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Nashville’s New City Winery Gets Outfitted With An Abundance Of Shure Gear

NILES, Ill., Nov.12, 2014—With locations in New York City, Chicago, and Napa, City Winery, the brainchild of Michael Dorf, founder of the iconic Knitting Factory, came to Nashville with one goal—to create a space that embodies the city’s shared passions for wine and music. A unique facility, City Winery combines a fully-functioning winery with intimate concerts, food and wine classes, private events, and fine dining. With upcoming performances from JT Hodges and Rhett Miller, the City Winery team turned to Shure to outfit the new location with audio equipment for private parties, a small restaurant stage, and a larger 570-person music venue.

City Winery partnered with Tour Supply, a company well-known in the live touring industry and audio partner for the existing City Winery locations, to integrate high-quality, intuitive gear. The challenge was to identify cost-effective, yet reliable products to serve a variety of different functions. Also, while the City Winery music venue is supported by a house production manager, the restaurant, winery, and private rooms required frequency agile systems that could be operated seamlessly by restaurant staff who have very little technical audio experience.

To address the many needs of City Winery, Tour Supply selected four channels of ULX-S® Wireless Systems and PSM® 900 Personal Monitoring Systems for the music venue. The team installed three channels of Shure’s entry-level BLX Wireless Systems for the restaurant and winery areas, MX412 Gooseneck Microphones to support corporate presentations and a dash of Shure wired and wireless microphones, including Beta 58, Beta 91A, Beta 98A, SM58®, and SM57.

“City Winery has been an amazing project for our team. The combination of wine, music, and culinary arts is something that appeals to the senses, but when under one roof, it makes for a challenging audio installation,” said Lance Wascom, Tour Supply CEO. “We’ve had close to a 20-year relationship with Shure. Using Shure equipment was a no-brainer for us, as it was for Mr. Dorf and his team. Not only is the sound quality superior, but the gear comes with great support from the Shure customer service team and our local reps over at HWPco Inc.”

A month into operations, the ULX-S Wireless System has proven effective in delivering premium sound quality for music acts. Additionally, the wireless is reliable and in a compact, seek form factor, fitting for the venue layout. In regard to PSM 900, Wascom commented “it’s the best dollar for dollar investment. We trust PSM for our touring artists and the PSM 900 delivers superb audio quality for the professional musicians performing at City Winery.”

In the restaurant and winery, the BLX Wireless System—with professional quality sound, simple setup, and an intuitive interface—has been easy for employees to use. The one-touch QuickScan frequency selection, that quickly locates the best open frequency in case of interference, means that employees don’t have to be bothered with the complexities of manual scanning. Additionally, the quality construction ensures it will hold up in the high-traffic environment.

To learn more about Nashville’s first fully-operational winery and the upcoming events at City Winery, please visit www.citywinery.com/nashville. To learn more about Tour Supply, visit www.toursupply.com

For more information about Shure, please visit www.shure.com

Nashville’s new City Winery supported by an abundance of Shure gear.

Nashville’s new City Winery supported by an abundance of Shure gear.

City Winery_Image 2

Shure SM58® on stage a Nashville’s City Winery.

About Shure Incorporated

Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as the world’s leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value.  Shure’s diverse product line includes world-class wired microphones, wireless microphone systems, in-ear personal monitoring systems, conferencing and discussion systems, networked audio systems, award-winning earphones and headphones, and top-rated phonograph cartridges. Today, Shure products are the first choice whenever audio performance is a top priority.

Shure Incorporated is headquartered in Niles, Illinois, in the United States. The Company also has regional sales and marketing headquarters in Eppingen, Germany, and Hong Kong, China, with more than 30 additional manufacturing facilities and regional sales offices throughout the Americas, EMEA, and Asia.

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Shure Wireless Dominates Telecast of 68th Tony Awards on CBS

NILES, Ill., June 17, 2014—The CBS broadcast of the 2014 Tony Awards, which aired June 8, was one of the most complex in the event’s history. From host Hugh Jackman’s sprawling, bouncing, opening number to the on-stage gathering of all winners for a closing rendition of “On Broadway,” viewers were treated to a fast-paced production that included a record 17 musical acts and a live orchestra in Radio City Music Hall.

Managing RF system design and frequency coordination for Firehouse Productions was Vinny Siniscal. “With so much real estate to cover, so many frequencies to manage and so many live bands, I specified Shure UHF-R systems again this year,” he states. “When I’m doing a live network broadcast, that’s my preference. Even though the product has been around ten years or so, I know there’s nothing else out there that I trust to be robust enough to survive in such a crowded RF environment.”

This year’s production used almost 250 channels of wireless, 64 of which were for microphones. In addition, all eight channels of in-ear monitors on the Tony stage were Shure PSM® 1000 systems. The production also used wireless intercom systems, effects cues, and ENG cameras – most notably the Steadicam following Jackman from the red carpet to the stage on the opening number. “Producers design these shows assuming that whatever wireless is required can be accommodated,” notes Siniscal. “If that means more channels in less available spectrum, then so be it. It’s our job to make it happen.”

All but eight of the wireless mics were Shure UHF-R—the only exceptions were a handful of costumes with other transmitters already sewn inside. Most of the 56 Shure channels were bodypacks, including 32 UR1M micro-packs. Twelve channels were UR2 handheld transmitters, with an SM58® capsule for Hugh Jackman and Beta 58 elements for most other artists, including Carole King, LL Cool J, and Sting’s choir. “Firehouse provided full combo systems, and, of course, we had all Shure capsules available,” says Siniscal. “At the Tony Awards, you have to be ready for anything.”

One of Siniscal’s biggest challenges this year was the creation of six separate wireless reception zones. “That was driven by the opening number,” he relates. “It started on the red carpet, which is literally outside and open to all the RF on the street. Then we had to cover the stage-level and basement-level elevator banks, plus the elevator shaft itself. Of course, we also had the usual zones for the main stage and front of house, plus the backstage zone.”

To handle the audio transition from zone to zone, Siniscal found the Shure UA874 active directional antenna to be a valuable tool. “What I love about these antennas is that the RF output is switchable from -6dB to +12dB, including unity gain,” he explains. “That’s a key feature, as it allows me to balance for different RF levels across the various zones. I can also turn each zone on and off remotely via the distribution amp.”

With a lot of advance work, three scanners, and a lot of Shure equipment, Firehouse Productions contributed flawless wireless to the telecast for the fourth consecutive year. “Doing the Tony Awards is always a big challenge, because every year, the production grows,” says Siniscal. “We had about 50 more wireless channels compared to last year, plus the outdoor coverage. That means competing with whatever is happening in Midtown – which is a lot of variables to deal with, especially for a live network broadcast. But we had a great team; we did our advance work, and had the right tools for the job. Fortunately, it went off without a hitch, and I look forward to doing it again next year.”

 

Host Hugh Jackman speaks onstage during the 68th Annual Tony Awards at Radio City Music Hall on June 8, 2014 in New York City. (Photo by Theo Wargo/Getty Images for Tony Awards Productions)

 

 

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Stay up to date on the latest technology news. Select press representatives post company news several times a day. Check back often to get the latest news on product releases, mergers and acquisitions, and product applications. To be included in this virtual press conference, please contact The Wire.

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