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Archive by jhornepixelflex

Precision Planting® Upgrades Their Mobile Planter Technology Institute with PixelFLEX FLEXTile LED Screens

VideoTrailer- FLEXTileInstall-1397Nashville, March 5, 2015 — Agricultural technology manufacturer and educator Precision Planting updated the user experience for their unique Planter Technology Institute, a mobile educational and promotional 53-foot trailer that travels to growers nationwide, with the high definition PixelFLEX LED FLEXTiles.

After utilizing high-maintenance short throw projectors and televisions, Precision Planting engaged AV partner AVSC to improve the visual impact of the mobile display. PixelFLEX was chosen to create a dynamic and mobile visual environment.

“We thought this would be the best solution for our trailer moving forward, because we had seen it in action, we had seen the clarity and the definition, and we felt like it would be the best bang for our buck,” said Precision Planting Marketing Manager Sean Arians.

The lightweight LED tiles are a perfect match for the application, saving time and money in conjunction with the video trailer’s full and constant touring schedule. PixelFLEX also managed the integration of the old system with new technology components to give Precision Planting more capabilities with their system as their teaching program platform continues to grow. The video wall was comprised of 30 LED panels to create a 15.75-foot-wide by 4.725-foot-tall space that was built onto a custom shock-mounted frame to minimize vibration from constant coast-to-coast travel.

The FLEXTile LED proved to be the high standard of flexibility and roadworthiness Precision Planting needed. With the 3.75mm LED tile, the quality of the video footage and viewing distance grants growers an engaging and dynamic educational setting

“Customers are impressed when they see something that’s that sharp and clean when they get into the trailer, so it’s an enjoyable experience for them,” said Arians.VideoTrailer- FLEXTileInstall-1231

After starting its educational tour through Indiana, Michigan, the Dakotas and more of the Midwest region, the Precision Planting video trailer will continue through March picking back up again in June to reach more farmers with assistance in producing their best yield whether that be through mechanical or technological solutions.

“The flexibility of the FLEXTile is a big part in what makes this tile stand out from the rest of the LED market,” said PixelFLEX Director of Marketing David Venus. “This product is a long term solution that will enable Precision Planting’s mobile Planter Technology Institute to thrive while assisting growers in reaching their goals.”

For more information on PixelFLEX and its growing line of lightweight LED video screens, visit PixelFLEX at pixelflexled.com. Follow them @LEDCurtain and on Facebook.

 

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PixelFLEX Creates Custom LED Video Displays for True Religion Jean’s Bold New Message

Nashville, March 3, 2015 — “Be So Bold” is the catchphrase surrounding luxury brand True Religion’s new marketing campaign. While encouraging consumer’s personal statements of daring fashion, True Religion made their own bold statement with the introduction of custom PixelFLEX FLEXDisplay LED video stands in a group of their top stores.JZocco_NYC_8699_HiRes

The FLEXLite 3.9mm LED screens reside in custom displays built to be a part of the store design concept and create a more compelling and immersive digital signage experience compared to traditional televisions and paper signage. True Religion built dynamic, customized content to display promotions and immersive experiences for increased customer foot traffic. The capabilities of the screen and the imaginative content combine to create what Vice President of Omnichannel Commerce and Digital Innovation John Hazen at True Religion, calls a “Trojan Horse.”

“They get people to stop and look at a brand when they otherwise might not be interested,” Hazen said. “And that’s what we’re trying to do. The content we display is complleing on its own, it’s not a hard sell. It is brand right and compelling visuals.”

PixelFLEX installed the FLEXDisplays in order to increase foot traffic and revenue just in time for the 2014 holiday season, and True Religion has decided double down on another group of additional stores. The change marks a more efficient option for promotional material versus printed signage of the past.

“It [paper signage] is incredibly expensive,” Hazen explained. “These are large cardboard or foam signs that we are usually overnighting or mailing two-day air to stores across the entire United States and Canada. So the idea of not doing that any more and being able to change out the signage library color palette four times a year is incredibly attractive.”

The content management system provides headquarters the ability to change all signs at a time, a few, or even a single sign to deliver content or promotions based on a geographical area. Making the changes digitally means a faster turnaround at a much lower cost.

“By the end of the first quarter, we’re going to have these in 30 out of our 100 full-price stores, so when it comes to our full-price business, we are going to have the ability to turn our content on a dime and allow us to be much, much more nimble than our competitors,” Hazen said.

JZocco_NYC_8690_HiRes“In today’s fast-paced world, you only have a few seconds to catch a potential customer’s eye as they pass by. You have to rise above the advertising congestion,” said PixelFLEX Director of Marketing David Venus. “Using LED signage gives you the ability to create a much more personalized, interactive and impactful message, and we only see this market continuing to grow.”

“Providing flexible LED solutions is a hallmark of PixelFLEX,” said PixelFLEX Chief Operating Officer Monty Rains. “In this case, we listened to what True Religion was trying to accomplish and developed a customized solution for their digital signage needs. Our flexible design allows the client to increase or decrease size, add mobility and wireless updating to the FLEXDisplays based on changing needs.”

“The PixelFLEX team bent over backwards when it came to the installation of these,” said Hazen. “They put in a really herculean effort to get these done before the holidays. Every store that we went into had an unexpected issue that could have easily been a showstopper that day, and the guys worked around it for us. So the service provided in installing these things with some wacky hours, unique circumstances and a unique set of problems was absolutely amazing.”

For more information on True Religion and their Be So Bold campaign, visit TrueReligion.com.

For more information about the FLEXLite and other PixelFLEX products, visit pixelflexled.com. Follow PixelFLEX on Facebook and on Twitter @LEDCurtain.

 

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PixelFLEX Installs World’s First Two-Millimeter Convex LED Video Wall

NASHVILLE, TN — The world’s first 2mm convex LED video wall was installed by PixelFLEX in the new VIP Lexus Lounge at Nashville’s nationally acclaimed and award winning Bridgestone Arena.

The Lexus Lounge

The Lexus Lounge

The Lexus Lounge was recently added to Bridgestone Arena to transform the VIP experience of visiting fans. The private 450-member club boasts the PixelFLEX FLEXUltra LED wall that is 47 feet in width and 7 feet in height behind the bar, displaying a panoramic, high definition view of Nashville Predators games and other entertainment events held within the facility.

“Our mission at Bridgestone Arena is to be the number one sports and entertainment venue in the United States, and the building of the Lexus Lounge and all that it encompasses fits right along with that,” said Chris Junghans, Senior Vice President of Corporate Development for the Nashville Predators. “As an entire space, the Lexus Lounge is unlike anything else the region has to offer. Everything the Lounge provides in-game, including the one-of-a-kind visual experience the convex LED wall brings to the space, offers our clients a unique viewing opportunity of sports and entertainment events that is unique to us here in Nashville.”

Architecture firm Populous designed the vision, with local general contractor Knestrick on the project. AVL consultant Wrightson, Johnson, Haddon & Williams, Inc. sought out PixelFLEX for the one-of-a-kind convex LED video wall.

“The Lexus Lounge vision was to have an ultra VIP area where a patron could experience the hockey game or any other event via a panoramic, high definition screen,” explained PixelFLEX Chief Operations Officer Monty Rains. “The original specifications called for multiple projector screens. Given the fact that the owner wanted this screen to be the centerpiece of the VIP experience, we suggested using a curved LED screen for impact and lower cost of ownership. Creating a 45-foot wide convex-curved LED screen in 2mm pitch was a substantial challenge. To our knowledge, it had not been done before in such a tight pitch in a convex configuration. Not only did we have to craft the frames to the radius of the proposed wall, but also the general contractor had to precisely construct the wall to the specifications of the design. I think the result speaks for itself.”

The VIP room is operated by an automated Crestron Media presentation system that is controlled via a touch screen. A Blackmagic 4k camera assists in making it possible to give fans in the lounge a panoramic view of the ice during games. The room also hosts 33 Samsung Commercial LED televisions and numerous QSC speakers and subwoofers, all of which were implemented by Nashville-based Elite Multimedia Installs.

In addition, 30 PixelFLEX FLEXLite 6.9mm LED tiles were installed at Bridgestone Arena’s SoBro Nissan Entrance due to downtown Nashville’s growth on the south side. As the entrance grows in use and popularity, the digital signage will remain an interactive and exceptional space for arriving fans, adding life to a previously underutilized area.

Nissan SoBro Entrance

Nissan SoBro Entrance

All those involved in the install of the Lexus Lounge and its vast amenities have succeeded in an immense opportunity to impress and entertain fans.

“Everyone that enters the Lexus Lounge, from members to their clients, friends and family, are in awe of the LED video screen and how it lights up the entire space while, at the same time, offering a completely clear picture of what is going on in the arena bowl,” said Junghans. “Every single piece of the Lexus Lounge was built with the idea of the space being a one-of-a-kind opportunity for our guests, and the inclusion of the LED board is no different, it is a key feature of the space.”

 

For more information on PixelFLEX and its growing line of lightweight LED video screens, visit PixelFLEXLED.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

For more information on the Bridgestone Arena Lexus Lounge, visit BridgestoneArena.com.

For the full portfolio stories, visit the Lexus Lounge and the Nissan SoBro Entrance.

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PixelFLEX Wins Parnelli Award for Innovative FLEXCurve LED Screens

Las Vegas, Nov. 22, 2014 — One year after releasing the PixelFLEX FLEXCurve at Live Design International’s (LDI) annual tradeshow, the versatile LED rental product capable of +/- 10 degree convex or concave curves won The Parnelli Award for Indispensable Video Technology of the Year.

FLEXCurve_Parnelli

The annual award show for the live event industry recognizes outstanding companies, individuals and products for their influence on the production business. A jury of peers made up of nearly 40,000 subscribers to PLSN and FOH magazines vote for this award, making the recognition even more significant.

In 2014, the FLEXCurve LED panels have been used in designs for multiple tours including Country Music Entertainer, Luke Bryan, numerous award shows, athletic events and high profile corporate shows.

Featuring a compact, strong and modular design, the FLEXCurve panel can transform from straight to curved by adjusting four fast-loc tabs on each wing of the panel allowing +/- 10 degree curve. Available in outdoor and indoor models ranging from 4mm to 16mm, the FLEXCurve family of screens is made with precision-cut aluminum weighing less than 40 pounds. FLEXCurve’s has a rig and click installation system, making for a seamless, fluid connection between panels. Strategic handle placements allow for an easy set up by one person.

Designed with the touring client in mind, the slim and sleek cabinet design is hot swappable and allows for mixing various pitches within a wall. The system allows for easy serviceability with quick module replacement features like captive screws, Neutrik connectors and IP65 reliability. These panels ride four to a case.

“It is such an honor to be nominated, let alone win a Parnelli Award, and we are so grateful our company and products are being recognized in the industry,” said Jeremy Byrd, PixelFLEX founder and president. “All of the nominees make great products, and being in the same category with them is an absolute honor.”

For more information on PixelFLEX’s FLEXCurve and other LED video products, visit www.pixelflexled.com. Follow PixelFLEX at www.Facebook.com/PixelFLEXUSA and @LEDCurtain.

For a full list of Parnelli Award winners, visit PLSN.com.

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PixelFLEX Builds on Innovation with LDI Release of FLEXUltra LED Tile

The 2mm FLEXUltra LED Tile

The 2mm FLEXUltra LED Tile

Nashville, Nov. 5th, 2014 — LED screen manufacturer PixelFLEX will release the FLEXUltra, a 2mm curveable LED display, at the LDI Convention 2014 in Las Vegas, November 17-23.

Capable of creating convex or concave curves up to +/- 10 degrees per tile, the FLEXUltra is designed to combine maximum design flexibility with ease of installation to make FLEXUltra one of the most dynamic LED display products on the market.

The FLEXUltra concept incorporates unique machined aluminum frames that are customized to the installation allowing the client complete and unlimited control over their design. Additionally, FLEXUltra is front-accessible and the panels can be quickly removed by utilizing two magnetic grip handles to remove the panel from the frame without disassembling the entire wall.

“As a company we are always thinking what makes our products different and how we can make the product easier for our customers to use on every level,” said David Venus, PixelFLEX’s director of marketing. “We feel the creation of the FLEXUltra is truly a one-of-a-kind pairing of both ultra-high resolution LED with a well-thought-out framing system that allows for precise installations and seamless deployment.”

With a cabinet made of special high tolerance, machined aluminum and the newest full black-face LED technology, the FLEXUltra can be utilized in many different types of install applications. With a brightness of 1200 Nit and a combined frame and tile weight of 25 lbs, the FLEXUltra keeps in line with the high quality and lightweight characteristics PixelFLEX LED products have become known for. In addition, a high refresh rate provides a static and flicker-free display, making it extremely friendly for both photo and video applications.

Ethercon data and Neutrik True One power connectors give the FLEXUltra rock-solid, dependable connections, and the magnetic guide ports allow for secure fixing of panels to frames.

For more information about PixelFLEX and its growing product lines, visit booth 2081 at LDI 2014, November 17-23 or at pixelflexled.com. To attend the LDI 2014 conference in Las Vegas and view the FLEXUltra and other products, find out more at ldishow.com.

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PixelFLEX to Release Customizable Front-Serviceable FLEXGrid LED Tiles for Install Market at LDI 2014

Nashville, Oct. 22, 2014 — LED screen manufacturer PixelFLEX will release the FLEXGrid, a customizable LED tile available in 6-16mm resolutions that is ideal for permanent installations due to its efficient front-serviceable design, at LDI 2014.FLEXGrid

FLEXGrid’s aluminum frames are fabricated specifically for each installation creating a perfect fit. This frame customization allows the capability to curve +/- 10 degrees at each panel yielding unlimited design capabilities. Additionally FLEXGrid is front-accessible and can be quickly removed with two hex screws allowing quick service or replacement of panels without disassembling the entire wall.

As with all PixelFLEX products, FLEXGrid is designed for maximum flexibility of use. With a PixelFLEX touring frame, this product can also be utilized to face risers and set pieces for event production.

“Continuous growth in our PixelFLEX product lines has always been at the forefront of our company,” said David Venus, PixelFLEX’s director of marketing. “Developing the FLEXGrid was key to increasing our market presence in the installation market with a unique and flexible customizable frame. Having a product that allows for ease of installation in care in the most demanding design is what makes it a special addition for us.”

With a brightness of 5000+ Nit and a combined frame and tile weight between 15-18 lbs, the FLEXGrid keeps in line with the high quality and lightweight characteristics PixelFLEX LED products have become known for. In addition, a refresh rate of more than 1,220 Hz, helps provide a static and flicker-free display, making it extremely friendly for both photo and video applications. Ethercon data and Neutrik True One power connectors give the FLEXGrid rock-solid connections.

For more information about PixelFLEX and its other product lines, visit booth 2081 at LDI 2014, November 17-23 or at pixelflexled.com. To attend the LDI 2014 conference in Las Vegas and view the FLEXGrid and other products, find out more at ldishow.com.

 

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PixelFLEX Adds FLEXLite to Growing Line of LED Screens

The new FLEXLite tile, perfect for installs, weighs just 28 pounds.

Nashville, April 16, 2014 — Leading LED screen manufacturer PixelFLEX has introduced another product in their diverse, growing line of flexible, lightweight and durable LED video screens with the addition of the FLEXLite LED tile. Available in both indoor and outdoor options, FLEXLite was designed for clients who asked for an economical solution to meet their needs for permanent installations and lightweight event screens.

The indoor version comes in pitches of 3.0, 5.2, 6.9 and 7.8 mm and is great for tradeshows, other events and signage. Where FLEXLite really outdistances the competition, however, is its abitlity to translate for television broadcasts. Because of its extremely high refresh rate, FLEXLite is camera friendly and an ideal solution for televised and filmed events.

In outdoor situations like advertising and large music or sporting events, FLEXLite is bright enouh to compete with sunlight. A dedicated outdoor product that comes in both blowthrough and non-blowthrough designs allows the customer to have even more creative control. It is manufactured in pitches of 6.25, 8.9 and 12.0 mm with brightness of 5,000 nits.

The universal appeal of FLEXLite, both indoor and outdoor, lies in its practicality. The frame is made of die cast aluminum, resulting in a lightweight yet durable tile that weighs 28 pounds each. PixelFLEX has taken all of the aspects it has been known for in its touring products and transformed them into a single product that makes sense for installation. It can be installed and dismantled by one person, making FLEXLite time and labor efficient. The LED panel also comes in a rectangle shape — versus the traditional square — and consequently covers more space with less tiles.

“We saw a demand from our customers asking for a product like FLEXLite,” said Director of Marketing David Venus. “It was our goal to create a product that not only fit the lightweight and durable characteristics of the PixelFLEX brand, but also was an economical choice that looked phenomenal.”

As with PixelFLEX’s existing line of LED video screens, FLEXLite is simple to operate and set up; videos and images can be sent to the screen using any computer with a DVI-D or HDMI connection. In addition, the quality of the FLEXLite screens keep with the standard PixelFLEX holds all of its products to. It uses the latest debugging technology to prohibit issues with gray scale level, allowing for clear, crisp content playback. The LED screen also has a powerful 140 degree viewing angle so more of the audience gets the full impression of the desired content. With FLEXLite, clients get PixelFLEX quality that fits various budgets.

For more information on PixelFLEX’s FLEXLite, visit http://www.pixelflexled.com.  Follow PixelFLEX on Facebook and @LEDCurtain.

 

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Nashville Production Company First on the East Coast to Gain Clarity Through New Lighting Console

LSC Lighting System's Clarity LX600 Desk

Nashville, March 17, 2014 LSC Lighting Systems, an Australian lighting console design and manufacturing company, sold the second of their Clarity LX600’s to Elite Multimedia Productions (EMP), making it the first console sold to a production house on the east coast.

EMP is a Nashville-based production house that services various audio, video and lighting touring and event needs for notable clients such as Luke Bryan, Dream Theater, Casting Crowns and Chick-Fil-A.

“The LSC Clarity desks are something we’ve been looking at as a company because several clients have asked about it,” said Tom Wilson, EMP VP Event Production. “When Gary Allan’s tour asked about it, it confirmed that it was an exciting decision we wanted to make.”

LSC’s Clarity series of consoles include a number of impressive features including multiple touch screens and programmers, playbacks with FaderIdent™, LED pixel mapping and media server integration. What makes this series stand above the rest however, is the software, which had been in use in the market for more than three years prior to the release of the Clarity desks.

“We tested the software and got a lot of people using it without building the actual console,” said LSC President Rob Steel. “Most people do this the other way around, but it was a lot easier to get the product to market that way and get the bugs rung out of it. So when it came out a year ago, it pretty much came out the door working.”

EMP is eager to continue a relationship with LSC as they continue to grow and expand their client market in 2014 and beyond.

For more information on Elite Multimedia Productions and its notable production projects, visit www.EliteMultimedia.com.  Follow Elite Multimedia Productions at www.facebook.com/elitemultimedia or @elitemultimedia.

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Elite Multimedia Productions Hires Industry Veteran as New Head of Lighting to Assist in Expansion

Nashville, March 5, 2013 – Elite Multimedia Productions (EMP) recently hired industry veteran Jason “Cannonball” Jenkins as the new head of lighting in order to continue the growth of the Nashville-based audio, video and lighting production company’s client base.

EMP moved its production branch to Nashville at the end of 2012 with notable clients like Luke Bryan, Rodney Atkins and Thompson Square, and have added Gary Allan, Dream Theater and Casting Crowns to their roster going into 2014.

Jenkins has his own list of esteemed country and contemporary Christian artists he has worked with. Since 2003 he has worked various positions in the lighting and tour production world including road tech, lighting designer and crew chief for artists like Toby Keith, Reba McEntire, Steven Curtis Chapman, One Republic and Jethro Tull. Jenkins also touts a degree in entertainment design and technology from Otterbein College in Westerville, Ohio.

“Because of Cannonball’s combination of extensive touring experience and commercial leadership, he’s uniquely qualified to lead our lighting department,” said Monty Rains, EMP’s chief operating officer of Jenkins’ addition to the Elite Multimedia team.

Jenkins is looking forward to expanding EMP’s touring capabilities and taking EMP to the next level of development. He is also anticipating being able to act as an intermediary between the company and its clients, and ensuring shows maximize creativity for the artist, while remaining budget-conscious and realistic for management.

“I’m excited to be a part of the energy and excitement at EMP,” Jenkins said. “It’s a new challenge for me, and I like a challenge.”

To reach Jenkins, contact him at jjenkins@elitemultimedia.com, or 615-457-3540 extension 314. For more information on Elite Multimedia Productions, visit www.EliteMultimedia.com.  Follow Elite Multimedia Productions at www.facebook.com/elitemultimedia or @elitemultimedia.

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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