 pixels PSM (Per Square Meter) and 3240 brightness. To support the Meatloaf tour, PixelFLEX developed custom-size panels, totaling approximately 16.8′tall x 29.4′ wide.

For Louis Smith, long-time video technician working with notable performers such as Sting, Eminem, 50 Cent, Korn and Stevie Nicks, the PixelFLEX LED Curtain was the ideal solution for the Meatloaf tour.

“It’s a great system,” Smith said. “You can’t beat the weight. It goes up and down easy – two people can have the system down and in the truck in 45 minutes. But the fact that the whole thing fits into five feet of truck is really what separates the PixelFLEX Curtain from other LED video solutions. It’s THE solution for one-truck tours.”

Flexible in all directions and exceptionally durable, PixelFLEX LED Curtains are able to bend and shape around structures for a more creative display effect. It’s that flexibility that Meatloaf hopes to take advantage of on the next leg of his tour, tentatively scheduled for April 2013.

“Meatloaf was so impressed with the PixelFLEX video screen that he wants to wrap the whole stage with the LED Curtain when we hit the road in 2013,” Smith revealed. “As the person responsible for having to set that up, it’s comforting to know that we’ll be able to do so without taking up multiple trucks with the video system or spending hours putting it together.”

For more information on PixelFLEX and its growing line of lightweight LED video screens, visit www.LEDCurtain.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

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Longwood University Maximizes Theater and Presentation Experience with PixelFLEX LED Curtain

Frustrated by the limitations of the projection screen in its main auditorium, Longwood University, a liberal arts school located in Virginia, recently installed a 15-panel, 18 mm LED Curtain from PixelFLEX to visually enhance performances and presentations while maximizing viewer experience.

“We had a traditional projection screen on our stage for a long time and, while it was great if we were showing a movie where we would darken the auditorium, it was extremely limited in many other circumstances where we needed to light the stage,” said William Lynn, University multi-media supervisor. “Given that, we were looking for a solution that would provide high-quality visual images whether it was during a musical performance, a movie or a presentation.”

Featuring 3,000 pixels PSM (Per Square Meter) and 3680 brightness, PixelFLEX’s LED Curtain offers Longwood University a solution that is easy to set up and operate – videos and images can be sent to the screen using any computer with a DVI-D connection. For this project, PixelFLEX developed custom-size panels – tailored specifically for the University’s installation – totaling approximately 17×32 feet. The 18mm Curtain’s flexibility and light weight -was the primary differentiator for the University’s multi-media team when researching replacements for their traditional projection screen.

“One of the major benefits of the PixelFLEX video screen is that it is extremely easy to move, which means we can use video and effects in a variety of environments across the campus,” said John Hogge, University multi-media technician. “Over the summer, we took six of the 15 panels to the gym for new student orientation, whereas in the past we used an inflatable screen for orientation. The PixelFLEX screens provided much higher quality resolution and that kind of flexibility is invaluable.”

To date, Longwood University has used the Curtain to show videos, DVD clips and PowerPoint presentations. In the near future, Lynn expects the University will expand the use of the system to include performances by the school’s wind symphony and as backdrop for an upcoming play, in addition to inviting students to incorporate the technology into their projects and extra-curricular activities. To that end, the multi-media team recently tied a set of new cameras with wireless transmitters into the system so that when hosting concerts or dances, they’ll be able to throw the camera on the audience and their image will appear on screen.

Flexible in all directions and exceptionally durable, PixelFLEX LED Curtains are able to bend and shape around structures for a more creative display effect. For more information on PixelFLEX and its growing line of lightweight LED video screens, visit www.LEDCurtain.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

PixelFLEX Showcases Growing Line of Innovative LED Curtains at LDI 2012

PixelFLEX, a leading provider of flexible and lightweight LED video screens, will showcase its growing line of innovative LED Curtains at LDI 2012 in Las Vegas (Booth 2135). After the successful launch of its initial 20mm video screen at last year’s LDI Show, PixelFLEX has expanded its product offerings to include 18mm, 30mm, 50mm and 100mm screens – providing a variety of video display solutions to meet any and all live event needs.

Easy to operate and set up – videos and images can be sent to the screen using any computer with a DVI-D connection – PixelFLEX LED Curtains are available from low resolution to high resolution, allowing users to demonstrate simple effects or elaborate videos. Each typical screen panel is approximately 8×4, but modifications can be made easily to meet specific needs – panels can be attached together with PixelFLEX’s proprietary quicklock system.

Flexible in all directions, PixelFLEX LED Curtains are able to bend and shape around structures for a more creative display effect and can be stored in a single road case to simplify shipping. This flexibility, in combination with the product’s extraordinary light weight – PixelFLEX LED Curtains range from 4.5 lbs to 19.9 lbs per square meter, which is 60 to 90 percent less than most other LED video screens – provides substantial savings on transportation costs.

“Earlier this year, we used PixelFLEX’s LED Curtain at one of the largest trade shows in the country to attract attention to our exhibit and the results were exceptional,” said Corky Seeber, president of Small Tree, designers of cost-effective, Ethernet-based shared storage solutions. “The LED Curtain enabled us to have a very dynamic presentation making our booth easier to find for attendees and thus, brought more potential customers to us.”

Many well-known performers, such as musicians Rascal Flatts, TobyMac and Skillet, and Luke Bryan currently use the PixelFLEX LED Curtain to enhance their live performances with sharp video and effects. The company’s video display solution has also been used by Jimmy Kimmel Live and Joel Osteen, one of the country’s most well-known ministry leaders.

For more information on PixelFLEX and its growing line of flexible, lightweight LED video screens, visit www.LEDCurtain.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

Denver Public Schools Keeps Community Informed more Easily with Shared Storage System from Small Tree

For public schools, an informed community is an engaged community. As such, it is in the best interest for public schools to take advantage of technologies that enable information to be disseminated more quickly to students, parents and community residents.

While communicating with the community has become easier for schools, the introduction of technologies to deliver content often leads to previously unforeseen hurdles that schools must clear. Such was the challenge for DPStv, a cable TV, social media and web streaming channel serving Denver Public Schools, before installing the GraniteSTOR ST-RAID II shared storage system from Small Tree.

“Gone are the days where a monthly newsletter is the primary communications tool used by schools to inform their public about news or noteworthy activities and events,” said Ray Trout, DPStv’s chief engineer. “Today, DPStv creates news, event and promotional content rapidly to keep the entire DPS community entertained and informed.”

To facilitate such heavy content creation, DPStv needed a simple way to provide its post-production team with immediate and simultaneous access to HD media. With eight HD suites located on separate floors, DPStv installed a 24TB ST-RAID II, the first Ethernet-based shared storage system to support 6Gb SAS/SATA protocol end-to-end. Sitting behind a Mac Pro Server, the system includes direct attached shared storage technology designed to support Adobe and Final Cut post-production professionals looking for economical, functional and easy to manage storage solutions.

“The Small Tree shared storage system is the foundation of our facility,” Trout continued. “The ST-RAID II is rock-solid hardware whose one cable connectivity and simple setup means access to creative assets from any room or floor. On top of that, it’s an end-to-end, stable and scalable solution for online media that will grow with us as we continue to expand.”

For more information about Small Tree and its growing line of shared storage and networking products, visit www.small-tree.com or follow Small Tree on Twitter @SmallTreeComm.

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SMALL TREE TEAMS UP WITH TECHNOLOGIES FOR WORSHIP FOR MIRACLE OF SPEED GIVEAWAY

At InfoComm 2012, Small Tree and Technologies for Worship Magazine announce the launch of the Miracle of Speed promotion to provide one lucky church facility in the United States with a GraniteSTOR TITANIUM8, a high-performance, capacity dense, dedicated video editing shared storage appliance with advanced file sharing enabling simple, real-time collaboration to maximize post-production workflow. During InfoComm, Small Tree is showcasing its shared storage systems at the Technologies for Worship pavilion (Booth C5654).

As churches across the country continue to expand production efforts to enable congregations to enjoy inspirational sermons from the comfort of their homes, the demands on post-production teams have never been greater. Unfortunately, for many church-based editing teams, tight budgets and outdated technology make meeting deadlines more difficult than it should be. With the Miracle of Speed giveaway, Small Tree and Technologies for Worship hope to make life easier for one editing team desperately in need of a workflow overhaul.

“The evolution of technology has provided churches with greater opportunity to reach and engage with worshipers,” said Corky Seeber, president of Small Tree. “Unfortunately, in an attempt to save money, many facilities back-up files to low-cost drives, which is a very inefficient and ineffective approach. Ultimately, such a solution can cost more money as there’s no file protection, so if there’s a failure with the drive all of the work will need to be recreated.”

With an MSRP of $11,195, TITANIUM8 is the newest in Small Tree’s expanding GraniteSTOR line of high performance, affordable Ethernet-based shared storage systems. TITANIUM8 is a 2U rack-mount solution configurable up to 10 GbE or eight 10GbE ports and storage capacity from 8TB to 72 TB, while delivering up to 35 streams of ProRes 422. To facilitate set-up, Small Tree’s experts will assist with remote installation of the system.

Churches can enter the Miracle of Speed giveaway with a tweet on why their church can use the TITANIUM8 solution – including #SmallTreeSpeed in their tweet – or with a post on Small Tree’s Facebook page (www.facebook.com/smalltreecomm). While not required to enter the contest, church post-production teams are invited to create a brief video – no longer than three minutes in length – explaining why their church needs the Miracle of Speed and can include a link to their video in their tweet or post. Small Tree will choose the winner based on the effectiveness of their entry.

“Through the Miracle of Speed giveaway, we’re hoping to raise awareness in the church production and post-production communities of the value in protecting your assets by investing in affordable shared storage technology,” Seeber continued. “The horror stories from professionals of lost projects or headaches in having to recover files are never pretty. Churches need to know that you don’t need to install a cost-prohibitive Fibre Channel system to improve workflow while getting peace of mind.”

The winning facility will be included in an installation article to be featured in Technologies for Worship Magazine.

For more information on Small Tree and its growing line of shared storage solutions, visit www.small-tree.com or follow them @smalltreecomm. Follow Technologies for Worship Magazine @tfwm or www.facebook.com/TechnologiesForWorshipMagazine.

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Small Tree Features Enhanced Free Storage System Performance App at Infocomm 2012

Small Tree will feature STREAMS Counter, a storage system performance application utility, at Infocomm 2012 (C5654 – Technologies for Worship pavilion). Free to download on Small Tree’s website at www.small-tree.com, STREAMS Counter provides creative professionals with real-time server performance data. The performance application has been enhanced since its initial introduction earlier this year.

STREAMS Counter is a shared storage system performance application utility testing the number of video streams properly supported in real-time editing environment. Small Tree will provide a demonstration of the app’s capabilities to visitors attending Infocomm 2012 in Las Vegas.

“There are several considerations that go into architecting a high performance shared storage solution that provides the expected performance for post-production workflows and nothing is more frustrating than having a post project delayed by slow rendering speeds or dropped frames,” said Corky Seeber, president of Small Tree. “Our easy-to-use performance application utility will give post facility operators critical information to determine whether they need to consider another storage solution or if what they’re currently using meets their workflow needs.”

For more information on STREAMS Counter, or any of Small Tree’s Ethernet-based shared storage solutions, visit www.Small-Tree.com or @smalltreecomm.

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Small Tree Demonstrates Magma’s ExpressBox 3T Expansion Chassis for Thunderbolt Technology at Infocomm 2012

At Infocomm 2012, Small Tree (Booth C5654 – Technologies for Worship pavilion) will demonstrate the ExpressBox 3T, recently introduced by Magma, which is the first three-slot PCI Express expansion chassis for Thunderbolt technology.

ExpressBox 3T, an ‘outside-the-box’ solution for using PCIe cards with Thunderbolt-equipped computers to enhance high performance workflows, is fully compatible with network software drivers developed by Small Tree.

“Magma and Small Tree have worked closely to ensure compatibility and high performance of our market leading Thunderbolt products,” said Randy Jones, president and CEO of Magma, developer and manufacturer of PCI & PCI Express Expansion Systems for servers, desktops and portable platforms. “Small Tree’s reputation as Mac Network and Ethernet based shared storage experts and Magma’s long standing expertise in expansion technology will provide customers with rock solid solutions leveraging the breakthrough Thunderbolt technology.”

Small Tree’s network software drivers were validated by Magma to be fully functional with ExpressBox 3T after undergoing and passing a series of rugged performance tests conducted at Magma’s San Diego facility.

“Small Tree was one of our first partners to provide fully compliant drivers that incorporate Thunderbolt expansion support for their 10Gige PCIe card,” Jones continued. “Support for advanced Thunderbolt features, like hot-plug and sleep, creates a positive user experience because it allows for graceful exit from applications in the event of an unexpected removal of the cable.”

For Corky Seeber, president of Small Tree, demonstrating Magma’s ExpressBox 3T at Infocomm is an illustration of the company’s ongoing commitment to providing solutions that promote real-time collaboration. “As the shift to Thunderbolt technology evolves, Small Tree will continue to offer shared storage and networking solutions that meet the industry’s demands,” said Seeber, president of Small Tree. “With the introduction of ExpressBox 3T, Magma has developed a leading-edge expansion solution that will add tremendous value to editing teams looking to maximize their efficiency and workflow, whether it’s large post-production facilities working on movies and TV shows for mass consumption, or small to mid-size teams at churches and universities working on projects for specific audiences.”

“Thunderbolt delivers unparalleled performance, flexibility and simplicity to personal computing.” said Jason Ziller, Intel’s director of Thunderbolt Marketing. “Products like Magma’s ExpressBox 3T and Small Tree’s network software drivers for Intel’s 10G Ethernet Converged Networking Adapter X540-T2 help highlight what Thunderbolt makes possible.”

For more information about Small Tree and its shared storage and networking products, visit Booth C5654 at Infocomm, online at www.Small-Tree.com or follow the company on Twitter @SmallTreeComm. For information on Magma and its growing line of products, visit www.magma.com. For information on Thunderbolt technology, visit www.thunderbolttechnology.net.

Small Tree Features 24 Port 10 Gigabit Copper Video Editing Switch at Infocomm 2012

Small Tree introduces its ST10G-28Cat6, a 24 port 10 Gigabit Ethernet switch offering video editors the ability to support 10 Gigabit Networks without needing expensive optics and cabling, at Infocomm 2012 (Booth C5654 – Technologies for Worship pavilion). Leading experts in Mac OS X technology and converged networking, Small Tree is bringing two technologies together to allow fast, low latency storage protocols to run over Ethernet. The company’s newest offering enables businesses to effectively migrate to the latest in 10 Gb technology significantly increasing their workflows due to the increased video streams being supported.

Optimized for video editing and providing “no compromise” performance, the ST10G-28Cat6 is an advanced system featuring Layer 2 switching, IP v4/v6 routing, QoS support and management capabilities. The system is built for superior flexibility, enabling RJ45 copper connectivity to 10GE or
1 GE networks in addition to providing 4 ports 10GE or 1 GE enabling support of multi-mode or single mode fiber media connectivity via SFP+ or SFP connectors. With this new switch, which includes Small Tree’s proprietary, state-of-the-art network engineering, video editors can edit Pro Res 4444, uncompressed and 2k over affordable, ubiquitous Ethernet.

“Customers have been waiting for the arrival of 10GE copper switches to minimize their investment to make the leap to 10GE,” said Corky Seeber, president of Small Tree. “With the strict budgetary restrictions churches and universities typically face, Small Tree’s 24 port switch allows a seamless and cost-effective shift to 10GE.”

For more information on Small Tree’s ST10G28Cat6 or to purchase the newest product in the company’s rapidly expanding roster of Ethernet-based storage and networking equipment, visit Booth C5654 at Infocomm or www.Small-Tree.com. Follow Small Tree @smalltreecomm or like us at www.facebook.com/smalltreecomm.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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